This presentation was given to iCrossing clients on Friday 5th of March by Antony Mayfield about his upcoming book, Me & My Web Shadow. For more information about the book please visit: http://meandmywebshadow.com
Digital Natives - Session 2 - Generic and Niche Social PlatformsBart Muskala
Generic social platforms, niche social platforms etc. What are they? Why do they attract so many people? And is social media marketing just hype, or is it something advertisers really should investigate? Do websites as we know them still make sense? And shouldn't all websites be able to filter content so that visitors only get what is relevant to them at the time?
Cornerstone Social Media Seminar May 10th, 2012 featuring Bernie Borgesthoward458
This slide deck is from a seminar hosted by CornerStone Title for the Bradenton and Sarasota real estate community.
The seminar was entitled "Social Media: How to Build Your Business Through Your Personal Brand" and was presented by Bernie Borges, CEO of Find and Convert and author of Marketing 2.0.
The seminar focused on the variety of social media platforms available to real estate professionals and the importance of "content" and "personal brand".
Je vous partage des conseils pour publier sur LinkedIn. Je me suis inspiré de ma pratique et des meilleurs influenceurs et copywriters présents sur LinkedIn.
Social: Session 5: The Science of RelationshipSugarCRM
Learn to use sociology techniques to derive a clear, precise and quantifiable definition for relationships, then apply the resulting concepts to brand-customer relationship. We will explore the metrics and potential ways to measure and quantify relationship and address the question of whether we can beat the Dunbar Limit of 150 friends. We will also revisit the Dunbar Limit and its implication for brands under the concept of attention economy. How can brands can leverage various components of a relationship to build stronger customer relationship to bring ROI through loyalty and influence?
Social: Session 5: The Science of RelationshipSugarCRM
Learn to use sociology techniques to derive a clear, precise and quantifiable definition for relationships, then apply the resulting concepts to brand-customer relationship. We will explore the metrics and potential ways to measure and quantify relationship and address the question of whether we can beat the Dunbar Limit of 150 friends.
We will also revisit the Dunbar Limit and its implication for brands under the concept of attention economy. How can brands can leverage various components of a relationship to build stronger customer relationship to bring ROI through loyalty and influence?
Digital Natives - Session 2 - Generic and Niche Social PlatformsBart Muskala
Generic social platforms, niche social platforms etc. What are they? Why do they attract so many people? And is social media marketing just hype, or is it something advertisers really should investigate? Do websites as we know them still make sense? And shouldn't all websites be able to filter content so that visitors only get what is relevant to them at the time?
Cornerstone Social Media Seminar May 10th, 2012 featuring Bernie Borgesthoward458
This slide deck is from a seminar hosted by CornerStone Title for the Bradenton and Sarasota real estate community.
The seminar was entitled "Social Media: How to Build Your Business Through Your Personal Brand" and was presented by Bernie Borges, CEO of Find and Convert and author of Marketing 2.0.
The seminar focused on the variety of social media platforms available to real estate professionals and the importance of "content" and "personal brand".
Je vous partage des conseils pour publier sur LinkedIn. Je me suis inspiré de ma pratique et des meilleurs influenceurs et copywriters présents sur LinkedIn.
Social: Session 5: The Science of RelationshipSugarCRM
Learn to use sociology techniques to derive a clear, precise and quantifiable definition for relationships, then apply the resulting concepts to brand-customer relationship. We will explore the metrics and potential ways to measure and quantify relationship and address the question of whether we can beat the Dunbar Limit of 150 friends. We will also revisit the Dunbar Limit and its implication for brands under the concept of attention economy. How can brands can leverage various components of a relationship to build stronger customer relationship to bring ROI through loyalty and influence?
Social: Session 5: The Science of RelationshipSugarCRM
Learn to use sociology techniques to derive a clear, precise and quantifiable definition for relationships, then apply the resulting concepts to brand-customer relationship. We will explore the metrics and potential ways to measure and quantify relationship and address the question of whether we can beat the Dunbar Limit of 150 friends.
We will also revisit the Dunbar Limit and its implication for brands under the concept of attention economy. How can brands can leverage various components of a relationship to build stronger customer relationship to bring ROI through loyalty and influence?
Social marketing: social media for social housingJenna Condie
Talk/workshop for MSc Marketing students at Birmingham Business School, University of Birmingham.
