Seo for Wordpress - Wordcamp Montreal 2012CT Moore
So most people who use blogs rely on WordPress, and WordPress has a lot of SEO potential, but out of the box, it just doesn’t cut it. In this session we’ll explore how to use WordPress to maximize your chances of ranking for the terms that are most relevant to your content. Specifically, we’ll look at:
- Building a Keyword Targeted Category
- Taxonomy
- Key SEO Plugins
- Addressing Duplicate Content
After this session, audience members should (1) have a firm grasp on the fundamentals of onsite SEO, and (2) know what themes and plugins can help them implement these SEO and social features.
Yoast SEO is the most popular choice for doing some of the heavy lifting when optimising your site for search engines and social platforms. With millions of active installs, most WordPress sites are using this plugin, but like all good tools, you still need to use it correctly and put in the work yourself to see results.
This talk was delivered at the Melbourne WordPress Meetup in March 2018, I covered what's new in the latest release of Yoast SEO, as well as the fundamental areas you need to focus on to ensure you content can be found in the search engines.
Search engine optimization is golden in today's world. This presentation from the 2013 Marketing Summit held in Milwaukee, WI covers the core aspects of getting your website to the top of Google by focusing on Content and Linking and how they directly relate to your On-Site and Off-Site strategies. To learn more, visit www.keystoneclick.com
SEO for Wordpress is a document that discusses search engine optimization (SEO) techniques for optimizing Wordpress websites. It explains that SEO is the process of modifying a website to increase its organic ranking on search engines and drive targeted traffic. Key on-site techniques include optimizing titles, meta descriptions, URLs, and content with relevant keywords. Important off-site techniques involve link building to get high-quality backlinks from other trusted sites. The document provides tips for keyword research, installing SEO plugins, optimizing blog posts, and taking steps to improve a site's SEO over time.
This document provides an overview of search engine optimization (SEO) best practices. It discusses common SEO myths, how to perform keyword research and selection, building a quality website, optimizing web pages, link building ideas, using social media, and measuring SEO success. The presentation aims to educate businesses on effective SEO strategies through topics like on-page optimization, off-page activities, and analyzing website analytics.
Inbound Marketing is a "must" in the marketing world of today. Marketers put in plenty of time and hard work creating great websites, resources and prospect tools. The name of the game is to make your website, resources and tools easy to find and as visible as possible. Search Engine Optimization can help you achieve this.
This presentation gives you useful SEO tips and practical WORDPRESS fixes for your website. Including settings, plugins (Yoast), copywriting, and more.
Presented at the recent WordCamp event in Sydney, this preso is great for small businesses, bloggers and WordPress developers.
Improve your site's Search Engine Optimisation and boost your ranking!
Get more attention. Become more visible. Drive more traffic. Our SEO services are designed to get your website to the top of Google, Bing and Yahoo! rankings faster.
Seo for Wordpress - Wordcamp Montreal 2012CT Moore
So most people who use blogs rely on WordPress, and WordPress has a lot of SEO potential, but out of the box, it just doesn’t cut it. In this session we’ll explore how to use WordPress to maximize your chances of ranking for the terms that are most relevant to your content. Specifically, we’ll look at:
- Building a Keyword Targeted Category
- Taxonomy
- Key SEO Plugins
- Addressing Duplicate Content
After this session, audience members should (1) have a firm grasp on the fundamentals of onsite SEO, and (2) know what themes and plugins can help them implement these SEO and social features.
Yoast SEO is the most popular choice for doing some of the heavy lifting when optimising your site for search engines and social platforms. With millions of active installs, most WordPress sites are using this plugin, but like all good tools, you still need to use it correctly and put in the work yourself to see results.
This talk was delivered at the Melbourne WordPress Meetup in March 2018, I covered what's new in the latest release of Yoast SEO, as well as the fundamental areas you need to focus on to ensure you content can be found in the search engines.
