Registered Nurses can be a very difficult position to fill with professional, qualified candidates. This is because most of these desired RNs already have a solid job and aren't actively looking or applying for a new one.
With mobile marketing, we are able to target nurses, put you message in front of them, and collect their important information so you can contact them. Your advertisement will show up in social media platforms, like Facebook and Instagram, in apps, like Pandora, and on mobile websites, like People Magazine and ESPN.
When any of your ads are clicked on, the candidate is sent to a landing page has a form, with whatever fields you would like. The leads are collected in a dashboard that you can access 24/7.
The best part of mobile marketing is the pinpoint targeting that it offers. Not only do we use the extensive data that Facebook collects, we also have access to a comprehensive list of third party data providers. This collection of data ensures that we are serving your ads to your target audience, and only your target audience. None of your ad budget is used on wasted impressions.
This presentation was given by Barb Breeser, of Purplegator, to the Des Moines Elderly Consortium at Mercy Hospital. The audience was Managers, Directors and HR professionals representing about 30 different senior care, assisted living centers, nursing home and in home senior care facilities. The talk was about how to utilize the power of social and mobile advertising to recruit talented, experienced nurses.
An innovative way for Talent Acquisition Managers and Hiring Managers to connect with their best truck driver candidates on their mobile devices. Tools include: Geo Targeting, Geo Fencing, Geo Conquesting, Text Message Marketing, Ringless voicemail and more. For more information: Barb Breeser, Purplegator barb@purplegator.com 515-850-1162
At Purplegator, we are experts in truck driver recruitment. Put the power of mobile to work so you no longer have idle trucks sitting in the lot just waiting for drivers.
https://www.purplegator.com/hire-truck-drivers/
Get into the new world of Mobile Marketing Campaign. Don’t feel discouraged by your late entry to the new era of Advertising platform.There are many who still deny it as the present and the future of promoting businesses and you are going to desert them.
This presentation provides information about Mobile Marketing and its effectiveness to both connect with your existing customers and connect with your targeted audience.
Cirology is a consulting and advisory firm that focuses on working with small businesses, and we can help you create, launch and manage a campaign to increase the bottom line.
This presentation was given by Barb Breeser, of Purplegator, to the Des Moines Elderly Consortium at Mercy Hospital. The audience was Managers, Directors and HR professionals representing about 30 different senior care, assisted living centers, nursing home and in home senior care facilities. The talk was about how to utilize the power of social and mobile advertising to recruit talented, experienced nurses.
An innovative way for Talent Acquisition Managers and Hiring Managers to connect with their best truck driver candidates on their mobile devices. Tools include: Geo Targeting, Geo Fencing, Geo Conquesting, Text Message Marketing, Ringless voicemail and more. For more information: Barb Breeser, Purplegator barb@purplegator.com 515-850-1162
At Purplegator, we are experts in truck driver recruitment. Put the power of mobile to work so you no longer have idle trucks sitting in the lot just waiting for drivers.
https://www.purplegator.com/hire-truck-drivers/
Get into the new world of Mobile Marketing Campaign. Don’t feel discouraged by your late entry to the new era of Advertising platform.There are many who still deny it as the present and the future of promoting businesses and you are going to desert them.
This presentation provides information about Mobile Marketing and its effectiveness to both connect with your existing customers and connect with your targeted audience.
Cirology is a consulting and advisory firm that focuses on working with small businesses, and we can help you create, launch and manage a campaign to increase the bottom line.
This presentation gives an overview of The Mobile Marketing Industry. It explains the reason why any business nowadays has to be mobile. The presentation goes through various Mobile Marketing Strategies. It also helps you decide between Mobile Website or Mobile Apps for your marketing efforts. The presentation finally elaborates more on several applications of Mobile Marketing (QR Code, SMS, NFC, Social Media)
thunder::tech President Jason Therrien presented at the Independent Practitioners Group in April 2011 on mobile marketing. Enjoy this presentation that discusses important mobile marketing issues such as marketing integration, content delivery, user interface and the growing trend of mobile usage.
