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Social Media for Business David Sim and Rene Looper
Social Media is people having conversations online
 
Marketing Developing relationship with customers, partners, suppliers. 14%  vs   74%
Monitoring Leads, Reputation Management, Product Development
 
 
Human Face, Connecting with Community,  Product Promotion, R&D, Customer Support
 
Research, Reputation Management
In June.... 350 million active users! 1 in 3 adults.
You Tube ,[object Object]
Second only to Google as search engine
Uploading is free
Return on Investment
Social Media is like teen sex Everyone wants to do it No one knows how When it's finally done there is  surprise it's not better Avinash Kaushik Analytics Evangalist, Google
 
 
Measuring Success ,[object Object]

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