Search engine optimization is golden in today's world. This presentation from the 2013 Marketing Summit held in Milwaukee, WI covers the core aspects of getting your website to the top of Google by focusing on Content and Linking and how they directly relate to your On-Site and Off-Site strategies. To learn more, visit www.keystoneclick.com
SEO for Wordpress is a document that discusses search engine optimization (SEO) techniques for optimizing Wordpress websites. It explains that SEO is the process of modifying a website to increase its organic ranking on search engines and drive targeted traffic. Key on-site techniques include optimizing titles, meta descriptions, URLs, and content with relevant keywords. Important off-site techniques involve link building to get high-quality backlinks from other trusted sites. The document provides tips for keyword research, installing SEO plugins, optimizing blog posts, and taking steps to improve a site's SEO over time.
This document provides an overview of search engine optimization (SEO) best practices. It discusses common SEO myths, how to perform keyword research and selection, building a quality website, optimizing web pages, link building ideas, using social media, and measuring SEO success. The presentation aims to educate businesses on effective SEO strategies through topics like on-page optimization, off-page activities, and analyzing website analytics.
Inbound Marketing is a "must" in the marketing world of today. Marketers put in plenty of time and hard work creating great websites, resources and prospect tools. The name of the game is to make your website, resources and tools easy to find and as visible as possible. Search Engine Optimization can help you achieve this.
This presentation gives you useful SEO tips and practical WORDPRESS fixes for your website. Including settings, plugins (Yoast), copywriting, and more.
Presented at the recent WordCamp event in Sydney, this preso is great for small businesses, bloggers and WordPress developers.
Improve your site's Search Engine Optimisation and boost your ranking!
Get more attention. Become more visible. Drive more traffic. Our SEO services are designed to get your website to the top of Google, Bing and Yahoo! rankings faster.
This document provides an introduction to search engine optimization (SEO). It defines SEO as efforts to increase a website's ranking in search engine results pages. It discusses key search engines like Google and how Google uses algorithms like Panda, Penguin, and Hummingbird to evaluate websites and rank them based on factors like content quality, keyword optimization, and backlinks. The document stresses the importance of keeping SEO efforts focused on high-quality content marketing, social sharing to build quality backlinks, and ongoing analysis of SEO performance.
The document provides an overview of SEO best practices presented in a 101 seminar. It discusses what SEO is, why it's important, and key tactics like optimizing titles, URLs, images and using sitemaps. Content is emphasized as the most important factor. Proper keyword research and inclusion in content is also covered. The seminar recommends evaluating sites and implementing techniques like improving backlinks to help with search engine optimization.
Troy Henikoff - Entrepreneur's Guide to SEOrmannino
This document provides tips on how to get Google to love your website through search engine optimization (SEO). It discusses on-site optimization techniques like optimizing title tags, H1 tags, content, metadata, and linking structure. It also discusses off-site optimization through link building and ensuring links are from relevant, popular, and authoritative sites. Other considerations mentioned include properly implementing 301 redirects, canonical tags, keywords in URLs, page speed, and more. The overall goal is to provide users the best possible results to encourage return visits through Google's ranking algorithms.
Il semaforo di Yoast non è il (tuo) problemaLaura Sacco
Usi Yoast SEO e vuoi ottenere tutti i pallini verdi? L'intervento al WordCamp Bari mette in luce qual è il segreto per usare al meglio le analisi di Yoast SEO sul tuo sito.
Yoast seo per tutti freelance-camp 9 sept 2021Laura Sacco
The document introduces Yoast SEO, a WordPress plugin that helps websites with search engine optimization. It discusses how SEO works, explaining key concepts like crawlers, indexes, rankings and on-page/off-page factors. It then describes how Yoast SEO works, providing settings to optimize technical elements and content factors. The plugin also includes a metabox on post edit pages that analyzes SEO and readability based on various assessments. In the end, it emphasizes that SEO is not a magic trick and requires a high quality, useful site to achieve the best results for users.
On-page SEO techniques involve optimizing elements within a webpage like meta titles, header tags, image alt text, URL structure, and keyword placement in content and headings to make the page more relevant to search engines. Key on-page factors search engines evaluate include page titles, headers, image descriptions, internal links, and ensuring the content structure and text styling supports the main topic.
This document provides an overview of key search engine optimization (SEO) concepts and strategies. It discusses search engines and how they work, the differences between SEO and search engine marketing (SEM), important on-page and off-page ranking factors, technical SEO best practices like canonical URLs and redirects, the SEO process, keyword research techniques, and popular free SEO tools.
