Modern online promotion can help venues be discovered, share information, and build fan bases. The document recommends using social media like MySpace, Flickr, and Picassa to share pictures and events which can help attract staff and customers. It also suggests using Google Local Business listings and building an email list to connect with patrons and find creative ways to recruit staff through sites like RedScooter.com.au. Signing up for the author's free newsletter provides more tips for profitable hospitality marketing.