David Penn gives a presentation on the importance of measuring emotion in marketing research and the limitations of conventional techniques. He discusses how neuroscience has shown decisions are often emotionally-driven and made unconsciously. While neuromarketing uses neuroscience tools to understand emotional responses, techniques like fMRI and EEG have limitations and cannot determine emotional valence on their own. Penn argues new solutions are still needed to adequately capture emotion without self-reported rationalizations.
Do you know your EEG from your fMRI? Don't panic; we've got you covered! Learn about the best methods from psychology, behavioural economics and market research to gain insights from your customers and employees
A photographic campaign that visually depicts the dangers of unhealthy eating through symbolic shock imagery. Created by Marta Shakhazizian, from the University of Delaware, College of Health Sciences
Do you know your EEG from your fMRI? Don't panic; we've got you covered! Learn about the best methods from psychology, behavioural economics and market research to gain insights from your customers and employees
A photographic campaign that visually depicts the dangers of unhealthy eating through symbolic shock imagery. Created by Marta Shakhazizian, from the University of Delaware, College of Health Sciences
This presentation comes from a seminar titled “An Integrated Approach for Enhancing the Productivity, Quality & Safety of Indian Food Products” by the National Productivity Council of India
Have you ever needed a way to measure your leadership IQ? Or been in a performance review where the majority of time was spent discussing your need to improve as a leader? If you have ever wondered what your core leadership competencies are and how to build on and improve them, Jennifer Bonine shares a toolkit to help you do just that. This toolkit includes a personal assessment of your leadership competencies, explores a set of eight dimensions of successful leaders, provides suggestions on how you can improve competencies that are not in your core set of strengths, and describes techniques for leveraging and building on your strengths. These tools can help you become a more effective and valued leader in your organization. Exercises help you gain an understanding of yourself and strive for balanced leadership through recognition of both your strengths and your “development opportunities.”
Safety interventions and culture change are quickly becoming two of the most important aspects of Safety Management, yet the research behind and skills needed to drive these principles is often misunderstood. This interactive workshop will teach a Human Factors approach to both interventions and culture and the participants will leave with a research proven strategy to drive intervention in their own organizations.
Psychology is a branch of science that studies the behavior, emotion, and thought structure of a living thing. Artificial intelligence, on the other hand, is a system that tries to imitate human behavior, reasoning ability, and problem-solving skills.
Now, with the partnership of these two structures, a new era begins in psychology. Artificial intelligence is ushering in a new era in psychology.
Emotion recognition technology White Paper written by Quantum Lab. Describes uses of Emotion Recognition technology in fields of advertisement testing and Customer Experience. Describes methods of validation.
Pretics is a fully automated snapshot behavioural profiling system that utilises a person’s personal phone number to derive the person’s preferred interaction style with more than 80% accuracy with its underlying technology based on psychology and big data predictive analytics.
This presentation comes from a seminar titled “An Integrated Approach for Enhancing the Productivity, Quality & Safety of Indian Food Products” by the National Productivity Council of India
Have you ever needed a way to measure your leadership IQ? Or been in a performance review where the majority of time was spent discussing your need to improve as a leader? If you have ever wondered what your core leadership competencies are and how to build on and improve them, Jennifer Bonine shares a toolkit to help you do just that. This toolkit includes a personal assessment of your leadership competencies, explores a set of eight dimensions of successful leaders, provides suggestions on how you can improve competencies that are not in your core set of strengths, and describes techniques for leveraging and building on your strengths. These tools can help you become a more effective and valued leader in your organization. Exercises help you gain an understanding of yourself and strive for balanced leadership through recognition of both your strengths and your “development opportunities.”
Safety interventions and culture change are quickly becoming two of the most important aspects of Safety Management, yet the research behind and skills needed to drive these principles is often misunderstood. This interactive workshop will teach a Human Factors approach to both interventions and culture and the participants will leave with a research proven strategy to drive intervention in their own organizations.
Psychology is a branch of science that studies the behavior, emotion, and thought structure of a living thing. Artificial intelligence, on the other hand, is a system that tries to imitate human behavior, reasoning ability, and problem-solving skills.
Now, with the partnership of these two structures, a new era begins in psychology. Artificial intelligence is ushering in a new era in psychology.
Emotion recognition technology White Paper written by Quantum Lab. Describes uses of Emotion Recognition technology in fields of advertisement testing and Customer Experience. Describes methods of validation.
Pretics is a fully automated snapshot behavioural profiling system that utilises a person’s personal phone number to derive the person’s preferred interaction style with more than 80% accuracy with its underlying technology based on psychology and big data predictive analytics.
La presentazione della Dott.ssa Patrizia Cherubino esplora l’incontro tra marketing e neuroscienze nell’ambito delle ricerche di mercato. Tale connubio prende le mosse a partire da una duplice evidenza: l’incapacità delle persone di essere pienamente consapevoli delle proprie reazioni di fronte alle stimolazioni ambientali e la difficoltà delle ricerche di mercato tradizionali di individuare le motivazioni più profonde in grado di spiegare i comportamenti di consumo e di predirne le reazioni.
This is the presentation deck from UX Workshop held by Yan Lim and Joan Cheong of Standard Chartered Bank as a part of UXSEA Summit 2018 in Singapore. UXSEA Summit 2018 was held from 18th to 20th November, 2018. For more information about UXSEA Society, visit https://uxsea.org/
The copyright of this material is with those who created this presentation material. Please take permissions from the authors if you are in doubt about copyright infringement.
As user experience professionals, we are often expected to assume multiple roles when evaluating products and systems. UX professionals are asked to measure user performance, identify issues and provide recommendations to them. The most challenging aspect is not determining that performance is poor; it is identifying the source of the poor performance in order to provide a design solution.
Fortunately, many of the difficulties that users experience can be traced back to basic principles of cognitive science. Making design recommendations often requires that you understand the thought processes of users. In this panel discussion, three Cognitive Psychologists will demonstrate how fundamental principles of cognition can inform design solutions to many commonly occurring User Experience problems. We will review the latest advances in the measurement of user experience, including the measurement of implicit cognitive processes and how these affect user performance, and we will discuss how implicit assumptions by both users and designers often lead to user experience difficulties. The audience will learn key psychological principles that guide user experience and will have an opportunity to ask about the psychology behind common UX issues they encounter.
360HR Knowledge Guide - The Science of SelectionDi Pass
HR and recruitment techniques have changed radically over the last decade, with technology advances and social changes bringing about new recruitment tactics and best practices.
360HR has summarised our most recent and on-the-job experience into this handy knowledge guide. You'll find practical ways to improve your recruitment outcomes and sidestep common HR pitfalls.
Concerned about disasters? Disaster Management Basics provides an overview of how to survive a disaster as an organization from assessment to planning.
This presentation covers (1) Social impact of tourism; (2) Effects of globalization on tourism development; (3) Sex tourism and exploitation of women; and (4) Trends and issues shaping tourism and hospitality development.
Explore the Association for Vertical Farming infographics surrounding the topic of Urban and Vertical Farming. For more information, visit the Vertical Farming website: https://vertical-farming.net/
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.