Google Analytics with an Intro to Google Tag Manager for Austin WordPress Meetup.
This was an intermediate session where we took a deeper look into Google Analytics. We also introduced Google Tag Manager as a better way to run tracking code on a website.
How to use pertinently Google Analytics, by Gilles BarbierTheFamily
Regarding Web Analytics, Google Analytics is by far the most commonly used tool. For any kind of websites, it helps community or product managers to understand what is really going on.
Unfortunately, Google Analytics is also the tool the most poorly understood and thus, misused!
This workshop will give you insight to master this precious tool in a efficent way.
Google Analytics: Understanding Your UsersLunaMetrics
You have your Google Analytics account set up, the code is on your website, so now what? Take a look at the basic reporting functions within your GA account to understand your users and begin utilizing that data!
I delivered this presentation to MSc Digital Marketing class of "The UCD Michael Smurfit Graduate Business School - University College Dublin" in February 2015.
The presentation covers some basics and fundamental information about Google Analytics.
Google have release Google Analytics 4. The biggest differences in that Google Analytics 4 includes a new data model that changes the way data is collected, stored and filtered. Google has promised plenty of new features over coming months, but here some of the big new things you'll find in GA4. Read the full post at https://bit.ly/Google-Analytics-4
How to use pertinently Google Analytics, by Gilles BarbierTheFamily
Regarding Web Analytics, Google Analytics is by far the most commonly used tool. For any kind of websites, it helps community or product managers to understand what is really going on.
Unfortunately, Google Analytics is also the tool the most poorly understood and thus, misused!
This workshop will give you insight to master this precious tool in a efficent way.
Google Analytics: Understanding Your UsersLunaMetrics
You have your Google Analytics account set up, the code is on your website, so now what? Take a look at the basic reporting functions within your GA account to understand your users and begin utilizing that data!
I delivered this presentation to MSc Digital Marketing class of "The UCD Michael Smurfit Graduate Business School - University College Dublin" in February 2015.
The presentation covers some basics and fundamental information about Google Analytics.
Google have release Google Analytics 4. The biggest differences in that Google Analytics 4 includes a new data model that changes the way data is collected, stored and filtered. Google has promised plenty of new features over coming months, but here some of the big new things you'll find in GA4. Read the full post at https://bit.ly/Google-Analytics-4
Google Analytics and Google Tag Manager for StartupsJoost Hoogstrate
Google Analytics and Google Tag Manager for Startups is session 3a of the "Making Your Funnel Work" program by Startupbootcamp and E-commercemanagers.com
Presented at Social Media Breakfast Maine on July 22, 2016. Jenika presented on Google Analytics for newbies. This presentation explains what Google Analytics is, what is looks like, the different elements and data points, why businesses should consider using Google Analytics, and some Google Analytics tips.
Understanding Google Analytics: 5 Basic Questions AnsweredGabrielle Branch
Google Analytics is one of the most popular free tools used to reach your website. However, if you’re a beginner, the amount of data and unfamiliar terminology can be overwhelming.
In this Slideshare presentation, you will learn step by step how to answer the following 5 basic questions about your company’s website:
1. How many people are coming to my website?
2. Where are my website visitors coming from?
3. Which social media platforms are driving the most traffic to my website?
4. Which pages on my website are getting the most attention?
5. How many people who are coming to my website are converting?
SuperWeek 2016 - Garbage In Garbage Out: Data Quality in a TMS WorldSimo Ahava
Slides from my talk at the SuperWeek analytics conference. The focus was on organization transformation necessary to improve data quality, especially when using a tag management solution like Google Tag Manager.
Google Tag Manager - 5 years. What have we learned?Simo Ahava
Looking back on five years of Google Tag Manager. Has the tool changed? Have we? What's coming up in the next 5 years?
My talk at MeasureCamp #11 (London).
This audit was conducted using publicly available data from GoogleNews, Adword KW tool, AHREF.com, MyWOT.com & other web content sources.
It was designed to find any possible “holes in the armour” and thus strength these holes.
You have my permission to use this template to help understand & strength other vendors tool.
Thanks
Phil
Content Analytics - The Whys And Hows For Google AnalyticsSimo Ahava
These are my slides from SMX München 2016. Content engagement is a tricky thing to measure, especially how it changes over time, but in this article I give some ideas for how to enhance your content measurement process within your organization.
Google Analytics - Tool to Track and Analyze the Performanece of Your Inbound...Birgit Pauli-Haack
Presentation for 2011 "Turnung Your Passion to Profit" 3rd Annual Entrepreneur Workshop & Mini-Tradeshow, hosted by Southwest Florida Business Today and Small Business Development Center at Florida Gulf Coast University, Estero, Florida
An introduction to Google Analytics and resources to learn more.
