Finding the right words for a LinkedIn profile can be frustrating. This recipe deck presents tips for finding the right key words to include. Basic content covers using both LinkedIn and Google to find the information.
Troy Henikoff - Entrepreneur's Guide to SEOrmannino
This document provides tips on how to get Google to love your website through search engine optimization (SEO). It discusses on-site optimization techniques like optimizing title tags, H1 tags, content, metadata, and linking structure. It also discusses off-site optimization through link building and ensuring links are from relevant, popular, and authoritative sites. Other considerations mentioned include properly implementing 301 redirects, canonical tags, keywords in URLs, page speed, and more. The overall goal is to provide users the best possible results to encourage return visits through Google's ranking algorithms.
This document provides an overview of search engine optimization (SEO) and discusses both on-site and off-site SEO techniques. It explains key on-site elements like keywords, title tags, meta descriptions, and content. For off-site SEO, it covers link building, social media optimization, and tools like Google AdWords and directory submissions. The goal is to help websites get found online through proper keyword implementation and link acquisition.
SEO best practices in 2018 focus on content, links, personalization, and technical elements. For content, optimize for keywords and user intent through text, headlines, and metadata. Address load times and a mobile-first approach for technical elements. Obtain links by sharing content through your own channels and ensuring content is linkable. Personalize by considering previous searches, language, geography, and spreading content across platforms.
Kickstart Your Technical SEO for WordPressColby Dimock
This document provides an overview of technical SEO best practices for WordPress websites. It covers topics like metadata, URL structure, duplicate content, schema, sitemaps, and tools. For metadata, it recommends optimizing title tags and meta descriptions. For URL structure, it suggests being consistent, keyword-optimized, and using dashes between words. It also discusses how to identify and fix duplicate content issues. For schema, it explains how to implement different schema types to improve search results. Finally, it provides guidance on creating HTML and XML sitemaps and tools to use for technical SEO tasks.
The 17:10 presentation at SUGCON - a mixture of comic relief and hard-earned Sitecore experience: where should your data go, does it need to be stored in Sitecore, and why?
This document provides an overview of search engine optimization (SEO) best practices. It discusses common SEO myths, how to perform keyword research and selection, building a quality website, optimizing web pages, link building ideas, using social media, and measuring SEO success. The presentation aims to educate businesses on effective SEO strategies through topics like on-page optimization, off-page activities, and analyzing website analytics.
This document discusses search functionality in Sitecore. It provides an overview of Sitecore's ContentSearch API and how it allows indexing and searching of content in a provider-agnostic way. It also discusses important aspects of configuring analyzers and filters to customize the indexing and query process. Several examples are provided of building queries using different methods like Contains, Phrase, PredicateBuilder and boosting. The key lessons are that whole phrases, boosting, and content structure are important factors for relevance.
This document provides an overview of search engine optimization (SEO). It highlights that SEO is needed to raise website visibility and traffic. It discusses how search engines work and outlines the SEO life cycle, including analyzing site structure and keywords, optimizing on-page elements like titles and content, and generating off-page backlinks. Key metrics around search usage are presented. The document provides guidance on conducting competitor analyses and optimizing technical elements, content, and links to improve search rankings.
Troy Henikoff - Entrepreneur's Guide to SEOrmannino
This document provides tips on how to get Google to love your website through search engine optimization (SEO). It discusses on-site optimization techniques like optimizing title tags, H1 tags, content, metadata, and linking structure. It also discusses off-site optimization through link building and ensuring links are from relevant, popular, and authoritative sites. Other considerations mentioned include properly implementing 301 redirects, canonical tags, keywords in URLs, page speed, and more. The overall goal is to provide users the best possible results to encourage return visits through Google's ranking algorithms.
This document provides an overview of search engine optimization (SEO) and discusses both on-site and off-site SEO techniques. It explains key on-site elements like keywords, title tags, meta descriptions, and content. For off-site SEO, it covers link building, social media optimization, and tools like Google AdWords and directory submissions. The goal is to help websites get found online through proper keyword implementation and link acquisition.
SEO best practices in 2018 focus on content, links, personalization, and technical elements. For content, optimize for keywords and user intent through text, headlines, and metadata. Address load times and a mobile-first approach for technical elements. Obtain links by sharing content through your own channels and ensuring content is linkable. Personalize by considering previous searches, language, geography, and spreading content across platforms.