10am -12pm Feb 7th 2012
The talk focuses on social media for social housing and is based on projects carried out with Ashton Pioneer Homes, a housing association in Ashton-Under-Lyne, Tameside, Greater Manchester.
We will be discussing the role of social media for social housing on Twitter (#smhousing) before, during and after the event - feel free to join us.
A comprehensive overview of social media including what it is, how to decide if it's the right communication option for your offering, stats and facts, the good - bad - ugly, platform dichotomy, outreach activities and how to keep safe.
Social Media for the Confectionery IndustryPete Healy
How candy companies can use social media to build business, from New Product Development to retail merchandising. Presented at the 65th annual PCMA Industry Conference, April 2011.
Professional & Social Networking for ResultsDave Kohrell
shared at the PMI Leadership Institute's North American Congress meeting on October 8, 2009 this presentation and interactive discussion provided tips and best practices for "prosocial networking"
Irish eco chic beauty brand KARORA has been created to offer consumers a more stylish & glamorous choice in the natural beauty category-Skinwear ♥ Tanning ♥ Cosmetics ♥ www.karoracosmetics.com
AYN Brand : Web 2.0 & Social Media for FilmmakersGrace Rodriguez
AYN Brand presentation on Social Media for Filmmakers, created for SWAMP (http://swamp.org) to help independent filmmakers learn:
* What are Web 2.0 and Social Media?
* How can I use them to brand my company and myself and establish an online presence?
* How can I use them to develop projects and distribute content?
* How can I use them to engage audiences and create a loyal fan base?
Social marketing: social media for social housingJenna Condie
Talk/workshop for MSc Marketing students at Birmingham Business School, University of Birmingham.
10am -12pm Feb 7th 2012
The talk focuses on social media for social housing and is based on projects carried out with Ashton Pioneer Homes, a housing association in Ashton-Under-Lyne, Tameside, Greater Manchester.
We will be discussing the role of social media for social housing on Twitter (#smhousing) before, during and after the event - feel free to join us.
A comprehensive overview of social media including what it is, how to decide if it's the right communication option for your offering, stats and facts, the good - bad - ugly, platform dichotomy, outreach activities and how to keep safe.
Social Media for the Confectionery IndustryPete Healy
How candy companies can use social media to build business, from New Product Development to retail merchandising. Presented at the 65th annual PCMA Industry Conference, April 2011.
Professional & Social Networking for ResultsDave Kohrell
shared at the PMI Leadership Institute's North American Congress meeting on October 8, 2009 this presentation and interactive discussion provided tips and best practices for "prosocial networking"
Irish eco chic beauty brand KARORA has been created to offer consumers a more stylish & glamorous choice in the natural beauty category-Skinwear ♥ Tanning ♥ Cosmetics ♥ www.karoracosmetics.com
AYN Brand : Web 2.0 & Social Media for FilmmakersGrace Rodriguez
AYN Brand presentation on Social Media for Filmmakers, created for SWAMP (http://swamp.org) to help independent filmmakers learn:
* What are Web 2.0 and Social Media?
* How can I use them to brand my company and myself and establish an online presence?
* How can I use them to develop projects and distribute content?
* How can I use them to engage audiences and create a loyal fan base?
Beyond the school website, create a comprehensive web presence to reach international students was a presentation provided at the NAFSA Region XII conference in San Diego covering the topic of international student recruitment.
Case Study - Education and Social Media - International School of LondonAyman Itani
A Case Study for one of my clients in the educational sector who have presence in London, Surrey, and Doha. It includes the lessons learned and the learnings from the Digital and Social Media efforts the school has been doing with us over the last two years.
The International School of London Group of Schools provides a dynamic and balanced curriculum, based on reputable and highly recognized international curricula like the International Baccalaureate programs and the International Primary Curriculum and offering around twenty languages
Results:
The presentation shows results delivered:
Results at School Level
Results for Students
Results for Faculty and Staff
Results for Alumni
Results For Parents
How:
Digital and Social Media Strategy
Content Strategy
Business Workflow Process for Social Media
Integrated Digital Campaigns
Competitive Analysis
Communication Sessions
Review and Support
Social Media Policy
Social Media Tools
Augmenting Digital Literacy capabilities
Rating of 143 Cosmetic & Beauty Brands on Digital (Russia 2012)Thierry Cellerin
Between June and July 2012, we have analyzed the digital presence of 143 Cosmetics & Beauty brands over the Russian Internet. Results are highly surprising. Enjoy.