Mobile websites will offer the first major benefit. . A mobile website can be optimized for search engines for your restaurant and it can be optimized to use for most type of mobile devices, the ever increasing usage of mobile devices for browsing the mobile internet means your restaurant’s online presence will appreciated well by customers
http://visual.ly/mobile-influencing-factors
How HR Professionals Can Recruit Top Employees with Mobile Advertising MarketingPurplegator
ATS Mobile has been very active in providing mobile marketing solutions for businesses. Common verticals have been in recruiting for health care, trucking, retail, and casinos.
In nearly all of the cases, businesses have found mobile's ability to offer pinpoint targeting for its best job candidates to far exceed those efforts from traditional media such as radio and print.
Part of the ability for mobile to so effectively target such audiences is the power of the gorilla in the room -- Facebook and Linked In. Both have amazing amounts of information about the employment of their users and these social media sites are therefore at the top of the mountain when it comes to sources most likely to be used for your promotion.
That being said, at ATS Mobile, there are:
No Cookie Cutter Mobile Ad Buys
We will design your promotion and do the A-B testing required to provide the best possible solution for your specific needs.
To learn more about mobile marketing and geo-conquesting, visit this You Tube video:
http://youtu.be/VLUbWK7VcII?list=UU89rtAQGoDUy9_h6QIaOhYg
In this presentation, I tried to unleash every potential that mobile environment have. There are some "prediction" about future in mobile environment & apps too.
Talent Acquisition and Recruitment for Healthcare HR Departments | ats MobilePurplegator
The old fashioned ways of promoting your healthcare jobs simply don't work any more. That's why more and more savvy healthcare talent acquisition personnel are using a mobile first approach to digital marketing for recruitment.
Learn more about recruitment for healthcare and hospitals from ATS Mobile (http://www.atsMobile.com) and Purple Gator (http://www.purplegator.com).
Mobile Marketing is the medium of online technical marketing which focuses on reaching to the targeted audience such as smart phone users using mobile feature and applications. The different techniques that are used for mobile marketing are
Mobile marketing is the interactive multichannel promotion of products or services for mobile phones and devices, smartphones and networks. Mobile marketing channels are diverse and include technology, trade shows or billboards.
Mobile marketing is similar to electronic advertising and uses text, graphics and voice messages.
The terms mobile marketing and wireless marketing are sometimes used interchangeably
A walkthrough Mobile Search with Google AdWords, including best performing ad formats and take-aways on creating mobile sites and planning a mobile search strategies. This presentation was used during the Mediabrands Back to School Conference in Brussels on June 23, 2011.
Social Mobile ads for Nurse & Allied Health Recruiting Feb 2016Purplegator
Social Mobile advertising can be a recruiter's secret weapon. Combining strategic demographic profiles with geo-fencing and geo-targeting, talent acquisition managers can be assured that their ads are reaching just the right audience of potential candidates and their referral markets. The team at atsMobile can help you with every stage of your social mobile recruitment campaigns.
This presentation gives an overview of The Mobile Marketing Industry. It explains the reason why any business nowadays has to be mobile. The presentation goes through various Mobile Marketing Strategies. It also helps you decide between Mobile Website or Mobile Apps for your marketing efforts. The presentation finally elaborates more on several applications of Mobile Marketing (QR Code, SMS, NFC, Social Media)
thunder::tech President Jason Therrien presented at the Independent Practitioners Group in April 2011 on mobile marketing. Enjoy this presentation that discusses important mobile marketing issues such as marketing integration, content delivery, user interface and the growing trend of mobile usage.
Mobile websites will offer the first major benefit. . A mobile website can be optimized for search engines for your restaurant and it can be optimized to use for most type of mobile devices, the ever increasing usage of mobile devices for browsing the mobile internet means your restaurant’s online presence will appreciated well by customers
http://visual.ly/mobile-influencing-factors
How HR Professionals Can Recruit Top Employees with Mobile Advertising MarketingPurplegator
ATS Mobile has been very active in providing mobile marketing solutions for businesses. Common verticals have been in recruiting for health care, trucking, retail, and casinos.