This document summarizes a presentation about small business search optimization. It discusses developing keyword research by understanding the audience and questions they are asking. It provides tools for keyword research and explains how to optimize on-page factors like meta data, headings, images and internal linking. Off-page optimization tips include links, directories, citations and claiming local listings. The overall goal is to solve the customer's problem through search.
Contributing to WordPress: Why it's Important to Your Business Kel
This document discusses why contributing to WordPress is important for businesses. It outlines the benefits of open source community experience, sharing feedback, community marketing, and community-driven development. It also highlights how contributing can include WordPress core contributions and localization, participating in local WordCamp events, plugin and theme development, and more. The conclusion emphasizes that contributing provides rewards, helps businesses grow globally by giving back, allows learning from others, and fosters important communication within the WordPress community.
On page SEO refers to optimizing individual web pages through elements like content, titles, descriptions and images to rank higher in search engines for relevant keywords. It involves auditing pages for issues, updating elements like URLs and titles, establishing value for each page and target audience, and optimizing for conversions through quality content and internal links that is also responsive and loads quickly.
The document summarizes a live presentation by Tim Ash of SiteTuners and Oli Gardner of Unbounce on building better B2B landing pages. Some of Tim Ash's key principles for effective B2B landing pages are to make the call to action clear, ask for less information from visitors, and cut down on text. The document also advertises an Express Review service from SiteTuners for interactive reviews of websites and landing pages. Contact information is provided for Tim Ash and Oli Gardner.
Fixing common problems with SEO by Steve MortiboySteve Mortiboy
This document provides tips for fixing common SEO problems. It discusses tools like Google Search and Webmaster Tools and how Google crawls sites. It covers optimizing meta tags, titles, descriptions and headings. Other topics include blocked resources, crawl errors, bad backlinks, mobile usability testing, XML sitemaps, structured data, page speed, HTTPS encryption, and local SEO issues. Helpful resources are provided for each topic.
Control What You Can Control in WordPress. On Page SEO FTW!Mike Zielonka
Listen, we all know that SEO is a bottomless pit. The factors of what impacts a page's SERP (Search Engine Ranking Position) on Google, Bing, Etc is a long long laundry list and frankly it's very hard to control every single factor. BUT there are two things you can control: Developing Quality Content and On Page SEO. I can't commit to teaching you how to create amazing content in an hour but I can teach you everything you need to know to control your One Page SEO using WordPress with a few plugins and few lines of code.
During this interactive talk we'll cover:
* Natural Keyword Rich Content
* Open Graph Tags
* Title Text
* SEO Friendly URLs
* Why the Meta Description still matters
* Meta Keywords are useless but can be useful
* Semantic Markup & heading tags
* Microdata, Microformats, RDFa & Rich Snippets
* Googlent + Authorship
* Canonical URL
* Anchor text & Title Text for Links
* Alt Text, Title Text & file naming
* How to use nofollow and noindex
* XML Sitemaps
* Why comments are gold
* Social Authority
This document provides an overview of search engine optimization (SEO). It discusses how search engines like Google work by crawling, indexing, and ranking pages. It covers important SEO factors like keywords, on-page optimization of titles, URLs and content, backlinks, and social signals. Free tools are recommended for keyword research, backlink analysis, and submitting sitemaps. Overall guidelines are provided for optimizing a website, targeting keywords, and getting high-quality links to improve search engine rankings.
This document provides an introduction to SEO for ecommerce websites. It discusses key SEO concepts like on-page and off-page optimization. Specific recommendations include targeting relevant keywords based on customer search terms, optimizing on-page factors like titles and meta descriptions, and generating new content through blogs and social media to build authority over time. The overall message is that SEO is an important part of an ecommerce marketing strategy and requires an ongoing effort to improve relevance and drive conversions.
This document contains links to reference slides from an Envato talk on November 6th, 2015. It discusses basic structured content, the difference between search queries and keywords, why "good unique content" needs to change. It also mentions the future of search engine results pages and how they may become more like personal assistants that can understand the world, the user, and provide contextual answers instead of search engine result pages for voice searches.
