This document provides tips for optimizing podcasts for search engine optimization (SEO) success. It discusses how SEO can help podcasts win more listeners by getting discovered in search engines. It then lists and explains several factors that can impact a podcast's rankings on platforms like iTunes, including the podcast title, description, episode titles, ratings and reviews. The document concludes by advising podcasters to write for human listeners first before search engines and provides next steps to continue optimizing a podcast for SEO.