In nearly all of the cases, businesses have found mobile's ability to offer pinpoint targeting for its best job candidates to far exceed those efforts from traditional media such as radio and print.
Part of the ability for mobile to so effectively target such audiences is the power of the gorilla in the room -- Facebook and Linked In. Both have amazing amounts of information about the employment of their users and these social media sites are therefore at the top of the mountain when it comes to sources most likely to be used for your promotion.
That being said, at ATS Mobile, there are:
No Cookie Cutter Mobile Ad Buys
We will design your promotion and do the A-B testing required to provide the best possible solution for your specific needs.
To learn more about mobile marketing and geo-conquesting, visit this You Tube video:
http://youtu.be/VLUbWK7VcII?list=UU89rtAQGoDUy9_h6QIaOhYg
In this presentation, I tried to unleash every potential that mobile environment have. There are some "prediction" about future in mobile environment & apps too.
Talent Acquisition and Recruitment for Healthcare HR Departments | ats MobilePurplegator
The old fashioned ways of promoting your healthcare jobs simply don't work any more. That's why more and more savvy healthcare talent acquisition personnel are using a mobile first approach to digital marketing for recruitment.
Learn more about recruitment for healthcare and hospitals from ATS Mobile (http://www.atsMobile.com) and Purple Gator (http://www.purplegator.com).
Mobile Marketing is the medium of online technical marketing which focuses on reaching to the targeted audience such as smart phone users using mobile feature and applications. The different techniques that are used for mobile marketing are
Mobile marketing is the interactive multichannel promotion of products or services for mobile phones and devices, smartphones and networks. Mobile marketing channels are diverse and include technology, trade shows or billboards.
Mobile marketing is similar to electronic advertising and uses text, graphics and voice messages.
The terms mobile marketing and wireless marketing are sometimes used interchangeably
A walkthrough Mobile Search with Google AdWords, including best performing ad formats and take-aways on creating mobile sites and planning a mobile search strategies. This presentation was used during the Mediabrands Back to School Conference in Brussels on June 23, 2011.
Social Mobile ads for Nurse & Allied Health Recruiting Feb 2016Purplegator
Social Mobile advertising can be a recruiter's secret weapon. Combining strategic demographic profiles with geo-fencing and geo-targeting, talent acquisition managers can be assured that their ads are reaching just the right audience of potential candidates and their referral markets. The team at atsMobile can help you with every stage of your social mobile recruitment campaigns.
There's a significant shortage of truck drivers in America. And, using traditional methods of reaching drivers simply doesn't work anymore, because truckers are passive candidates. Most already have a good job. A mobile and digital advertising strategy from Purplegator will help your business stand apart from the rest and allow you to actively recruit CDL drivers on the same day you start with us!
https://www.purplegator.com/portfolio-item/delivering-talent-international-carrier-service/
Apps for Universities, Colleges and SchoolsInstappy
If education is a business (novel one at that) here is why the mobile presence needs a personality.
Instappy is the simple-to-use and built-for-success platform which develops your app idea into a mobile reality. Instappy is for businesses and individuals alike; our goal is to turn your audience's smartphones and tablets into windows of opportunity for you. You can retain your customers, engage with prospects, increase your revenue, and sell on mobile using your very own branded mobile application.
Instappy is loaded with features that, until now, were almost always exclusively available only with full-scale development effort.
Get yours at www.instappy.com
An Insider's Guide to Mobile AdvertisingOrigami Logic
- Learn about the latest mobile advertising opportunities and how to activate them alongside a strong measurement foundation.
- Understand the role of mobile in cross-channel campaigns and the unique opportunities available only in mobile.
- Implement a well-defined measurement system that enables valuable insights from your mobile initiatives.
How Mobile Advertising Has Grown In Smartphones Eraspocto
Think carefully and you will notice that each of these activities aided by the smartphones has potential for advertising. If you are not living under the rocks, you are definitely a part of the world of smartphone advertising.