Google analytic best website performance checker tool, get complete guide information on website with Google analytics tool for better results and for complete check on information.
Meaningful Data - Best Internet Conference 2015 (Lithuania)Simo Ahava
Here are the slides from my talk titled "Meaningful Data", which I presented at the Best Internet Conference in Vilnius, Lithuania.
I share some of my favorite Google Analytics / Google Tag Manager tweaks, along with a healthy dose of criticism towards the default configuration of our favorite analytics platforms (a phenomenon I call Plug-and-play Analytics).
Track Report & Optimize Your Web CreationsEmpirical Path
Peter Howley of Empirical Path delivered this presentation to the HTTQ web design and developers group in April 2013. Topics include counting conversions, segmenting audiences, testing ideas, and sharing insights using Google Analytics, Optimizely, Klipfolio and other tools. Video also available at TBD.
You can't spell MEASURE without CUSTOMIZATIONSimo Ahava
My presentation from the Superweek 2019 conference.
In the presentation, I discuss how critical healthy communication structures are in any project. I talk about customization and how customization can be used to overcome problems that emerge from broken communication structures AND how customization can be used to actually fix relationships and break down silos in any company.
How we configure Google data studio to enhance reporting for Google Google Analytics, Search Console, Pay Per Click, Google Adwords, Youtube Marketing and more.
This an update on my previous presentation on Kermit. This was presented at the Brighton SEO conference on April 7th 2017. This is for Kermit v0.8 and this client-side Javascript framework will help you with:
- tagging page views including virtual page views generated by single page applications using AngularJS for example
- tagging interactions (covered in the previous presentation)
- managing your cookie consent, in particular which elements will provide implicit consent
- catch potential losses of analytics reporting caused by code changes made by your developers before these changes go live
Learn how to identify duplicate content and redirect duplicate content appropriately so that the pages YOU want indexed appear in Google and Bing search results.
Featuring SEO Expert Steve Wiideman, you'll get the code, techniques, and reasoning behind 301 and canonical redirects.
Vorian Agency - Google Analytics SeminarMatt Lynch
Matt Lynch, General Manager at Perth based digital marketing company Vorian Agency, a Google Partner and Bing Ads Professional, presents this training seminar on Google Analytics. Part of the popular 2-hour free business training series run by Matt at Vorian, these seminars offer an opportunity for businesses to find out the latest best-practices, along with helpful tips and advice. The Google Analytics seminar walks through the terminology, technology, and puts it into perspective with other similar programs in the market place.
Google Analytics and Google Tag Manager for StartupsJoost Hoogstrate
Google Analytics and Google Tag Manager for Startups is session 3a of the "Making Your Funnel Work" program by Startupbootcamp and E-commercemanagers.com
Presented at Social Media Breakfast Maine on July 22, 2016. Jenika presented on Google Analytics for newbies. This presentation explains what Google Analytics is, what is looks like, the different elements and data points, why businesses should consider using Google Analytics, and some Google Analytics tips.
Understanding Google Analytics: 5 Basic Questions AnsweredGabrielle Branch
Google Analytics is one of the most popular free tools used to reach your website. However, if you’re a beginner, the amount of data and unfamiliar terminology can be overwhelming.
In this Slideshare presentation, you will learn step by step how to answer the following 5 basic questions about your company’s website:
1. How many people are coming to my website?
2. Where are my website visitors coming from?
3. Which social media platforms are driving the most traffic to my website?
4. Which pages on my website are getting the most attention?
5. How many people who are coming to my website are converting?
SuperWeek 2016 - Garbage In Garbage Out: Data Quality in a TMS WorldSimo Ahava
Slides from my talk at the SuperWeek analytics conference. The focus was on organization transformation necessary to improve data quality, especially when using a tag management solution like Google Tag Manager.
Google Tag Manager - 5 years. What have we learned?Simo Ahava
Looking back on five years of Google Tag Manager. Has the tool changed? Have we? What's coming up in the next 5 years?
My talk at MeasureCamp #11 (London).
This audit was conducted using publicly available data from GoogleNews, Adword KW tool, AHREF.com, MyWOT.com & other web content sources.
It was designed to find any possible “holes in the armour” and thus strength these holes.
You have my permission to use this template to help understand & strength other vendors tool.
Thanks
Phil
Content Analytics - The Whys And Hows For Google AnalyticsSimo Ahava
These are my slides from SMX München 2016. Content engagement is a tricky thing to measure, especially how it changes over time, but in this article I give some ideas for how to enhance your content measurement process within your organization.
