The document provides an overview of mPortal's Springboard software platform, which enables service providers to deliver communication, collaboration, and entertainment services across connected devices. It details the platform's features, such as integration with multiple content sources, support for social interactions, and tools for content discovery and video streaming. Additionally, it highlights how Springboard helps strengthen user engagement and loyalty while allowing service providers to maintain control over their offerings.

1. SPRINGBOARD Media
Solution Overview
March 2014
RIDING THE OVER-THE-TOP WAVE

2. Who is mPortal?
The Mobility Experts!
Enabling Connected
Experiences®
Delivering superior mobile
and connected device
experiences for the past 14
years.
2

3. What We Do
We enable service providers - including Mobile and Cable
Operators - to deliver communication, collaboration and
entertainment services to Internet-connected devices.
3

4. Powered by SPRINGBOARD®
Our SPRINGBOARD software platform integrates, unifies,
manages and delivers service provider’s mobile apps &
services to their subscribers, along with a superior user
experience.
4

5. SPRINGBOARD – How it Works
SPRINGBOARD consists of mobile device software (UI)
and a cloud-based management platform (UX.)
Connected Experiences
TV Everywhere
Second Screen
Unified Portal
Self Care
App Store
SPRINGBOARD extends
branded presence through
compelling user experiences
on mobile phones, tablets,
desktops, TVs, and other
connected devices.
SPRINGBOARD is offered
as a cloud-based managed
service and is a secure,
highly available, global,
and scalable platform.
SPRINGBOARD integrates
with a variety of disparate
systems to pull in content
and services and delivers
them as cohesive user
experiences.
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6. Introducing SPRINGBOARD Media
TV Everywhere & Second Screen Experiences
SPRINGBOARD Media offers a
superior user experience for
discovery and search of TV & video.
• Deep Social Integration
• Video on Demand
• Trailers/Clips
• Group Chat
• Notifications
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7. SPRINGBOARD Media – How it Works
The cloud-based platform integrates with multiple content
sources to deliver a consistent and dynamic experience.
CUSTOMER
SOURCES
SPRINGBOARD MEDIA (CLOUD)
CUSTOMER
CMS
AUTHENTICATION/
ENTITLEMENT
Data
Sources
APIs
SPRINGBOARD
MEDIA CLIENTS
EPG
/
SCHEDULE
EXTERNAL
SOURCES
VIDEO
SOURCES
CONNECTED
DEVICES
“Thin Clients”
“Thin Clients”
SOCIAL
MEDIA
WEB CONSOLE
Customer
mPortal Ops
ADVERTISING
SYSTEM
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8. SPRINGBOARD Media Building Blocks
SPRINGBOARD Media is based on building blocks that
enable content and service providers to quickly launch
compelling and engaging video experiences across connected
devices.
•
•
Over 20 building blocks for features that are
common to video and social TV apps
FAVORITES
MANAGER
BOOKMARK
MANAGER
GEOLOCATION
MANAGER
REMINDERS
MANAGER
SEARCH
AUTHENTICATION
MANAGER
Synchroniza@on
MANAGER
EVENT
SCHEDULER
SOCIAL
RECOMMENDATIONS
SOCIAL
TREND
ANALYZER
CHAT
MANAGER
NOTIFICATION
SERVER
A white label user experience (ScreenBee) that can
be branded / customized to fit the customer needs
•
Open APIs allow service providers to build their own
user experience
•
Cloud based solution minimizes the capital
investment and risk
•
Integration with existing systems delivers seamless
user experience
(SAMPLE
BUILDING
BLOCKS)
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9. Second Screen Applications
SPRINGBOARD Media enables the following Second Screen
applications:
• Discover Content (‘What to Watch’)
– Helps user identify what to watch on TV or on Demand based on a
variety of sources including traditional guides, social media, usage
analysis, and much more
• Socialize and Interact with Content
– While watching content on their TV or their device, users can socialize
with others and engage with the content in various ways
• Watch Content
– Once users find what they want to watch (live or on-demand), they
can watch it on their connected device as long as they have the right
to do so
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10. Content Discovery – Live TV
A myriad of social and traditional content discovery options
help users find the live TV shows they want to watch.
•
See which friends are