Search engine optimization (SEO) involves optimizing websites to rank highly in search engine results. The main objective of SEO is to generate targeted traffic and increase sales by obtaining high rankings on search engines. To achieve good rankings, a website must be optimized to be SEO friendly by following best practices like using relevant keywords, minimizing page load times, and ensuring content is relevant and the site structure is simple and clear. Proper on-page SEO techniques include keyword optimization of titles, headings, links and images to help search engines understand the topic of each page.
The document discusses search engine optimization (SEO) techniques for keyword placement and optimization. It recommends placing keywords in the title tag, meta tags, H1-H3 tags, first and last paragraphs, and using bold and italics. It also discusses maintaining proper keyword density, proximity and prominence. Other topics covered include optimizing the title tag, writing meta descriptions, creating keyword rich content, and using internal and external links to improve SEO.
This document provides an introduction to search engine optimization (SEO) including what SEO is, why it is important, and how search engines work. It discusses key on-page and off-page optimization strategies like optimizing titles, content, links, and site architecture. The document also outlines the process for an SEO audit including analyzing titles, content, links, duplicate content, and more. An action plan is proposed focusing on structural changes, keyword research, content development, on-page optimization, and social media strategies to improve search engine rankings.
So most people who use blogs rely on WordPress, and WordPress has a lot of SEO potential, but out of the box, it just doesn't cut it. In this session at Podcamp Toronto 2012, we explored how bloggers (and podcasters) using WordPress can maximize their chances of ranking for the terms that are most relevant to their content. Specifically, we looked at:
- Building a Keyword Targeted Category Taxonomy
- Key SEO Plugins
- Addressing Duplicate Content
After this session, audience members should've (1) had a firm grasp on the fundamentals of onsite SEO, and (2) known what themes and plugins can help them implement these SEO and social features.
This document provides an introduction to search engine optimization (SEO). It defines SEO as efforts to increase a website's ranking in search engine results pages. It discusses key search engines like Google and how Google uses algorithms like Panda, Penguin, and Hummingbird to evaluate websites and rank them based on factors like content quality, keyword optimization, and backlinks. The document stresses the importance of keeping SEO efforts focused on high-quality content marketing, social sharing to build quality backlinks, and ongoing analysis of SEO performance.
The document provides an overview of SEO best practices presented in a 101 seminar. It discusses what SEO is, why it's important, and key tactics like optimizing titles, URLs, images and using sitemaps. Content is emphasized as the most important factor. Proper keyword research and inclusion in content is also covered. The seminar recommends evaluating sites and implementing techniques like improving backlinks to help with search engine optimization.
Troy Henikoff - Entrepreneur's Guide to SEOrmannino
This document provides tips on how to get Google to love your website through search engine optimization (SEO). It discusses on-site optimization techniques like optimizing title tags, H1 tags, content, metadata, and linking structure. It also discusses off-site optimization through link building and ensuring links are from relevant, popular, and authoritative sites. Other considerations mentioned include properly implementing 301 redirects, canonical tags, keywords in URLs, page speed, and more. The overall goal is to provide users the best possible results to encourage return visits through Google's ranking algorithms.
Il semaforo di Yoast non è il (tuo) problemaLaura Sacco
Usi Yoast SEO e vuoi ottenere tutti i pallini verdi? L'intervento al WordCamp Bari mette in luce qual è il segreto per usare al meglio le analisi di Yoast SEO sul tuo sito.
Yoast seo per tutti freelance-camp 9 sept 2021Laura Sacco
The document introduces Yoast SEO, a WordPress plugin that helps websites with search engine optimization. It discusses how SEO works, explaining key concepts like crawlers, indexes, rankings and on-page/off-page factors. It then describes how Yoast SEO works, providing settings to optimize technical elements and content factors. The plugin also includes a metabox on post edit pages that analyzes SEO and readability based on various assessments. In the end, it emphasizes that SEO is not a magic trick and requires a high quality, useful site to achieve the best results for users.
On-page SEO techniques involve optimizing elements within a webpage like meta titles, header tags, image alt text, URL structure, and keyword placement in content and headings to make the page more relevant to search engines. Key on-page factors search engines evaluate include page titles, headers, image descriptions, internal links, and ensuring the content structure and text styling supports the main topic.
