The document discusses Smart Invites, a referral marketing tool that allows users to invite friends from various social platforms like WhatsApp, Kik, and others. It highlights that word-of-mouth referrals increase customer retention and lifetime value. Smart Invites provides customizable invite messages, tracking of invites sent and accepted, and attribution of referrals. It also supports customizing the invite experience through deferred deep links and bundling metadata. The tool aims to give businesses full control and insights over their referral program.

1. Smart Invites
July 2015
WWW.GETSOCIAL.IM

2. People trust recommendations from friends
7X more than traditional advertising.
UNPRECEDENTED ORGANIC GROWTH
16% 92% 49%
A referred customer has
16% higher lifetime value
Consumers around the world
trust recommendations from
friends and family, above all other
forms of advertising
Consumers say friends and
family are their top sources
of brand awareness

3. SMART INVITES FEATURES
SHARE ANYWHERE
TRACKING &
ATTRIBUTION
WEBHOOKS
PERSONALIZED INVITES &
DEFERRED DEEP LINKS
CUSTOMIZATION

4. SHARE ANYWHERE
Fully automated, Customizable and easy to run in-app
referral system to boost your app installs and
engagement. Encourage users to invite their friends
via a large variety of popular invite providers like
Whatsapp, Kik, Kakao etc besides Facebook and
Twitter.
SHARE ANYWHERE
CUSTOMIZATION
TRACKING &
ATTRIBUTION
WEBHOOKS
PERSONALIZE INVITES &
DEFERRED DEEP LINKS
GET STARTED
USERS REFERRED BY THEIR FRIENDS FROM WORD
OF MOUTH CAMPAIGNS HAVE ALMOST DOUBLE
THE RETENTION RATE
“ “

5. Our smart links push metadata through the App Stores and right into the app to
improve new user engagement. Using our smart links you can bundle any
metadata (key-value pairs) inside individual invites which can later be retrieved
when the invitee launches the app post install. This enables you to provide a
custom experience to every individual. Personalizing the first app experience
after install delivers a better user experience and increases your sign-up
conversions.
PERSONALIZE INVITES USING DEEP
& DEFERRED DEEP LINKS
TRACKING &
ATTRIBUTION
WEBHOOKS
PERSONALIZE INVITES &
DEFERRED DEEP LINKS
SHARE ANYWHERE
CUSTOMIZATION
GET STARTED

6. At its core is a complex big-data algorithm that utilizes a variety of
identification methods – like iOS’ IDFA, Google’s Advertising ID,
Referrer ID and device fingerprinting – to make real time decisions.
This leads to highly reliable and accurate attribution. Our dashboard
gives you powerful insights into which users are sharing your app and
driving the most downloads.Track invite sent, clicked and accepted per
invite provider and reward your users for successful invites.
TRACKING & ATTRIBUTION
CUSTOMIZATION
TRACKING &
ATTRIBUTION
PERSONALIZE INVITES &
DEFERRED DEEP LINKS
WEBHOOKS
SHARE ANYWHERE
GET STARTED

7. Our webhook system allows you to receive all install events so you can
reward your users for Word-of-mouth. It is upto you to reward sender for
just sending invites or when invites result in a successful install. Our
webhooks and referral data includes sender and receiver info, so you
are in control on who to reward, when and how much (capping).
WEBHOOKS
CUSTOMIZATION
TRACKING &
ATTRIBUTION
WEBHOOKS
PERSONALIZE INVITES &
DEFERRED DEEP LINKS
SHARE ANYWHERE
GET STARTED

8. Our advanced technology auto-detects if your users have the invite
providers installed on their device and only show those providers that are
installed thereby reducing the noise.
CUSTOMIZE INVITE PROVIDERS
CUSTOMIZE MESSAGE
Our developer portal gives you the ability to manage the invite providers on a
granular basis.
SHARE ANYWHERE
CUSTOMIZATION
TRACKING &
ATTRIBUTION
PRIORITIZE ORDERTURN ON/OFF
PERSONALIZE INVITES &
DEFERRED DEEP LINKS
WEBHOOKS
GET STARTED

9. There are two ways to integrate our Smart Invite module:
INSTANT INTEGRATION CUSTOMIZEABLE INTEGRATION
Out of the box solution, easy to integrate Access to the data layer, needs more work
Comes with default UI that you can
completely customize
Design your own UI
Includes tracking and attribution Includes tracking and attribution or you can
use your own choice of tracking provider
GETTING STARTED

10. Map<String, String> referralData = new HashMap<String, String>();
referralData.put("level", "1");
referralData.put("stars", "20");
referralData.put("reward", "true");
referralData.put("source", "topRightButton");
getSocial.createSmartInviteView()
.setSubject("A subject")
.setText("A message with [APP_INVITE_URL]")
.setReferralData(referralData)
.show();
CODE EXAMPLE
SEE FULL DOCUMENTATION

11. Entry point
1 2 3 4
Customize Invite message
and Bundle Custom Data
GetSocial Smart Invites Invite Message
Custom entry point
App can prompt users to invite their
friends via a custom entry point.
This screen is defined, built and
controlled by the developer
Complete Control on UI
The GetSocial UI is completely
customizable or you can use your
own.
Example of Invite Sent to a Group
Friend or a group receive the invite
link with a custom message.
Overwrite default message
Customize the invite message
yourself or enable your users to edit
their own message.
You can also bundle any key:value
pair with the invite
SMART INVITES USER FLOW
SENDER >>>

12. Friend gets invite and clicks
on link
Deep link to a custom page
using referral data
5
App NOT installed
App ALREADY installed
Redirect to appropriate App
store
2
Friend installs app
3
Opens app
Referral data is retrieved
4
When the invite is accepted (either as an app open or app install) webhook is triggered
updating your server with the Referral data. The Referral data is flexible enough to embed
any custom data from your app.
1
SMART INVITES USER FLOW
>>> RECEIVER

13. VALUE PROPOSITION

14. One smart link (with a proprietary Device Fingerprinting
technology) embeds any custom data from the app. Default data
includes sender id, receiver id, invite provider used for invite,
device information and country of receiver.
You are in complete control of which invite providers you want
to show. Also your users will only see the providers they have on
their device.
Our webhooks and referral data includes sender and receiver
info, so you are in control on who to reward, when and how
much (capping).
Our Smart Invite feature (available for both iOS and Android) is
a complete white-label solution. You can customize the default
UI or use your own UI instead.
SMART INVITES - CONCLUSION

15. OUR METRICS HAS SHOWN THAT 88% OF USERS
PREFER TO INVITE FRIENDS VIA WHATSAPP, KIK,
AND OTHER CHAT APPLICATIONS OVER FACEBOOK
AND TWITTER.
“ “

16. CUSTOMERS

17. “
GetSocial is the perfect layer to improve all the funnel metrics.
You can increase your k-factor as users can invite their friends
from any social network. Their features such as chat and
community offer the players the chance to interact with each
other which increases the stickiness and retention. Other
features such as push notifications and in-game virtual
purchases complete the whole funnel. Definitely, GetSocial is a
perfect solution for any game, without or with social experience
features such as PlaySpace.
Alfonso Villar, CEO PlaySpace

18. ALL OF THIS CAN BE YOURS
GET IT NOW!
Contact us: sales@getsocial.im
OR