Kickstart Your Technical SEO for WordPressColby Dimock
This document provides an overview of technical SEO best practices for WordPress websites. It covers topics like metadata, URL structure, duplicate content, schema, sitemaps, and tools. For metadata, it recommends optimizing title tags and meta descriptions. For URL structure, it suggests being consistent, keyword-optimized, and using dashes between words. It also discusses how to identify and fix duplicate content issues. For schema, it explains how to implement different schema types to improve search results. Finally, it provides guidance on creating HTML and XML sitemaps and tools to use for technical SEO tasks.
The 17:10 presentation at SUGCON - a mixture of comic relief and hard-earned Sitecore experience: where should your data go, does it need to be stored in Sitecore, and why?
This document provides an overview of search engine optimization (SEO) best practices. It discusses common SEO myths, how to perform keyword research and selection, building a quality website, optimizing web pages, link building ideas, using social media, and measuring SEO success. The presentation aims to educate businesses on effective SEO strategies through topics like on-page optimization, off-page activities, and analyzing website analytics.
This document discusses search functionality in Sitecore. It provides an overview of Sitecore's ContentSearch API and how it allows indexing and searching of content in a provider-agnostic way. It also discusses important aspects of configuring analyzers and filters to customize the indexing and query process. Several examples are provided of building queries using different methods like Contains, Phrase, PredicateBuilder and boosting. The key lessons are that whole phrases, boosting, and content structure are important factors for relevance.
This document provides an overview of search engine optimization (SEO). It highlights that SEO is needed to raise website visibility and traffic. It discusses how search engines work and outlines the SEO life cycle, including analyzing site structure and keywords, optimizing on-page elements like titles and content, and generating off-page backlinks. Key metrics around search usage are presented. The document provides guidance on conducting competitor analyses and optimizing technical elements, content, and links to improve search rankings.
Copywrite Matters SEO Copywriting Seminar March 2012Belinda Weaver
This is part two of a seminar showing small business owners how they can share their knowledge using content marketing to pull customers to them (rather than simply pushing marketing message out).
This half showed them how to incorporate SEO copywriting into the process of creating online marketing.
Studio 2055: Bring My Brand to Life, Dr. Frankenstein!Nanette Newbry
BRANDit Live! is a series of webinars hosted by Studio 2055 that includes lively discussions with our special guests who bring insight and knowledge to the subject of brand.
On-page SEO techniques involve optimizing elements within a webpage like meta titles, header tags, image alt text, URL structure, and keyword placement in content and headings to make the page more relevant to search engines. Key on-page factors search engines evaluate include page titles, headers, image descriptions, internal links, and ensuring the content structure and text styling supports the main topic.
The document provides an overview of SEO best practices presented in a 101 seminar. It discusses what SEO is, why it's important, and key tactics like optimizing titles, URLs, images and using sitemaps. Content is emphasized as the most important factor. Proper keyword research and inclusion in content is also covered. The seminar recommends evaluating sites and implementing techniques like improving backlinks to help with search engine optimization.
This document is a template for a PowerPoint presentation. It provides instructions for customizing various elements like adding logos and images throughout slides. It includes placeholders to add titles, text, and content to the template slides. The template describes ThemeGallery as a digital content marketplace developed by Guild Design Inc. It provides the framework to create a personalized presentation using the included design elements.
This document outlines SEO content guidelines for websites. It discusses performing a content audit to review existing pages and their relevance to targeted keywords. Proper site structure and on-page optimization, like using keywords 4+ times per page in the title, headings, and content, are also covered. The guidelines recommend a minimum of 500 words for pages and emphasize unique, informative content to establish authority in search results.
Inbound Marketing is a "must" in the marketing world of today. Marketers put in plenty of time and hard work creating great websites, resources and prospect tools. The name of the game is to make your website, resources and tools easy to find and as visible as possible. Search Engine Optimization can help you achieve this.
Green Hectares Rural Tech Workshop – Search Engine OptimizationGreen Hectares
A workshop covering the basics of search engine optimization. Green Hectares offers this content as part of an initiative to enable rural communities with technology.
The document discusses how to create effective page titles and meta descriptions for law firm websites and blogs. It explains that titles and descriptions are important factors for search engine results, clicks, and calls. The document provides guidelines for writing unique, descriptive titles and meta descriptions for each page and includes themes to help attract audiences.
Il semaforo di Yoast non è il (tuo) problemaLaura Sacco
Usi Yoast SEO e vuoi ottenere tutti i pallini verdi? L'intervento al WordCamp Bari mette in luce qual è il segreto per usare al meglio le analisi di Yoast SEO sul tuo sito.
