This document discusses how to manage social media with online tools. It recommends using tools to save time and resources, make management more efficient, and provide analytics and reports. Several specific tools are mentioned, including Canva for creating visual content, Tweriod for scheduling tweets, Zoho Sales IQ for social monitoring and engagement, and Social Mention and TweetWall for social media monitoring. The document advocates considering a tool's usability, functionality, accessibility, pricing, and whether it can consolidate features from multiple platforms.