4. Nielsen At Nielsen, the emphasis when hiring new staff is placed on personality rather than qualifications or skills. We need people who are curious about what's happening in the market and the world - and with consumers. We need someone who can basically interpret numbers and figures into strategic insights and provide tailor-made recommendations for our clients. * succeed through collaboration * demonstrate customer focus * are results orientated * are resilient * present and communicate information well * resolve problems * create balance * understand others