Destiny Pearce shows you how to effectively implement mobile marketing into your overall marketing stratgies. Destiny Pearce introduces you to a innovation way to effectively market QR Codes to Help build your Facebook business page to and website to increase foot/website traffic to your business
Mobile advertising isn't going anywhere and
marketers & advertisers need to continue to be
present on this platform.
Here are some insider strategies for digital
advertisers to try when it comes to advertising on
mobile...
How to Do Mobile Marketing for Haunted HousesPurplegator
Haunted Houses can scare up new profits with a mobile-first digital strategy from Purplegator. Purplegator has developed a unique strategy that utilizes geoconquesting, interest-targeted mobile advertising, and Snapchat to produce a viral marketing program that will drive new visitors to your haunt.
To learn more about Purplegator, visit us at http://purplegator.com or call 610-688-6000.
Similar to How to Recruit Nurses to your Hospital or Health Care Facility (20)
TRUCK DRIVER RECRUITING -- Purplegator provides a unique mobile marketing solution to truck driver recruitment.
Purplegator's impressive client list for finding truck drivers includes O'Reilly Auto Parts, Papa John's Pizza, FedEx, and AutoZone.
If you need CDL-A , tandem drivers, or any truck drivers, Purplegator can get you applicants immediately.
Contact sales@purplegator.com
Purplegator, recently named to the Inc. 5000 and the Philly 100, presents its 2023 capabilities. For more information, please contact us at sales@purplegator.com .
Capabilities --
Purplegator is a marketing agency and consulting firm. We help your industry engage and acquire by blending our mobile and telecom technology with our creative services.
Geotargeting Mobile Advertising
SMS Text Message Marketing and Messaging
MMS Text Message Marketing and Messaging
IVR (Interactive Voice Response) Service Bureau
Inbound and Outbound Telemarketing
Pay Per Click Advertising (Search)
Video Production
Web Development
Social Media Management
Social Media Advertising
Promotional Products
Reviews Management
Search Engine Optimization (SEO)
Platforms & Partners Include:
Meta: Facebook & Instagram
Google
YouTube
X (formerly Twitter)
LinkedIn
TikTok
Snapchat
Reddit
Mobile Apps
The Mobile Web
Retargeting
Streaming Audio
Call 610-688-6000 or visit us at https://purplegator.com .
WVU - IMC529 - Live Training - KPIs.pptxPurplegator
Bob Bentz's IMC-529 class at West Virginia University emphasizes setting clear KPIs and goals. This includes interim and ultimate KPIs and goals for all mobile marketing projects done for the class. These slides will aid students in doing them correctly.
SEO is not a one size fits all service for your business. An advanced SEO agency such as Purplegator will analyze your website's strengths and weaknesses, provide achievable KPIs and goals and customize a strategy that will work for you.
At Purplegator, our staff has been active in SEO since 2002. We grew a business from a start up to having 60,000 subscribers paying $9.99 per month to be members.
What are you getting from your current SEO agency? With Purplegator, you'll know what you are getting, because we will review it with you every month. While we will be able to share online statistics with you, we know that clicks and taps aren't the end all for your business. What you care about is SALES! And, at the end of the day, that's the only KPI goal that really matters.
Want to get real results from SEO? Contact Purplegator at sales@purplegator.com or call us at 888-76-GATOR.
Mobile & Display Ads | Mobile & Digital Advertising Strategy 2020Purplegator
This information and media-rich slide deck educates about mobile and display banner advertising on a deeper and more technical level. A person with at least a novice-level understanding of mobile and digital advertising would likely benefit from this deck.
Jules Thin Crust - Presentation - January 27, 2020Purplegator
Presentation given to Scott "Wheels" Slusher on January 27, 2020. Jules Thin Crust is interested in a geoconquesting strategy to promote its 8 restaurants. I am a regular customer of the Wayne location.