Google Analytics - Tool to Track and Analyze the Performanece of Your Inbound...Birgit Pauli-Haack
Presentation for 2011 "Turnung Your Passion to Profit" 3rd Annual Entrepreneur Workshop & Mini-Tradeshow, hosted by Southwest Florida Business Today and Small Business Development Center at Florida Gulf Coast University, Estero, Florida
An introduction to Google Analytics and resources to learn more.
Google analytic best website performance checker tool, get complete guide information on website with Google analytics tool for better results and for complete check on information.
Meaningful Data - Best Internet Conference 2015 (Lithuania)Simo Ahava
Here are the slides from my talk titled "Meaningful Data", which I presented at the Best Internet Conference in Vilnius, Lithuania.
I share some of my favorite Google Analytics / Google Tag Manager tweaks, along with a healthy dose of criticism towards the default configuration of our favorite analytics platforms (a phenomenon I call Plug-and-play Analytics).
Track Report & Optimize Your Web CreationsEmpirical Path
Peter Howley of Empirical Path delivered this presentation to the HTTQ web design and developers group in April 2013. Topics include counting conversions, segmenting audiences, testing ideas, and sharing insights using Google Analytics, Optimizely, Klipfolio and other tools. Video also available at TBD.
You can't spell MEASURE without CUSTOMIZATIONSimo Ahava
My presentation from the Superweek 2019 conference.
In the presentation, I discuss how critical healthy communication structures are in any project. I talk about customization and how customization can be used to overcome problems that emerge from broken communication structures AND how customization can be used to actually fix relationships and break down silos in any company.
How we configure Google data studio to enhance reporting for Google Google Analytics, Search Console, Pay Per Click, Google Adwords, Youtube Marketing and more.
This an update on my previous presentation on Kermit. This was presented at the Brighton SEO conference on April 7th 2017. This is for Kermit v0.8 and this client-side Javascript framework will help you with:
- tagging page views including virtual page views generated by single page applications using AngularJS for example
- tagging interactions (covered in the previous presentation)
- managing your cookie consent, in particular which elements will provide implicit consent
- catch potential losses of analytics reporting caused by code changes made by your developers before these changes go live
Learn how to identify duplicate content and redirect duplicate content appropriately so that the pages YOU want indexed appear in Google and Bing search results.
Featuring SEO Expert Steve Wiideman, you'll get the code, techniques, and reasoning behind 301 and canonical redirects.
Vorian Agency - Google Analytics SeminarMatt Lynch
Matt Lynch, General Manager at Perth based digital marketing company Vorian Agency, a Google Partner and Bing Ads Professional, presents this training seminar on Google Analytics. Part of the popular 2-hour free business training series run by Matt at Vorian, these seminars offer an opportunity for businesses to find out the latest best-practices, along with helpful tips and advice. The Google Analytics seminar walks through the terminology, technology, and puts it into perspective with other similar programs in the market place.
Is your company starting to implement online marketing strategies such as SEO, PPC or social media? If this is the case, are you tracking your efforts through a web analytics platform like Google Analytics? If not, you may be wasting your time as you have no idea which strategies are driving traffic and converting visitors to leads or sales. If you are utilizing Google Analytics, what metrics are you looking at to determine campaign effectiveness? This presentation will provide info on the following: Google Analytics setup, advanced reporting features and reports offered by Google's free analytics platform. Learn how to measure your efforts, and better understand what success looks like.
Google Analytics presentation given by Ben Rogers - Director, Attacat to the Edinburgh Chamber of Commerce during October 2010. Actionable Insights with Google Analytics.
SEO Reporting 1ON1 Presentation for MeetupBruce Jones
As a business owner, it's essential to determine whether your website is successful. After all, your website is the face of your business, and you want to make sure that it's attracting attention and ranking well in search engines.
Luckily, there are tools that can help you measure your website's SEO success. By tracking things like your rank in search results, your visibility, and the number of visitors to your site, you can get a clear picture of how well your website is performing.
With this information in hand, you can adjust your SEO strategy accordingly and help ensure that your website is getting the attention it deserves.
These slides are used for the Google Analytics course developed by Frank Jones with OptSus Marketing. The course has been taught in-person, online, and through NCSU Professional Development.
Web Analytics and Wordpress - Wordcamp Chicago 2011fendmark
Presentation from 7/30 at the 2011 Wordcamp Chicago Conference
Web Analytics is a critical tool for discovering opportunities for growth and determining the success of your WordPress blog/website
This session will explore:
*Why you should use Web Analytics.