Search engine optimization is the most important factor to rank your business or web content and improve its visibility to your potential customers. Here I have tried to give the very basic concept of SEO using this slide.
This slide is just pointing to some major parts. SEO is vast. You can just google each of the terms I used on the slide to know details about the topic.
This document provides an overview of Brian Childers' web development and SEO consultation services. It outlines a collaborative approach to planning a site structure through competitive analysis, identifying the target audience and keywords. It describes tools for researching competitors, keywords, and customer data to develop an action plan. The presentation resources section provides links to workbooks, guides, and SEO tools to support the outlined strategic process.
This document outlines a course on web design and development that covers HTML, CSS, and WordPress. The 40 hour course includes 4 hours on HTML, 10 hours on CSS, 10 hours on WordPress, and 16 hours of hands-on lab work. The HTML section covers basic tags, attributes, and page layout. The CSS section covers color, background, box model, fonts, positioning, and responsive design. The WordPress section teaches how to install themes, plugins, and build a static 6 page site using Elementor page builder.
Local SEO Presentation for Small Businesses Brian Tucker
This document provides an overview of local search engine optimization strategies for small businesses. It discusses optimizing on-page elements like including the local address and phone number on every page, using location-specific keywords in titles and meta descriptions. Off-page recommendations include submitting the site to major local search directories and listings. The document also emphasizes the importance of social media influence and obtaining citations and reviews from other sites to improve local search engine rankings.
Off-page optimization involves getting quality inbound links from other sites according to search engine guidelines. It focuses on different types of links and their properties and value, such as whether they are followed or no-followed. An important part of off-page optimization is defining a link building strategy that focuses on obtaining relevant, high-quality links from sites like directories, blogs, forums and articles to improve search engine rankings.
This document provides an introduction to HTML, CSS, and JavaScript. It discusses the objectives of familiarizing the reader with the web browser, providing first steps into these languages, and motivating further exploration. It then covers HTML tags and document structure, how CSS is used to style and separate design from content, and how JavaScript can be used to add interactivity to webpages. It also discusses how to insert CSS and JavaScript into an HTML page through internal, external and inline methods.
The document provides guidance on using LinkedIn for job seeking. It discusses how LinkedIn can help build and maintain a professional network, connect with contacts at target companies, and establish expertise. The document outlines strategies for developing a strong LinkedIn profile that promotes the skills, experiences, and brand needed to get the desired job or career. It also reviews features for searching for jobs, people, companies and groups in order to expand one's network on LinkedIn.
Eden Higgins has over 20 years of experience in human resources, including recruiting, employee relations, and benefits administration. She has managed HR departments for three companies. At Duffy Research, she has helped clients in many industries find talent. Recently, she has focused on the solar and renewable energy sector. Eden earned a Bachelor's degree in Communications from Arizona State University.
Learn the importance of Keyword Research and competition analysis for SEO.
Keyword Research is a process of finding the good keywords for website to optimize the site.
Competition Analysis is a process of finding the difficulty level of keywords compared with existing competition for keywords.
Copywrite Matters SEO Copywriting Seminar March 2012Belinda Weaver
This is part two of a seminar showing small business owners how they can share their knowledge using content marketing to pull customers to them (rather than simply pushing marketing message out).
This half showed them how to incorporate SEO copywriting into the process of creating online marketing.
Studio 2055: Bring My Brand to Life, Dr. Frankenstein!Nanette Newbry
BRANDit Live! is a series of webinars hosted by Studio 2055 that includes lively discussions with our special guests who bring insight and knowledge to the subject of brand.
On-page SEO techniques involve optimizing elements within a webpage like meta titles, header tags, image alt text, URL structure, and keyword placement in content and headings to make the page more relevant to search engines. Key on-page factors search engines evaluate include page titles, headers, image descriptions, internal links, and ensuring the content structure and text styling supports the main topic.
The document provides an overview of SEO best practices presented in a 101 seminar. It discusses what SEO is, why it's important, and key tactics like optimizing titles, URLs, images and using sitemaps. Content is emphasized as the most important factor. Proper keyword research and inclusion in content is also covered. The seminar recommends evaluating sites and implementing techniques like improving backlinks to help with search engine optimization.