INTEGRATE 18 - RELEVANCE RAISES RESPONSE - Mobile Marketing Presentation by B...Purplegator
Bob Bentz's mobile marketing presentation at Integrate 2018 at West Virginia University College of Integrated Marketing Communications.
Bob spoke to over 250 attendees at the event about:
1. The History of Mobile
2. Advantages of Mobile
3. Mobile Websites
4. SMS Text Message Marketing
5. Mobile-Social Media Marketing
6. Mobile Advertising
7. Mobile Video
8. e-Commerce & m-Commerce
9. Virtual Reality
10. Future of Mobile
All of those attending received a copy of Bob's book RELEVANCE RAISES RESPONSE: HOW TO ENGAGE AND ACQUIRE WITH MOBILE MARKETING
https://relevanceraisesresponse.com
#INTEGRATE18
How to Engage and Acquire with Mobile Marketing RELEVANCE RAISES RESPONSE by ...Purplegator
Bob Bentz, a Marshall University graduate (MBA-Marketing), shares his presentation made at Marshall on October 10, 2017. Bentz was part of the Cohen Business Speaker Series at the Lewis College of Business at Marshall.
In his one hour speech, Bentz followed the nine chapters of his book RELEVANCE RAISES RESPONSE: HOW TO ENGAGE AND ACQUIRE WITH MOBILE MARKETING (http://RelevanceRaisesResponse.com).
1. Introduction to Mobile Marketing
2. Advantages of Mobile
3. The Mobile Web
4. Messaging
5. Social Media
6. Mobile Advertising
7. Mobile Apps
8. Mobile Commerce
9. The Age of Mobile
Bob is president of mobile-first digital agency Purplegator (http://purplegator.com).
How to Choose a Mobile First Digital Marketing AgencyPurplegator
Not all mobile and digital agencies are created equal. At Purplegator, everything we do is with the small screen of the mobile phone in mind first. Check us out and learn why we call ourselves the Purplegator and what we do in The Swamp.
http://purplegator.com
Search Engine Optimization (SEO) is really the gift that keeps on giving. While we love search engine marketing (SEM), the beauty of SEO is that your business will continue to gain new business leads without a costly, continued investment.
Want to learn more about SEO services from Purplegator and get a FREE SEO evaluation? Visit Purplegator today.
https://www.purplegator.com/seo/
Jewelry Stores Mobile Digital MarketingPurplegator
Purplegator is a mobile first digital agency located in suburban Philadelphia. For many years, it provided the technology for the highly popular Ring Race and Diamond Dash events for jewelers. Since then, the digital advertising agency has become a leading provider of mobile/digital advertising strategies for jewelry retailers around the country.
Want to learn more about the Gator? Check us out on http://purplegator.com .
Bob Bentz, author of "Relevance Raises Response: How to Engage and Acquire with Mobile Marketing" gives insight into marketing via mobile from his book that is used as a textbook on college campuses nationwide.
Bentz isn't just an author. He's also an adjunct at the University of Denver and the president of mobile first digital agency, Purplegator (http://purplegator.com). He has over 27 years of experience with interactive media and his company has offices in the USA, Canada, UK, and Czech Republic.
In this presentation, Bentz gives some of his favorite mobile marketing statistics plus gives tips on how to maximize your mobile marketing efforts through social media, mobile advertising, apps development, text message marketing, mobile websites, and mobile commerce. He also discusses the advantages to mobile marketing and predicts what the future holds for it.
To learn more about the book and Bob Bentz, you can visit his book website (http://relevanceraisesresponse.com) or his personal website (http://BobBentz.com).
This presentation was given at the Meet the Author series held monthly at the Pyramid Club in Philadelphia.
The author used videos in the presentation and they do not show on this presentation.
Mobile Advertising Statistics (Lesson 7) | Univ. of Denver | Communications 4318Purplegator
WHEN WILL MOBILE ADVERTISING GET ITS FAIR SHARE?
Mobile Advertising is the topic for Lesson 7 of the graduate level course at the University of Denver. Professor Bob Bentz gives mobile advertising statistics from the advertising networks along with specific information for Facebook advertising which is the topic of the weekly project.