*What you should be measuring, what is important, what is not
*Using leading web analytics solutions with WordPress (free, open source and enterprise solutions)
*WordPress plugins for getting the most out of analytics as well as streamlining installation and setup on your site
Google Analytics Report Automation (Magic Script)Keshav Kashyap
Google Analytics Report Automation (Magic) is an integration that reduces the work required to put Google Analytics data into any Apps Script supported product, such as Google Docs, Sites, or Spreadsheets.
Google Analytics Report Automation (Magic Script)Keshav Kashyap
Google Analytics Report Automation (Magic) is an integration that reduces the work required to put Google Analytics data into any Apps Script supported product, such as Google Docs, Sites, or Spreadsheets.
Google Analytics Report Automation (Magic) Keshav Kashyap
Google Analytics Report Automation (Magic) is an integration that reduces the work required to put Google Analytics data into any Apps Script supported product, such as Google Docs, Sites, or Spreadsheets.
Web Analytics is a technique that you can employ to collect, measure, report, and analyze your website data.
One of the widely used Web Analytics is Google Analytics.
Google Analytics takes minutes to learn but years to master.
Objectives of today’s study to get started with Google Analytics:
> Creating a Google Analytics Account
> Placing Google Analytics on one’s Website
> Obtaining Clean Data on one’s Website
> Setting goals for one’s Website
> Analyzing Content Performance
> Tracking SEO Results in Google Analytics
> Tracking Social Media Activity on one’s Website
> Creating Custom Dashboard for the Business
> What else can you do with Google Analytics?
Los procesos UX tienen una metodología específica dificil de compaginar con la de los desarrolladores. Luis Calvo nos enseñó cómo podemos incluir los procesos de UX dentro de nuestra metodología ágil.
Similar to Google Analytics with an Intro to Google Tag Manager for Austin WordPress Meetup (20)
1.Wireless Communication System_Wireless communication is a broad term that i...JeyaPerumal1
Wireless communication involves the transmission of information over a distance without the help of wires, cables or any other forms of electrical conductors.
Wireless communication is a broad term that incorporates all procedures and forms of connecting and communicating between two or more devices using a wireless signal through wireless communication technologies and devices.
Features of Wireless Communication
The evolution of wireless technology has brought many advancements with its effective features.
The transmitted distance can be anywhere between a few meters (for example, a television's remote control) and thousands of kilometers (for example, radio communication).
Wireless communication can be used for cellular telephony, wireless access to the internet, wireless home networking, and so on.
This 7-second Brain Wave Ritual Attracts Money To You.!nirahealhty
Discover the power of a simple 7-second brain wave ritual that can attract wealth and abundance into your life. By tapping into specific brain frequencies, this technique helps you manifest financial success effortlessly. Ready to transform your financial future? Try this powerful ritual and start attracting money today!
ER(Entity Relationship) Diagram for online shopping - TAEHimani415946
https://bit.ly/3KACoyV
The ER diagram for the project is the foundation for the building of the database of the project. The properties, datatypes, and attributes are defined by the ER diagram.
Multi-cluster Kubernetes Networking- Patterns, Projects and GuidelinesSanjeev Rampal
Talk presented at Kubernetes Community Day, New York, May 2024.
Technical summary of Multi-Cluster Kubernetes Networking architectures with focus on 4 key topics.
1) Key patterns for Multi-cluster architectures
2) Architectural comparison of several OSS/ CNCF projects to address these patterns
3) Evolution trends for the APIs of these projects
4) Some design recommendations & guidelines for adopting/ deploying these solutions.
Google Analytics with an Intro to Google Tag Manager for Austin WordPress Meetup
1. WordPress & Google Analytics
(with an intro to Google Tag Manager)
The Austin WordPress Meetup Group
Presented By: Rich Plakas
2. A Little Bit About Me
★ IT Background going back to the days of DOS & Novell
★ Began “messing” with WordPress in 2007.
★ Switched my focus from IT to WordPress in 2011
★ I was tired of doing Windoze Updates & changing
Printer Toners :-)
★ Joined the Austin WordPress Meetup Group In 2012.
★ I wasn't born in Texas but I got here as fast as I could!
★ I love BBQ & Craft Beer.
★ I founded the beer blog: www.CraftBeerAustin.com
3. I Have a Day Job!
★ WordPress Websites
★ Analytics and Website Optimization
★ Lead Generation
★ SEO
★ PPC (Paid Ads: Adwords, Facebook Ads, etc)
★ Ecommerce (WooCommerce)
★ Combining Offline Marketing and Online Marketing
★ Social Media & Email Newsletters
I run a Website and Digital Marketing Agency
4. WHY USE GOOGLE ANALYTICS?
It’s FREE!
