How to widen your content reach?
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The document discusses how to widen the reach of content through various sharing methods. It recommends finding all owned media and creating a sharing protocol, establishing communication channels with specialists, linking old and new content, ensuring all valuable content is centralized, and increasing the quality of content. The goal is to help content be discovered through recommendations on various social media platforms, both company-owned and employee-owned.
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How to widen your content reach?
- 1. Viral Content How to widen your content reach? Miikka Leinonen
- 2. This is where you store your content.
- 3. Blogs Videos Slides Photos
- 4. Blogs Videos Slides Photos How will your content meet your audience?
- 5. Blogs Videos Slides Photos How will your content meet your audience? Through recommendations.
- 6. This is how you can help your content to be found:
- 7. New Social Media Company owned
- 8. New Social Media Company owned Staff owned
- 9. New Social Media Company owned Staff owned Do you have a plan for this?
- 10. "Old" Social Media New Social Media Company owned Staff owned
- 11. "Old" Social Media New Social Media Company owned Staff owned Website Intranet Email Newsletter ?
- 12. "Old" Social Media New Social Media Company owned Staff owned Website Intranet Email Newsletter Do you have ? a plan for this?
- 13. 5 steps How to widen your content reach
- 14. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ?
- 15. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 1 Find all owned media and create a sharing protocol.
- 16. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 2 Create communication channels with your specialist.
- 17. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 3 Remember to link your "old" web and "new" content.
- 18. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 4 Check that all your valuable content comes here.
- 19. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 5 Increase the quality of your content.