This document provides an overview of key search engine optimization (SEO) concepts and strategies. It discusses search engines and how they work, the differences between SEO and search engine marketing (SEM), important on-page and off-page ranking factors, technical SEO best practices like canonical URLs and redirects, the SEO process, keyword research techniques, and popular free SEO tools.
This document summarizes a presentation about small business search optimization. It discusses developing keyword research by understanding the audience and questions they are asking. It provides tools for keyword research and explains how to optimize on-page factors like meta data, headings, images and internal linking. Off-page optimization tips include links, directories, citations and claiming local listings. The overall goal is to solve the customer's problem through search.
Contributing to WordPress: Why it's Important to Your Business Kel
This document discusses why contributing to WordPress is important for businesses. It outlines the benefits of open source community experience, sharing feedback, community marketing, and community-driven development. It also highlights how contributing can include WordPress core contributions and localization, participating in local WordCamp events, plugin and theme development, and more. The conclusion emphasizes that contributing provides rewards, helps businesses grow globally by giving back, allows learning from others, and fosters important communication within the WordPress community.
On page SEO refers to optimizing individual web pages through elements like content, titles, descriptions and images to rank higher in search engines for relevant keywords. It involves auditing pages for issues, updating elements like URLs and titles, establishing value for each page and target audience, and optimizing for conversions through quality content and internal links that is also responsive and loads quickly.
The document summarizes a live presentation by Tim Ash of SiteTuners and Oli Gardner of Unbounce on building better B2B landing pages. Some of Tim Ash's key principles for effective B2B landing pages are to make the call to action clear, ask for less information from visitors, and cut down on text. The document also advertises an Express Review service from SiteTuners for interactive reviews of websites and landing pages. Contact information is provided for Tim Ash and Oli Gardner.
Fixing common problems with SEO by Steve MortiboySteve Mortiboy
This document provides tips for fixing common SEO problems. It discusses tools like Google Search and Webmaster Tools and how Google crawls sites. It covers optimizing meta tags, titles, descriptions and headings. Other topics include blocked resources, crawl errors, bad backlinks, mobile usability testing, XML sitemaps, structured data, page speed, HTTPS encryption, and local SEO issues. Helpful resources are provided for each topic.
Control What You Can Control in WordPress. On Page SEO FTW!Mike Zielonka
Listen, we all know that SEO is a bottomless pit. The factors of what impacts a page's SERP (Search Engine Ranking Position) on Google, Bing, Etc is a long long laundry list and frankly it's very hard to control every single factor. BUT there are two things you can control: Developing Quality Content and On Page SEO. I can't commit to teaching you how to create amazing content in an hour but I can teach you everything you need to know to control your One Page SEO using WordPress with a few plugins and few lines of code.
During this interactive talk we'll cover:
* Natural Keyword Rich Content
* Open Graph Tags
* Title Text
* SEO Friendly URLs
* Why the Meta Description still matters
* Meta Keywords are useless but can be useful
* Semantic Markup & heading tags
* Microdata, Microformats, RDFa & Rich Snippets
* Googlent + Authorship
* Canonical URL
* Anchor text & Title Text for Links
* Alt Text, Title Text & file naming
* How to use nofollow and noindex
* XML Sitemaps
* Why comments are gold
* Social Authority
This document provides an overview of search engine optimization (SEO). It discusses how search engines like Google work by crawling, indexing, and ranking pages. It covers important SEO factors like keywords, on-page optimization of titles, URLs and content, backlinks, and social signals. Free tools are recommended for keyword research, backlink analysis, and submitting sitemaps. Overall guidelines are provided for optimizing a website, targeting keywords, and getting high-quality links to improve search engine rankings.
This document provides an introduction to SEO for ecommerce websites. It discusses key SEO concepts like on-page and off-page optimization. Specific recommendations include targeting relevant keywords based on customer search terms, optimizing on-page factors like titles and meta descriptions, and generating new content through blogs and social media to build authority over time. The overall message is that SEO is an important part of an ecommerce marketing strategy and requires an ongoing effort to improve relevance and drive conversions.