Gain insights about visitor traffic on your website.
Who is visiting your site (Demographics)?
What devices are they using(Mobile vs Desktop)?
Where did they come from(Organic, Social Media, Ads, Social)?
Where are they visiting from(Geographic)?
What pages did they visit(Site Behavior)?
How long did they stay on your site?
How many pages did they view?
Real Time Analytics(Great for parties!)
6. How do I setup Google Analytics?
1. Account Name is Top Level and can contain many Website Tracking IDs
2. Property Name is Second Level and contains the Tracking ID for a particular website.
3. View Name is the Third Level. One website URL can have up to 25 views.
9. Is Google Analytics Free for Everyone?
Property Specific
These limits apply to the Web Property / Property / Tracking ID.
● 10 million hits per month per property
If you go over this limit, the Google Analytics team might contact you and ask you upgrade to Analytics 360 or implement client
sampling to reduce the amount of data being sent to Google Analytics.
For monthly total Analytics 360 limits, please contact your account manager or service representative.
ga.js or Legacy Libraries
This applies to ga.js, mobile snippets, and any other legacy tracking library.
● 500 hits per session
If you go over this limit, additional hits will not be processed for that session. This limit applies to Analytics 360as well.
Universal Analytics Enabled
This applies to analytics.js, Android iOS SDK, and the Measurement Protocol.
● 200,000 hits per user per day
● 500 hits per session
If you go over either of these limits, additional hits will not be processed for that session / day, respectively. These limits apply
to Analytics 360 as well.
10. How do I enable Google Analytics on my WordPress site?
Install some code in the <Head>
11. How do I enable Google Analytics on my WordPress site?
Or Install a Plugin!
14. Google Analytics Dashboard
You can share Dashboard Templates!
Here is a link to Import the Dashboard in the previous slide:
https://www.google.com/analytics/gallery/#posts/search/%3F_.term%3Drichp%26_.start%3D0%26_.vi
ewId%3Dcosie_X-Q_C1yLRtZLZF8w/
Google has a Gallery of Analytics Dashboards and Templates:
https://analytics.google.com/analytics/gallery/#landing/start/
15. Event/Goal Tracking with Google Analytics
Why use Event/Goal Tracking?
Track signups to a newsletter.
Track button clicks or link clicks on a page.
Track downloads of PDFs or other files.
Events/Goals are viewable as Conversions in
Real Time Analytics view.
18. Event/Goal Tracking with Google Analytics
onClick="ga('send', 'event', 'SignUp Clicked', 'Click', 'SignUp Validation');"
<a onClick="ga('send', 'event', 'SignUp Clicked', 'Click', 'SignUp Validation');" href="/signup"
class="heartbeat" >Click Here to Sign Up Now! </a>
19. Event/Goal Tracking with Google Analytics
onClick="ga('send', 'event', 'SignUp Clicked', 'Click', 'SignUp Validation');"
<a onClick="ga('send', 'event', 'SignUp Clicked', 'Click', 'SignUp Validation');"
href="/signup-page/">Click Here to Sign Up Now! </a>
Handy Dandy Google Analytics Event Tracking Code Generator
http://www.seoweather.com/google-analytics-event-tracking-code-generator/
20. Custom Reports - Google Analytics
ISP Source Report*
Show the ISP Name of visitors to your site such as AT&T or Time Warner.
Important because larger corporations & entities such as HEB, Apple, City of Austin have their own
ISP Service Provider name ;-)
Link to Report Template:
https://www.google.com/analytics/web/template?uid=JLbjaZTiSCacRcb-rT3kcA
*Thanks David Vogelpohl for showing me this report template a few years ago.
27. NEW Ask Analytics Intelligence!
Ask Analytics Intelligence about your data in
plain English, and get answers to a wide range of
questions.
Analytics Intelligence will get smarter over time
as it learns the types of questions users are
interested in.
“How many new users did we get last week on
mobile?”
https://support.google.com/analytics/answer/7347597
37. Google Tag Manager
Google Tag Manager (GTM) allows
you to run multiple tracking services on
a website with just piece of code.
“Tag Manager gives you the ability to
add and update your own tags for
conversion tracking, site analytics,
remarketing, and more.”
38. Google Tag Manager
Once the GTM code is on the website, you can
setup additional trackers from the Google Tag
Manager Dashboard...aka you do NOT need to
touch the website code again!
Additional trackers such as Facebook Pixel,
AdRoll, Crazy Egg, HotJar, Bing Ads and
more!
GTM also makes it very easy to track events
such as button clicks