online and discover the
shows they like
•
See fans of a show airing
now
•
Search for a specific
show by name or genre
•
Find out “what’s on” right
now on your TV
•
Discover trending shows
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11. Content Discovery – On Demand Content
Helps users find On-Demand content available through their
service provider or other online sources.
•
Find shows by category/
genre
•
View ‘promoted’ content
•
View recommendations
based on preference &
history
•
Find shows on favorite
channel
•
Save and retrieve
favorites
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12. Complementary Program Information
More content and metadata improves the experience and
strengthens loyalty. Handy tools increase engagement and
simplify discovery.
• Program description &
information
• Episodes and air dates
• Reminders prior to
show times
• Cast photos and bios
• Twitter Feeds
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13. Video Streaming
Integrates video clips from multiple sources, including second
screen content that complements live TV viewing.
• Video can be shared on
social media sites
• Bookmarks track
playback so users can
continue where they left
off
• Clips can be stored as
favorites
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14. Social Integration & Interactions
Deep integration into Facebook and Twitter are the basis for a
social TV experience.
• Sign-on and authentication
using Facebook
•
Access a list of all Facebook
friends
•
See their favorite shows, and
which you have in common
•
Discovered an interesting
show, find out who else likes
it with one click
•
Setup a private group chat
about a show
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15. Synchronizing Content with TV
Create a more engaging experience by synchronizing images,
polls, videos and almost any 3rd party content (ads, etc.) into
the programming lineup.
•
Easy to use dashboard provides total
control over the content and timing
•
Changes can be made in real-time
during the broadcast
•
All interactions are saved and replayed
for on-demand viewers
•
Any number of programs can be
enhanced with interactions
simultaneously
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16. SPRINGBOARD Media Benefits
Helps content and service providers strengthen their core
values and tap new promotional and revenue opportunities
without giving up control.
•
Drives more TV viewing by offering more powerful
content discovery options
•
Increases reach by providing viewers what they want,
when/where they want it
•
Improves loyalty through engagement and social
interactions
•
Supports business decisions by understanding
consumer behavior
•
Provides control over the user experience and
content
•
Ensures brand consistency across all viewing
experiences
SPRINGBOARD Media
“ScreenBee” demonstration:
http://www.mportal.com/
springboard-media/
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17. Company Overview
mPortal,
founded
in
2000,
focuses
on
providing
superior
end
user
experiences
for
mobile
content
and
applica@ons
across
smartphones,
tablets
and
other
Internet-­‐connected
devices.
Its
offerings
are
targeted
at
telecom,
cable
and
media
providers
who
are
looking
for
solu@ons
that
address
the
discovery,
delivery
and
mone@za@on
of
“over-­‐the-­‐top”
apps
and
services.
Specifically
tailored
to
meet
service
provider’s
needs,
mPortal
products
are
designed
to
extend
brand
and
presence
to
connected
devices,
making
it
fun
and
easy
for
users
to
discover
and
interact
with
communica@on,
collabora@on,
entertainment,
social
and
business
apps
from
any
of
their
mobile
devices.
As
a
total
solu@on
provider,
mPortal
eliminates
the
complexi@es
involved
in
launching
a
mobile
offering.
Using
mPortal
as
a
strategic
partner,
customers
can
focus
on
their
core
business
and
rely
on
mPortal
to
provide
its
exper@se
in
launching
revenue-­‐genera@ng
mobile
experiences.
Our
customers
to
date
include
many
of
the
world’s
leading
companies
such
as
AT&T,
Bright
House
Networks,
Cablevision,
Comcast,
Cricket
Communica@ons,
Cox
Communica@ons,
Disney
Mobile,
Mobile
ESPN,
Reliance
Infocomm,
TELUS,
TV
Guide,
Time
Warner
Cable,
and
Verizon
Wireless.
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18. Contact Us!
sales@mportal.com
www.mportal.com
www.mportal.com/blog
Linkedin.com/company/mportal
@mportal
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