This document contains links to reference slides from an Envato talk on November 6th, 2015. It discusses basic structured content, the difference between search queries and keywords, why "good unique content" needs to change. It also mentions the future of search engine results pages and how they may become more like personal assistants that can understand the world, the user, and provide contextual answers instead of search engine result pages for voice searches.
Search engine optimization (SEO) involves optimizing websites to rank highly in search engine results. The main objective of SEO is to generate targeted traffic and increase sales by obtaining high rankings on search engines. To achieve good rankings, a website must be optimized to be SEO friendly by following best practices like using relevant keywords, minimizing page load times, and ensuring content is relevant and the site structure is simple and clear. Proper on-page SEO techniques include keyword optimization of titles, headings, links and images to help search engines understand the topic of each page.
The document discusses search engine optimization (SEO) techniques for keyword placement and optimization. It recommends placing keywords in the title tag, meta tags, H1-H3 tags, first and last paragraphs, and using bold and italics. It also discusses maintaining proper keyword density, proximity and prominence. Other topics covered include optimizing the title tag, writing meta descriptions, creating keyword rich content, and using internal and external links to improve SEO.
This document provides an introduction to search engine optimization (SEO) including what SEO is, why it is important, and how search engines work. It discusses key on-page and off-page optimization strategies like optimizing titles, content, links, and site architecture. The document also outlines the process for an SEO audit including analyzing titles, content, links, duplicate content, and more. An action plan is proposed focusing on structural changes, keyword research, content development, on-page optimization, and social media strategies to improve search engine rankings.
So most people who use blogs rely on WordPress, and WordPress has a lot of SEO potential, but out of the box, it just doesn't cut it. In this session at Podcamp Toronto 2012, we explored how bloggers (and podcasters) using WordPress can maximize their chances of ranking for the terms that are most relevant to their content. Specifically, we looked at:
- Building a Keyword Targeted Category Taxonomy
- Key SEO Plugins
- Addressing Duplicate Content
After this session, audience members should've (1) had a firm grasp on the fundamentals of onsite SEO, and (2) known what themes and plugins can help them implement these SEO and social features.
Learn the basics of SEO & how you can extend WordPress to make SEO easy & powerful.
If you're using WordPress (or thinking about using it) - you're off to a good start.
If you add a couple plugins and remember to take a couple actions once you add a new post, your SEO love will go through the roof!
PDF Here: http://www.webmechanix.com/WP-SEO-2013.pdf
SEO for Beginning Bloggers and Affiliate MarketersAffiliate Summit
This session will focus on SEO through unique content and sound on page site structure, keyword targeting, social media strategies, WordPress tools, and overall best practices.
Experience level: Beginner
Target audience: Affiliate/Publisher
Niche/vertical: Blogging
John Carcutt, Director of SEO and Social Media, Advance Digital Inc. (Twitter @johncarcutt) (Moderator)
Stephanie Lichtenstein, President, Micro Media Marketing (Twitter @MicroSteph)
Rob Merlino, Blogger/Affiliate Marketer, SEBlogger LLC (Twitter @hotdogman1964)
This document discusses various microformats for structuring data on web pages, including hReview for product reviews, hProduct for product information, and hReviewAggregate for summarizing multiple reviews. It also addresses using microformats for currency values and embedding review aggregates. The document is presented by an online marketer and encourages questions.
This document discusses strategies for optimizing a WordPress site for search engine optimization (SEO). It covers structuring content through taxonomies and permalinks, improving performance with caching plugins, creating XML sitemaps and RSS feeds, installing security and SEO-focused plugins, and taking questions from the audience. The presentation provides tips on content structure, website speed, metadata, plugins, and takes questions from attendees.
This document discusses strategies for optimizing a WordPress site for search engine optimization (SEO). It covers structuring content through taxonomies and permalinks, improving performance with caching plugins, creating XML sitemaps and RSS feeds, installing security and SEO-focused plugins, and taking questions from the audience. The presentation provides tips on content structure, website speed, metadata, plugins, and takes questions from attendees.
This document provides an overview of the absolute basics of WordPress SEO. It discusses installing WordPress at the root domain, choosing the www or non-www version, using SEO-friendly permalinks, selecting themes like Genesis that have good SEO capabilities, and plugins like Yoast SEO. It also covers optimizing content, titles, meta descriptions and disabling duplicate pages and archives.