This document is a template for a PowerPoint presentation. It provides instructions for customizing various elements like adding logos and images throughout slides. It includes placeholders to add titles, text, and content to the template slides. The template describes ThemeGallery as a digital content marketplace developed by Guild Design Inc. It provides the framework to create a personalized presentation using the included design elements.
This document outlines SEO content guidelines for websites. It discusses performing a content audit to review existing pages and their relevance to targeted keywords. Proper site structure and on-page optimization, like using keywords 4+ times per page in the title, headings, and content, are also covered. The guidelines recommend a minimum of 500 words for pages and emphasize unique, informative content to establish authority in search results.
Inbound Marketing is a "must" in the marketing world of today. Marketers put in plenty of time and hard work creating great websites, resources and prospect tools. The name of the game is to make your website, resources and tools easy to find and as visible as possible. Search Engine Optimization can help you achieve this.
Green Hectares Rural Tech Workshop – Search Engine OptimizationGreen Hectares
A workshop covering the basics of search engine optimization. Green Hectares offers this content as part of an initiative to enable rural communities with technology.
The document discusses how to create effective page titles and meta descriptions for law firm websites and blogs. It explains that titles and descriptions are important factors for search engine results, clicks, and calls. The document provides guidelines for writing unique, descriptive titles and meta descriptions for each page and includes themes to help attract audiences.
Il semaforo di Yoast non è il (tuo) problemaLaura Sacco
Usi Yoast SEO e vuoi ottenere tutti i pallini verdi? L'intervento al WordCamp Bari mette in luce qual è il segreto per usare al meglio le analisi di Yoast SEO sul tuo sito.
Search engine optimization is the most important factor to rank your business or web content and improve its visibility to your potential customers. Here I have tried to give the very basic concept of SEO using this slide.
This slide is just pointing to some major parts. SEO is vast. You can just google each of the terms I used on the slide to know details about the topic.
This document provides an overview of Brian Childers' web development and SEO consultation services. It outlines a collaborative approach to planning a site structure through competitive analysis, identifying the target audience and keywords. It describes tools for researching competitors, keywords, and customer data to develop an action plan. The presentation resources section provides links to workbooks, guides, and SEO tools to support the outlined strategic process.
This document outlines a course on web design and development that covers HTML, CSS, and WordPress. The 40 hour course includes 4 hours on HTML, 10 hours on CSS, 10 hours on WordPress, and 16 hours of hands-on lab work. The HTML section covers basic tags, attributes, and page layout. The CSS section covers color, background, box model, fonts, positioning, and responsive design. The WordPress section teaches how to install themes, plugins, and build a static 6 page site using Elementor page builder.
Local SEO Presentation for Small Businesses Brian Tucker
This document provides an overview of local search engine optimization strategies for small businesses. It discusses optimizing on-page elements like including the local address and phone number on every page, using location-specific keywords in titles and meta descriptions. Off-page recommendations include submitting the site to major local search directories and listings. The document also emphasizes the importance of social media influence and obtaining citations and reviews from other sites to improve local search engine rankings.
Off-page optimization involves getting quality inbound links from other sites according to search engine guidelines. It focuses on different types of links and their properties and value, such as whether they are followed or no-followed. An important part of off-page optimization is defining a link building strategy that focuses on obtaining relevant, high-quality links from sites like directories, blogs, forums and articles to improve search engine rankings.
This document provides an introduction to HTML, CSS, and JavaScript. It discusses the objectives of familiarizing the reader with the web browser, providing first steps into these languages, and motivating further exploration. It then covers HTML tags and document structure, how CSS is used to style and separate design from content, and how JavaScript can be used to add interactivity to webpages. It also discusses how to insert CSS and JavaScript into an HTML page through internal, external and inline methods.
The document provides guidance on using LinkedIn for job seeking. It discusses how LinkedIn can help build and maintain a professional network, connect with contacts at target companies, and establish expertise. The document outlines strategies for developing a strong LinkedIn profile that promotes the skills, experiences, and brand needed to get the desired job or career. It also reviews features for searching for jobs, people, companies and groups in order to expand one's network on LinkedIn.
Eden Higgins has over 20 years of experience in human resources, including recruiting, employee relations, and benefits administration. She has managed HR departments for three companies. At Duffy Research, she has helped clients in many industries find talent. Recently, she has focused on the solar and renewable energy sector. Eden earned a Bachelor's degree in Communications from Arizona State University.
Learn the importance of Keyword Research and competition analysis for SEO.