Bentz is president of ATS Mobile and you can learn more about ATS Mobile 's mobile advertising strategy here:
http://www.atsmobile.com/mobile-ad-buys
At the basis of the mobile advertising opportunity is the bargains that exist for mobile advertisers. While mobile gets 20% of all time spent with media, it receives only 4% of advertising budgets. Therefore, supply exceeds demand, thus allowing for real bargains in the mobile ad world.
Special emphasis is given to Facebook advertising and specifically Facebook mobile advertising which Bentz calls "the gorilla in the room" when it comes to mobile advertising.
Social Media Statistics SoLoMo | Mobile Marketing | Univ. of Denver (Lesson 6...Purplegator
How Your Small Business Can Sell More with Mobile Marketing
Social Media statistics that can help small and large businesses sell more with an effective social marketing strategy that includes both organic posting and mobile advertising buys.
Social, Local, Mobile is the theme of Lesson 6 of the Communications 4318 graduate level class at the University of Denver. The course is taught by Bob Bentz.
Social Media Statistics SoLoMo | Mobile Marketing | Univ. of Denver (Lesson 6...
How to Recruit Nurses to your Hospital or Health Care Facility
1. Mobile/Digital Advertising Strategy
presented MONTH DAY, YEAR
Presented To: NAME
Presented By: NAME
THE POWER OF MOBILE
Using Social Media and Mobile
To Engage and Acquire
Insert Client Logo Here
5. Not “IF” but WHEN candidates are
researching careers on a mobile device
Tablet users
80% research new career opportunities at home after work
Smartphone users
51% research new career opportunities on their lunch/coffee break
36% do so during their commute
Data Source: LinkedIn 2013
6. THE BIG GAP: MOBILE SPENDING VS MOBILE CONSUMPTION
% of Time Spent in Media vs. % of Advertising Spending
Data Source for Time Spent: eMarketer
Data Source for Ad Spending: ZenithOptimedia
When Will Mobile Get Its Fair Share?
7. BUDGETS MOVING AWAY FROM PRINT, BROADCAST
Marketing Spending Plans for 2016, by Media Type
Data Source: StrongView/Selligent
8. We Specialize In Engaging passive candidates
& Acquiring high quality candidates
12. OUR MOBILE DISPLAY NETWORKS
Over 9 Billion Impressions/Day
Premium Inventory
Real Time Bidding
Daily Placement Optimization
Over 350 Display Networks
13. LASER-FOCUSED NURSE TARGETING
GEOTARGETING, GEOFENCING & GEOCONQUESTING
• Pinpoint candidates based on their location
• Target competing health centers
DEMOGRAPHIC & INTEREST TARGETING
• Only target candidates who meet your standards and
certification
• Find people that show interest in health related fields
DAYPARTING
• We know the best days to run your ads
• Target night shift workers at your competitor
WE DON’T SET IT AND FORGET IT
14. GEOTARGET, GEOFENCE & GEOCONQUEST
Geotargeting: Serve ads to those
within 10 miles of your facility
Geofencing: As a more defined form
of geotargeting, geofencing can be
used to create a virtual barrier
around a specified area. An example
would be a healthcare fair.
Geoconquesting: Another from of
geotargeting, geoconquesting can be
used to pinpoint qualified candidates
that are located in your competitors’
facilities.
15. DEMOGRAPHIC & INTEREST TARGETING
Demographic targeting: Target based
on gender, age, parental status,
income, languages known, etc.
Interest targeting: Target based on
pages or topics your audience has
liked, apps they use, posts they
publish on their timeline, and their
other activities on desktop and
mobile.
Behavior targeting: Target based on
the user’s search history, pages they
have visited, and their purchase
history.
16. DAYPARTING
Day parting: Present your message at
the right time that makes sense for
your target audience. Perhaps
offering a dayshift job to an RN
currently working the night shift.
17. MOBILE WEB ADS
Your ads run across thousands
of locally relevant mobile
websites, like People.com.