WordPress SEO Tips from a talk given at the Melbourne SEO Meetup in April 2016. It was delivered in person, and also via a webinar via an SEMrush online event.
Bill Hartzer, Digital Marketing Expert, Speaks About On-Page and Off-Page SEOBill Hartzer
Everything You Must Know About On-Page and Off-Page SEO
SEO has evolved over the years and it’s alive and thriving in 2017. Some SEO concepts and techniques haven’t changed, but others must be adapted so they work. And, with mobile and local SEO being so important, you need to know what works and what doesn’t.
In this session, we’ll discuss everything you need to know about on-page and off-page SEO in 2017. Many on-page SEO techniques are against Google’s Webmaster Guidelines, while many techniques are encouraged by Google to make a site more accessible and crawlable. We’ll review what’s recommended and identify what will get a site penalized. We’ll also examine off-page techniques, including link building and social media marketing, that can be tricky as well.
Key takeaways include an on-page SEO checklist, new tips and tricks you can use to find more traffic for your site, and a review of off-page SEO techniques.
Wordcamp, India 2009 - How to Implement SEO on a Wordpress Blog - Wordpress S...Abhinav Gulyani
Abhinav Gulyani aka Aby presents at India's First Wordcamp - On implementation of SEO on Wordpress Blog / Website. He also talks about Social Media Marketing, Microblogging, On Page SEO & Off Page SEO Wordpress Plugins, Wordpress SEO Tips.
WordCamp Atlanta 2010 Advanced SEo for WordpressTopher Kohan
The document provides tips for optimizing a WordPress site for search engine optimization (SEO). It recommends focusing on title tags, headlines, URLs, and other on-page elements. It also suggests using specific plugins like All-in-One SEO Pack and Breadcrumbs to help with SEO, as well as optimizing templates, themes, and using techniques like noindex pages. Advanced tips include page rank sculpting using nofollow links and the canonical tag to reduce duplicate content. Resources for further SEO learning are also provided.
Yoast SEO is one of the leading WordPress SEO plugins in the WordPress world. It has so many features. Aside from that, you’re trying to juggle your own SEO knowledge into the mix.
With so many options on Yoast SEO, there’s a lot to get confused about.
I’m going to go over some basic SEO tips, specifically best practices for using Yoast SEO.
Hopefully using the plugin will be a lot easier after this session. Still not sure how to use certain parts of Yoast SEO? This session should help you.
Beginners and Intermediate content creators and bloggers welcome.
Originally presented at WordCamp Miami 2016
Cutting Edge Search Technology - Joost de Valksascon
This document lists 22 free tools to improve website performance and analytics. The tools are grouped into categories including analytics tools, SEO and SEA tools, usability and conversion tools, and speed tools. Some highlighted tools include Google Analytics, Google Webmaster Tools, Google Page Speed, and Yoast's website optimization resources. The document ends by providing contact information for the online marketeer author.
This document lists 22 free tools to improve website performance and analytics. The tools are grouped into categories including analytics tools, SEO and SEA tools, usability and conversion tools, and speed tools. Some highlighted tools include Google Analytics, Google Webmaster Tools, Google Page Speed, and Yoast's website optimization resources. The document ends by providing contact information for the online marketeer author.
6. Yoast
WordPress
SEO
Right Words
“If you don’t have the
(right) words on you
site, it’s very hard for
Google to return that
site”
Matt Cutts - Google
8. Yoast
WordPress
SEO Page Title
•Largest ranking factor
•Important for attracting clicks
•Highlighted in SERPs
•Max 60-65 characters
9. Yoast
WordPress
SEO Page File Name
•Ranking factor
•Important for attracting clicks
•Highlighted in SERPs
•Shorter is better
•Hyphens for separator
•Permalink Setting
10. Yoast
WordPress
SEO Meta Description
•Not a ranking factor
•Important for attracting clicks
•Highlighted in SERPs
•Social Share text
36. How Can I Help You?
• Website Audits
• Search Engine Optimization
• Nashville SEO Group
• 2theTopDesign/connect
615.715.9099 - ross@2theTopDesign.com