SlideShare a Scribd company logo
#hrsolutions
Blogging4Jobs Presents
#hrsolutions
#hrsolutions
HRCI program number sent to you via email
upon program completion.
#hrsolutions
Jessica Miller-Merrell
@blogging4jobs
Bryan Chaney
@bryanchaney
Lars Schmidt
@thisislars
#hrsolutions
Jessica Miller-Merrell
@blogging4jobs
#hrsolutions
•  Talent Community
•  Talent Network
•  Talent Pipeline
•  Hash Tag
•  Sourcing
#hrsolutions
#hrsolutions
•  Top 5 Sites Most Important to
Candidate
– Career Site
– LinkedIn Company Page
– Facebook Company Page
– Career Site Notifications
– Twitter Feeds
Source: 2012 Candidate Experience Awards
#hrsolutions
•  Create Touch
Points
•  Recruitment is
Not a Point in
Time
•  Employer Brand
•  Technology
•  Community
#hrsolutions
Lars Schmidt
@thisislars
#hrsolutions
•  Launched July 2011
•  Promoted through NPR recruitment
marketing channels
•  Shared with all NPR job applicants (i.e.
we’re pointing NPR applicants to jobs
outside of NPR)
#hrsolutions
•  Media orgs add#PubJobs hashtag to
job tweets
•  TRTs each others tweets, increasing
virality, broadening visibility
#hrsolutions
•  1,500+ tweets
•  Increased awareness for career
opportunities in public media
•  Numerous hires throughout system
#hrsolutions
#PubJobs In Action
In addition to “#nprlife,” NPR started a second hashtag, “#pubjobs,” that is
designed to be a collaborative recruiting effort across all public media
organizations. The theory is that if many groups in this community utilize it, they
can help each other spread the word about job opportunities in the field.
[Teresa Gorman] came to NPR about six months ago as a digital news
specialist after finding out about a job opening on Twitter via the “#pubjobs”
hashtag.
“I was at a full-time job already, so I wasn’t actively looking,” Gorman said.
From Washington Post article, “For non-profit NPR, Social Media is a ‘great
equalizer’ when it comes to hiring”
#hrsolutions
#PubJobs in the Media
#hrsolutions
Bryan Chaney
@bryanchaney
#hrsolutions6
•  Launched	
  March	
  2012	
  to	
  enable	
  easier	
  job	
  search	
  on	
  
Twi8er	
  and	
  "own"	
  the	
  results	
  vs	
  #jobs	
  hashtag	
  
•  Jobs	
  pushed	
  to	
  Twi8er	
  with	
  the	
  #AonJobs	
  tag	
  
•  Sourcing	
  and	
  RecruiBng	
  Teams	
  started	
  sharing	
  the	
  
hashtag	
  with	
  their	
  job	
  updates	
  
•  Mostly	
  for	
  acBve	
  job	
  seekers,	
  very	
  transacBonal	
  
#hrsolutions7
#hrsolutions
#hrsolutions10
#hrsolutions11
#hrsolutions11
#hrsolutions
#hrsolutions
#hrsolutions
•  Lars Schmidt www.amplifytalent.com
•  Bryan Chaney www.about.me/bryanchaney
•  Jessica Miller-Merrell www.blogging4jobs.com
#hrsolutions
HRCI program number sent to you via email
upon program completion.

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