This presentation provides a model to classify and analyze the different forms of presence on the Web for a company or an organization. In fact, beside the official websites, there are a variety of new ‘spaces’ related to the so called Web 2.0 which can be included by managers in the company’s strategy for a comprehensive Web presence. The suggested model is meant to analyze the characteristics of the different forms of Web presence and support an organization or company in decision-making about their adoption. The Web 2.0 presence model and its application are illustrated for a set of tourism destination management organizations of the European countries. Interesting results emerge from the study, both in terms of existing Web presence strategies and in terms of guidelines and recommendations for improving Web presence in general.
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
S.T.O.P. - How social media affects every part of your businessAntony Mayfield
This was one of my favourite presentations of 2010, as it combines almost everything I'm interested in at the moment, from business strategy to personal digital literacy.
What comes after social networking? No-one really knows but communities, overlapping publics and support for different kinds of social ties will all play their part.
This presentation looks at "web2" in the context of human experience, suggesting that the social web as extension of "real life" means that it transcends the marketing-biased, "numbered web" hype that has typically surrounded it.
The slides focus particularly on the use of "social web" tools in the enterprise.
I will present these slides at Online Information 4th December 2008. See http://www.online-information.co.uk/online08/seminar_description_ims.html?presentation_id=442 for more information
ActionCOACH - Social Media Success - Mari SmithMari Smith
Mari Smith's presentation for ActionCOACH Annual Conference 2010 in Barcelona, Spain. These slides are loaded onto a private link - please only share with your fellow ActionCOACH coaches. Thanks!! :)
Taking Leadership Online: Developing Your Personal Social Media Voice4Good.org
How should you navigate the personal and professional boundaries in the world of social media, and what does that mean for your leadership? How does the social media buzzword “transparency,” translate into “leadership?” In this webinar, we will consider how nonprofit executive directors and other staff use social media personally to further the mission of their organization and translate their leadership online.
Social Media / Case Studies for design studiosBharath Haridas
An introduction to social media for the initiated to look deeper into the history,context,nature of content and ways in which to figure out the right channels for the intent. Custom made for design studios.
____________
material sourced from different sources will be added soon.
_____
may not be self explanotory, notes will be added.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
iCrossing – Antony Mayfield, You and Your Web Shadow. 5th March 2010, Royal Festival Hall
1. Web Shadow: 1. What someone finds when they
look for you on the web. 2. The combination of an
individual’s online owned presence (social network
profiles, blogs, personal websites) and their earned
presence: what others say about them for instance on
company websites, blogs, Twitter and wikis.
(Etymology: derives from Jeff Jarvis’s term “Google
shadow”, describing the search results for an
individual.)
Tag: #webshadows
meandmywebshadow.com
1
2. You & Your Web Shadow
Royal Festival Hall : : March 5th, 2010
2
7. What you know or don't know
about how networks work can
influence how much freedom, wealth
and participation you and your
children will have in the rest of this
century.
@hrheingold
7
20. "Cisco just offered me a job! Now I have
to weigh the utility of a fatty paycheck
against the daily commute to San Jose
and hating the work.”
cisco fatty
20
32. “...this is just the
beginning of an
exciting new era of
global
interconnectedness that
will spread ideas and
innovations around
the world faster than
ever before.”
http://goo.gl/J2eq
32
48. Strategic Tactical
How will the social web affect how we
think and plan at a strategic business
level? Will they change our commercial,
political, social & cultural environment?
What will our response be?
Organisational Personal
48
49. Strategic Tactical
How will the tactics of our brand
marketing change? What will happen to
the structure of campaigns, the mix of
media, our relationships with media and
agency partners?
Organisational Personal
49
50. Strategic Tactical
Organisational
Our organisation, including our employees and
suppliers, has evolved to meet the demands of a
media and marketing environment that is
changing rapidly. Will the divisions and
structures we have now need to change? How
will communications, governance and
collaboration alter? Personal
50
51. Strategic Tactical
Personal
What will this mean for us all at a
personal level? What skills and ways of
working will need to be considered? Will
the nature of our people’s work, of work
itself, be altered?
Organisational
51
55. 1.Sanity (not vanity)
searches
2.Be best/first source of
information
3.Draw a line between
private & public
4.Tell your friends and
family
5.Be present/useful in your
networks
55