Keyword Research is a process of finding the good keywords for website to optimize the site.
Competition Analysis is a process of finding the difficulty level of keywords compared with existing competition for keywords.
This document provides an overview of search marketing strategies for hoteliers. It discusses search engine optimization (SEO) versus paid search (PPC), the SEO process including keyword research, site optimization, link building and measurement. It also covers setting up pay-per-click campaigns on Google AdWords, including keyword research, ad copy tips, organization of ad groups, and testing and optimization strategies. Additional tips are provided for ad extensions, ad scheduling, and reviewing past campaigns. The goal is to help hotels connect with potential customers actively searching online and drive bookings through organic and paid search efforts.
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Use Google Analytics to measure the success of SEO efforts. Key metrics to examine include branded vs non-branded organic search traffic in terms of visits, pages per visit, visit duration, new vs returning visits, bounce rate, and conversion rates. One goal of organic SEO is to make the organic search profile resemble branded search, with high engagement and conversion rates. Keywords should be optimized throughout website content and internal structures. Multi-channel analytics can provide insights beyond top-level metrics to fully understand customer paths and interactions across marketing channels.
Class 9 seo, linked in, other social networksprds129
The document discusses search engine optimization (SEO) strategies and social networks. It outlines an 8-step SEO strategy including defining the audience, researching keywords, finding gaps and opportunities, defining competitors, analyzing competitors, customizing recommendations, identifying must-have recommendations, and prioritizing tasks. It also discusses using Google+, LinkedIn, and niche social networks for SEO and marketing purposes.
SEO for Online Startups - Small Business Festival Victoria 2015Optimising
This document provides an overview of an SEO agency called Optimising and their services. It discusses their experience and specializations in SEO, Google AdWords, Facebook advertising, website development, and custom projects. It then covers various on-page and off-page optimization strategies like keyword research, on-page SEO, local SEO using Google Maps, and different link building approaches like creating useful content, joining industry groups, leveraging existing relationships, and mining existing mentions.
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My presentation from the 2014 eCommerce conference and expo in Melbourne. In it i highlight a low cost scale able data driven content marketing technique for eCommerce sites. I call out tools you can use and how this fits into your wider SEO and content efforts. enjoy.
HighRoad U Webinar: How to Create a Keyword StrategyHighRoad Solution
Keywords are the foundation of your website strategy. They help search engines understand what you do and help your personas find you. In this webinar, we'll show you how establishing keywords for your 2016 content strategy will allow you to work smarter (not harder!) & more efficiently.
Importance of long tail keywords in seo & ppc e briks infotechebriksinfotech
The document discusses the importance of leveraging long tail keywords in search engine optimization (SEO) and pay-per-click (PPC) campaigns. It defines the long tail as low-volume, niche keywords that collectively make up a significant portion of search queries. While head terms see high competition, long tail keywords have lower competition and are more intent-based. The document provides tips on targeting the long tail through content, linking, and keyword-targeted ads to improve conversion rates and ROI. It also discusses best practices for organizing keywords and leveraging analytics to continuously expand long tail keyword portfolios.
Enterprise Ireland presentation - International seo and content June 2018John Caldwell
Enterprise Ireland eBusiness Event Presentation - June 2018
International SEO, Content Clustering, PPC versus SEO, Find out how search engines work. SEO Tools - Hub5050.com - abcdigital.ie , creatorseo.com
Keyword research tools for Search Engine Optimisation (SEO)Duncan MacGruer
Presentation given to the University of Edinburgh web publishers community in January 2018 on the use of Keyword research tools for Search Engine Optimisation (SEO).
John Caldwell from CreatorSEO gave a presentation on search engine optimization. He discussed how search engines work, ranking factors like content, links and speed. He emphasized the importance of understanding user intent and providing unique, relevant content to questions. Caldwell also covered international SEO best practices like using country-specific domains, localizing content and keywords. He recommended strategies like content clustering, structured data and prioritizing mobile and voice search.
The document discusses best practices for keyword research and mapping. It recommends brainstorming keywords related to products and services to understand searcher intent. Keywords should be analyzed for search volume, related terms, and mapped to relevant landing pages on a site. Prioritization of keywords helps focus search marketing efforts on high opportunity terms. Regular research is needed to maximize coverage of related keyword opportunities.
