Digitizing Talent: Creative Strategies for the Digital Recruiting Age

•

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This is digital recruiting and recruitment marketing presentation for the AHRMA Conference 2019. This session discusses internet and online recruiting strategies to reach targeted and qualified candidates.

HOW TO INCREASE PARTICIPATION
IN SOCIAL GOOD PROGRAMS
Grab presentation slides. Text AHRMA
to 55678

OUR
AGENDA
TOPIC 1:
TALENT FUNNELS WITH
STORYTELLING
TOPIC 2:
GETTING CREATIVE
TOPIC 3:
CANDIDATE ENGAGEMENT
TOPIC 4:
METRICS AND MEASUREMENT

HOW TO INCREASE PARTICIPATION
IN SOCIAL GOOD PROGRAMS

THE CANDIDATE
LANDSCAPE
u  Mobile ﬁrst world
u  Resources at their
ﬁngertips
u  Candidates expect
experiences
u  Creativity wins!

HOW TO INCREASE PARTICIPATION
IN SOCIAL GOOD PROGRAMS
2016 Nielson Social Media Report

LIVE VIDEO
BENEFITS
Opportunity
to engage
candidates
in real time
Demonstrates
authenticity
which builds
trust
Humanizes
the hiring
process

HOW TO INCREASE PARTICIPATION
IN SOCIAL GOOD PROGRAMS
2016 Edelman Trust Barometer

A NOD FROM
MARKETING
u  Progammatic job posting
u  Pay per candidate “click”
u  Uses ads across web to
target job seeker

WHERE TO
START
1. Know your audience
2. Get an executive sponsor
3. Research the marketplace
4. Lighthouse your idea
5. Focus on metrics

AUTOMATION IS
YOUR FRIEND
u  Used to organize and
plan your content
u  Helps focus your
efforts
u  Allows time for
content and graphic
creation
u  Can be as simple as
a Google doc

AUTOMATION IS
YOUR FRIEND
STEP 1: Leverage your
ATS
STEP 2: Create message
templates, like SMS
STEP 3: Use CRM, Gmail
or Chrome Extensions

FOCUS ON MOBILE TO
ENGAGE CANDIDATES
u  Non HTML emails
u  Customized messaging
u  SMS

MEASUREMENT
& METRICS
u  Source of hire
u  Impressions
u  Conversions
u  Engagements
u  Clicks
u  Time to ﬁll

FINAL
THOUGHTS
Social recruiting is
creative marketing built
on the foundations of
measurement and
metrics. Don’t be afraid
to experiment and make
mistakes.

YOUR
TAKEAWAYS
1. Prioritize digital talent attraction efforts
2. Create momentum with small wins
3. 5 digital strategies for every recruiter
4. Establish ROI focused on metrics

Q&A
?? ?
Grab presentation slides. Text AHRMA to 55678

Jessica Miller-Merrell
@jmillermerrell
sources
Candidate Experience Report
workolo.gy/c-and-e
2016 Edelman Trust Barometer
workolo.gy/ed-trust
How AOL Used Snapchat for
Diversity Hiring
workol.gy/snapchat-hiring
Nielsen Social Media Report
workolo.gy/nielsen-sm
!
SPEAKERS
LinkedIn: bit.ly/jmillermerrell
How Gap Uses VR to
workolo.gy/vr-hr
Grab presentation slides. Text AHRMA to 55678

Digital recruitment might be the key to an effective overall recruiting strategy but the question is where to begin. This session will walk you through how to prioritize your digital recruiting options and how you how to develop smaller initiatives designed to drive change and establish buy-in so that you can continue to move forward in your digital and online recruiting efforts. Learn how to get started realigning your recruiting efforts online by using creative and truly out-of-the-box digital recruiting strategies. Key Objectives: *How to prioritize talent attraction efforts focusing on digital *Create momentum using small wins *Top five digital strategies that every recruiter should consider *Learn how to establish ROI focused on metrics

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www.seribangash.com A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA: Contents of Memorandum of Association: Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company. https://seribangash.com/article-of-association-is-legal-doc-of-company/ Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent. Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause. www.seribangash.com Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up. https://seribangash.com/promotors-is-person-conceived-formation-company/ Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value. Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA. Importance of Memorandum of Association: Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process. Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations. Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability. External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers. https://seribangash.com/difference-public-and-private-company-law/ Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void. Amendment of MOA: While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder

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一比一原版加拿大渥太华大学毕业证（uottawa毕业证书）如何办理

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Digitizing Talent: Creative Strategies for the Digital Recruiting Age

1. HOW TO INCREASE PARTICIPATION IN SOCIAL GOOD PROGRAMS Grab presentation slides. Text AHRMA to 55678

2. OUR AGENDA TOPIC 1: TALENT FUNNELS WITH STORYTELLING TOPIC 2: GETTING CREATIVE TOPIC 3: CANDIDATE ENGAGEMENT TOPIC 4: METRICS AND MEASUREMENT

3. HOW TO INCREASE PARTICIPATION IN SOCIAL GOOD PROGRAMS

4. RECRUITING FUNNELS

5. THE CANDIDATE LANDSCAPE u  Mobile ﬁrst world u  Resources at their ﬁngertips u  Candidates expect experiences u  Creativity wins!

6. HOW TO INCREASE PARTICIPATION IN SOCIAL GOOD PROGRAMS 2016 Nielson Social Media Report

7. GOING DIGITAL

8. GOING DIGITAL

9. LIVE VIDEO BENEFITS Opportunity to engage candidates in real time Demonstrates authenticity which builds trust Humanizes the hiring process

10. HOW TO INCREASE PARTICIPATION IN SOCIAL GOOD PROGRAMS 2016 Edelman Trust Barometer

11. FACEBOOK VIDEO

12. SOCIAL TARGETING

13. PERISCOPE VIDEO

14. CHOOSING A PLATFORM

15. A PICTURE IS WORTH A THOUSAND WORDS

16. CREATIVITY WINS

17. EMPOWER THE EMPLOYEE

18. CREATE A “VIRTUAL” EXPERIENCE

19. A NOD FROM MARKETING u  Progammatic job posting u  Pay per candidate “click” u  Uses ads across web to target job seeker

20. PROGAMMATIC JOB MARKETING

21. WHERE TO START 1. Know your audience 2. Get an executive sponsor 3. Research the marketplace 4. Lighthouse your idea 5. Focus on metrics

22. 2016 Nielson Social Media Report

23. AUTOMATION IS YOUR FRIEND u  Used to organize and plan your content u  Helps focus your efforts u  Allows time for content and graphic creation u  Can be as simple as a Google doc

24. AUTOMATION IS YOUR FRIEND STEP 1: Leverage your ATS STEP 2: Create message templates, like SMS STEP 3: Use CRM, Gmail or Chrome Extensions

25. FOCUS ON MOBILE TO ENGAGE CANDIDATES u  Non HTML emails u  Customized messaging u  SMS

26. FOCUS ON MOBILE TO ENGAGE CANDIDATES

27. FOCUS ON MOBILE TO ENGAGE CANDIDATES

28. FOCUS ON MOBILE TO ENGAGE CANDIDATES

29. GO DIGITAL TEXT: ‘JMM’ T0 55678

30. MEASUREMENT & METRICS u  Source of hire u  Impressions u  Conversions u  Engagements u  Clicks u  Time to ﬁll

31. GOOGLE ANALYTICS

32. FINAL THOUGHTS Social recruiting is creative marketing built on the foundations of measurement and metrics. Don’t be afraid to experiment and make mistakes.

33. YOUR TAKEAWAYS 1. Prioritize digital talent attraction efforts 2. Create momentum with small wins 3. 5 digital strategies for every recruiter 4. Establish ROI focused on metrics

34. Q&A ?? ? Grab presentation slides. Text AHRMA to 55678

35. Jessica Miller-Merrell @jmillermerrell sources Candidate Experience Report workolo.gy/c-and-e 2016 Edelman Trust Barometer workolo.gy/ed-trust How AOL Used Snapchat for Diversity Hiring workol.gy/snapchat-hiring Nielsen Social Media Report workolo.gy/nielsen-sm ! SPEAKERS LinkedIn: bit.ly/jmillermerrell How Gap Uses VR to workolo.gy/vr-hr Grab presentation slides. Text AHRMA to 55678

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