SlideShare a Scribd company logo
Using Social Media to
Navigate the Boston Startup
Scene & Land a Job
Kristin Dziadul
• Social media gives
you a new way to
network
• Enables your online
personal brand
• No longer need to
push out your
resume, bring people
into your online
brand
Kristin Dziadul: Before
• WNEC December 2009
• Marketing Communications/Advertising
• VP of Marketing Association
• Co-President of Management Association
• 2 Marketing Internships
How I Found My Current Job
How to Get Started
If they are on social media..
Then YOU
should be!
Create a Home Base
Network, Network, Network!
(Did I mention network?)
RESOURCES:
twitjobsearch.com
twitter.com/jobs
twitterjobs.org
Clean up your
Facebook!
Don’t let this be you!
Don’t be afraid to get in front of
the camera, it takes time but is
fun, is easily searchable online and
shows you are not afraid to take
on different online content
creation activities. Many
professionals today won’t even get
in front of the camera so if you
can, it gives you an edge over
more experienced people!
Use a professional
picture and description
Have at least one
recommendation
Video Resume
Don’t Forget these!
Kristin Dziadul: Now
• Inbound Marketing Analyst,
Backupify
• Dean Whitney Interactive freelancer
• Convertiv social media and marketing freelance
• B2 Direct Marketing SEO
• Teenlife.org Boston eNewsletter copywriter
Online Branding
Results
Remember...
• Keep your online brand at the top of mind
awareness!
• Make your brand memorable
• Keep it consistent
• Always create new content to push out
your brand
Lets Connect!

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How to Use Social Media to Navigate the Startup Scene and Land a Lob