Introduction to SEO and SEO for WordPressChris Burgess
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Search Engine Marketing for PR Professionals: What You Need to Know for 2014Stacy Sutton Williams
The rules for both SEO (search engine optimization) and paid search advertising keep changing. But in some cases, what's old is new again - content is more critical than ever! That means PR professionals are uniquely suited to leverage search marketing strategies and squeeze more benefits out of PR tactics. Join PRSA Georgia and seminar leader Stacy Williams, founder and president of Atlanta-based Prominent Placement, to get caught up on the latest in SEM and get prepared to implement strategically sound and measurable SEM strategies in 2014.
You will:
- Learn how to determine what types of content and topics your audiences are looking for; then, create it and make it easy to be found online.
- Find out how social engagement benefits SEO, and how to effectively use keywords in hashtags.
- Hear what to do and what not to do regarding Google's new rules for links in online press releases and the best way to leverage bylined articles.
- Discover how to use paid search ads in a crisis, and what to do when negative mentions of your company show up in search engine results.
- Take away strategies for measuring the impact of SEM efforts.
Seminar speaker Stacy Williams established Prominent Placement, a full-service, award-winning and industry leading search marketing agency, in 2001. She has more than 20 years of experience in marketing and was named the 2012 Search Engine Marketer of the Year by Technology Association of Georgia. Stacy is also past president of SEMPO Atlanta, a local chapter of the global Search Engine Marketing Professional Organization.
The document discusses writing content for semantic search. It emphasizes writing for humans by using natural language, answering questions, and connecting related concepts to show search engines the relevancy of content. Proper content structure, keywords, internal links, and structured data help search engines understand the meaning and intent behind text. The goal is to resonate with readers by solving their problems and driving them to take action on one's website.
1. Keywords for Linked‐In and Search
Where to find them
Presented to CNM McLean
Presented to CNM McLean
September 25, 2012
Jim Hayes
Moving Products Forward
‐Product Marketing & Alliance Leadership
2. Linked In Features
Linked In Features
• Professional Identity
(Profile) Start
• Look for
Look for point
i t
Opportunities
• Collaborate
• Connect &
Communicate
• Seek Information
• Create & Publish
• Research
• Help Each Other
Help Each Other
3. Profile
‐ Key Sections
Profile is machine searched
Profile is machine searched
and person read.
•Summary (Priority in SEO results)
•Narrative 2000 Character
•Headline 120 Characters
•Skills & Expertise
Skills & Expertise
•List selection
•Specialties 500 Characters
•Experience
•Titles 100 Characters (Priority 2 in SEO)
Descriptions 2000 Characters
•Descriptions 2000 Characters
6. Starting Point
LinkedIn – Skills & Expertise
Description with key words Trending Info
Ideas
Ideas
for
Profile
Section
7. Google
– The Search Powerhouse
•Adwords
•Positions
•Locations
•Salary
•Other Info
8. Adwords.Google.com
‐ Start; Search Position Title
• AdWords is a tool advertisers use when bidding on
search terms
– Identify who sees a specific ad
Identify who sees a specific ad
– Price bid and total program budget affect number of
exposures
• Search Engine Optimization (SEO)
– Efforts to get the highest impact for the promotional
program
• Pay Per Click (PPC)
14. Google Results
‐ Maps & Preview
Mousing
over the
over the
chevrons
shows
preview
of the
p g
page
15. Structuring Search
‐ Tips
• ‘Multiple Words’ / Phrases
Multiple Words / Phrases
– i.e., ‘product manage’ ‘project manager’
• Word Order
Word Order
• Case sensitivity
(
(Doesn’t matter)
)
• Punctuation
(seldom considered by Google)
• Synonyms (~)
finds similar words i.e. ~auto will include car,
cars, trucks etc.
cars trucks etc
16. Search Operators
Search Operators
Refinement Operators
f
• Site:
– site:sprint.com site:.gov
• Filetype:
– Filetype:.doc
filetype:.pdf
• D t
Daterange:
– Requires Julian date
format
• Define:
– Define:slapdash
For broad list of operators
search on search operators
search on ‘search operators’
17. Google Guide
‐ Advanced Tools & Subsections
Expand the
Search Column
for specifics:
•Recent press
•Videos
•Blogs (people
post valuable info on
their blog & in
their blog & in
discussion groups.)
19. Other Tools & Ideas for Keywords
Other Tools & Ideas for Keywords
• Wordle
‐ www.wordle.net
• Word Frequency Counter
– Software that counts how often individual
words or phrases are used
words or phrases are used
– Match positions results to resume and cover
letter
• Your local librarian