Social MediaExcellent business tool or waste of time?
What is Social Media?
People having conversations  with friends, family, colleagues
Now we can have conversations online too!
We can now share our personal experiences  Do you know what people are saying?
Video time!
14% vs 78%Marketing vs Recommendations
Social media a business tool• The use of social media, as well as being a less expensive form of marketing, provides an ea...
96% of students use FacebookWhat impact will this have on the business             of tomorrow?
But its not only the young...
Half of web sales to come from mobile          and social by 2015
Personal profile vs Business page
Twitter... Why!?!• Lots of nonsense on Twitter• When used well an extremely powerful tool• Easy to find local customers• Wh...
Other marketing opportunities
LinkedIn• Business to Business• Great way to keep in touch with colleagues, peers in industry• Groups• Get fast and accura...
Foursquare• Location based marketing• Reward most loyal customer• Great PR opportunity (lunch with Mayor?)• Sponsor local ...
QR codes and how to use them• Business card• Promotional material• Add to advertising• For sale signs • Name tags at confe...
Thank you!  • Rene Looper   - Tuminds social media training• twitter.com/tuminds• facebook.com/tuminds
Social media beginners presentation
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Social media beginners presentation

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Social media beginners presentation

  1. 1. Social MediaExcellent business tool or waste of time?
  2. 2. What is Social Media?
  3. 3. People having conversations with friends, family, colleagues
  4. 4. Now we can have conversations online too!
  5. 5. We can now share our personal experiences Do you know what people are saying?
  6. 6. Video time!
  7. 7. 14% vs 78%Marketing vs Recommendations
  8. 8. Social media a business tool• The use of social media, as well as being a less expensive form of marketing, provides an easy way for customers to interact with the company• We want to hear what our customers have to say• Our customers feel connected and engaged with Proper Cloth
  9. 9. 96% of students use FacebookWhat impact will this have on the business of tomorrow?
  10. 10. But its not only the young...
  11. 11. Half of web sales to come from mobile and social by 2015
  12. 12. Personal profile vs Business page
  13. 13. Twitter... Why!?!• Lots of nonsense on Twitter• When used well an extremely powerful tool• Easy to find local customers• What do people write about your product or service?
  14. 14. Other marketing opportunities
  15. 15. LinkedIn• Business to Business• Great way to keep in touch with colleagues, peers in industry• Groups• Get fast and accurate answers to your business related questions
  16. 16. Foursquare• Location based marketing• Reward most loyal customer• Great PR opportunity (lunch with Mayor?)• Sponsor local Tweet ups• Promote the branch to people in the area• Great to combine with charity• Surprise and "Wow" element
  17. 17. QR codes and how to use them• Business card• Promotional material• Add to advertising• For sale signs • Name tags at conference• Surprise and "Wow" element
  18. 18. Thank you! • Rene Looper - Tuminds social media training• twitter.com/tuminds• facebook.com/tuminds

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