Abraham Maslow was an American psychologist best known for creating Maslow's hierarchy of needs, which proposes that people are motivated to fulfill innate needs beginning with physiological needs and moving up to needs for safety, love, esteem and self-actualization. Maslow's hierarchy suggests that lower level needs must be satisfied before higher level needs can be fulfilled. The theory provides a framework for understanding human motivation and development.

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2. Maslow’s Hierarchy of Needs
Theory

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RUBY L. ARNALDO
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Born: April 1, 1908
Brooklyn, New York
Died: June 8, 1970 (aged 62)
Menlo Park California
Nationality American
Fields Psychology
InstitutionsCornell University
Brooklyn College
Brandeis University
Alma materUniversity of Wisconsin–Madison
Doctoral advisorHarry Harlow
Abraham Maslow
• was an American psychologist who was
best known for creating Maslow's
hierarchy of needs, a theory of
psychological health predicated on fulfilling
innate human needs in priority, culminating
in self-actualization.

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Maslow’s Hierarchy of Needs

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Maslow’s Hierarchy of Needs
• Maslow's hierarchy of needs is a theory
in psychology proposed by Abraham
Maslow in his 1943 paper "A Theory of
Human Motivation".
• Maslow subsequently extended the idea to
include his observations of humans' innate
curiosity.
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Maslow’s Hierarchy of Needs
• His theories parallel many other theories
of human developmental psychology,
some of which focus on describing the
stages of growth in humans. Maslow used
the terms Physiological, Safety,
Belongingness and Love, Esteem, Self-
Actualization and Self-Transcendence
needs to describe the pattern that human
motivations generally move through.
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Maslow’s Hierarchy of Needs
• Each of us is motivated by needs. Our most
basic needs are inborn, having evolved over
tens of thousands of years. Abraham
Maslow's Hierarchy of Needs helps to explain
how these needs motivate us all.
• Maslow's Hierarchy of Needs states that we
must satisfy each need in turn, starting with
the first, which deals with the most obvious
needs for survival itself.
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8. 1. Physiological Needs
• food (water, nourishment)
• clothing
• shelter
• air
• sleep
• sex
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-those required to sustain life, such as:
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9. 2. Safety Needs
• Living in a safe area
• Medical Insurance
• Job security
• Financial reserves
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-protection from physical and
emotional harm
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Workers express this desire in the form of
having a stable job, with medical,
unemployment, and retirement benefits.

10. Safety Needs
- desire to achieve a sense of
security, stability and
consistency in life
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11. 3. Social Needs/ Affiliation
• Affection
• Belongingness
• Acceptance
• Love
• friendship
 Need for friends
 Need for belonging
 Need to give and receive love
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-the desire for
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Social Needs
- desire to feel loved by
others and to be accepted
by and into wider social
networks
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13. 4. Esteem Needs
• Self-respect
• A sense of personal achievement
• Attention
• Recognition
• Reputation
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-the desire for
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14. To Satisfy esteem needs, people seek ….
Opportunities for achievement
Prestige
Promotion
Status to show their competence and
worth
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Esteem Needs
- a personal sense of
achievement or the respect,
attention and recognition
of others
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16. 5. Self- Actualization
• Personal growth achieving one’s
potential
• Self-fulfillment
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-the desire for:
-A person’s drive to become what he
is capable of becoming.
-Traits commonly exhibited include
initiative, spontaneity, and problem
solving ability.
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17. Self-actualized people tend to have
needs such as :
Truth
Justice
Wisdom
Meaning
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Self-Actualization Needs
- desire to become
everything that you can be
self and spiritual
fulfillment)
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Maslow’s Hierarchy of Needs
Prepared by:
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20. Implications for Management
1. Physiological Needs
Provide lunch breaks, rest breaks, and
wages that are sufficient to purchase
the essentials of life.
2. Safety Needs
Provide a safe working environment,
retirement benefits, and job security.
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RUBY L. ARNALDO

21. Implications for Management
3. Social Needs
Create a sense of community via
team-based projects and social events.
4. Esteem Needs
Recognize achievements to make
employees feel appreciated and valued.
Offer job titles that convey the
importance of the position.
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22. Implications for Management
5. Self-Actualization
Provide employees a challenge and
the opportunity to reach their full
career potential.
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23. Limitations of Maslow’s
Hierarchy
• While Maslow’s Hierarchy makes
sense from an intuitive point,
there is little evidence to support
its hierarchical aspect.
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24. Limitations of Maslow’s
Hierarchy
• There is evidence that contradicts the
order of needs specified by the model.
Example:
Some cultures appear to place social
needs before others.
“Starving artist” in which a person neglects
lower needs in pursuit of higher ones.
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Thank You!!!
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Prepared by:
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