COMPONENTS OF MOBILE ADVERTISING
18. IN-APP ADS
Your ads will be seen in the
apps that nurses and allied
health professionals are using
every day.
COMPONENTS OF MOBILE ADVERTISING
19. COMPONENTS OF MOBILE ADVERTISING
FACEBOOK
Your message will be placed in
front of thousands of nurses that
fit your target audience!
20. COMPONENTS OF MOBILE ADVERTISING
FACEBOOK CAROUSEL
8x Better Engagement
3x Better Click Through
ATS Internal Study, First Quarter 2016
21. COMPONENTS OF MOBILE ADVERTISING
INSTAGRAM
NEW! Facebook owned
Instagram offers segment
targeting and a younger skew.
22. COMPONENTS OF MOBILE ADVERTISING
LANDING PAGE
When a candidate taps on
any of your ads they will be
sent to a custom landing
page. Information provided
will then be available to
your recruiters.
MOBILE
DISPLAY
IN-APP
NETWORKS
FACEBOOK INSTAGRAM
23. YOUR INFORMATION IS ALWAYS AVAILABLE
Candidate
Dashboard
Manage, Sort, & Track
Candidates
See Results in Real
Time
24. Follow Up
COMPONENTS OF MOBILE ADVERTISING
When users complete the
landing page form, they
instantly receive a follow-
up email with a link to fill
out a more detailed
application on desktop.
DISPLY
IN-APP
NETWORKS
25. COMPLETE CAMPAIGN IN ACTION
GENERATE
AWARENESS
BUILD
ENGAGEMENT ACQUIRE
NEW NURSES
• Social media advertising
• In app ads
• Mobile web ads
• Retargeting
• Email list targeting
Custom mobile landing
page
Access your leads
through your dashboard
26. CAMPAIGN FLOW FOR THE CANDIDATE
SEE YOUR
MESSAGE
FILL OUT THE
LANDING PAGE
RECEIVE A THANK
YOU EMAIL AND
TEXT WITH A LINK
TO THE FULL
APPLICATION
27. COMPONENTS OF MOBILE ADVERTISING
TEXT MARKETING
Follow up with applicants using
text messages.
TRY IT!
Text “WORK” to
84444
To see it in action!
28. COMPONENTS OF MOBILE ADVERTISING
RINGLESS VOICEMAIL
• Your message will be sent
directly to the applicant’s
voicemail
29. Every day new
companies enter the
mobile ecosphere,
where the pace of
innovation is
exceedingly high.
The process can
become confusing
fast.
30. Every day new
companies enter the
mobile ecosphere,
where the pace of
innovation is
exceedingly high.
The process can
become confusing
fast.
We live, dream and
sleep mobile so you
don’t have to.
31. SUCCESS STORIES
BAYLOR, SCOTT & WHITE
● 48 HOSPITALS IN TEXAS
● TEST MARKET IN WACO
● NOW HAVE RECRUITED FOR 14 HOSPITALS INCLUDING THE NEW
HOSPITAL WAXAHACHIE. TOTAL CAMPAIGNS = 17
● RN, ICN, OR, RADIOLOGY, PHARMACOLOGY, ADMIN
● 2 WEEKS ON, 1 OFF, 2 ON, 1 OFF, 2 ON (8 WEEKS)
● WEDS 6PM - MONDAY NOON
● $5000 INVESTMENT
● 112 LEADS, 18 HIRES IN WACO ALONE
32. OUR SOLUTION INCLUDES:
• Targeting Strategy
• Creative Design
• Media Placement
• Landing Page Dev & Hosting
• Daily/Weekly Monitoring
• A-B Testing
• Optimization
• Performance Analysis
• Advertising Media
• Facebook
• Instagram
• In-App
• Mobile Web
• Retargeting
YOUR HEADACHE, OUR MEDICINE
THE BEST NURSES & ALLIED HEALTH PROS
ARE OUT THERE...
33. Barb Osier Breeser
Purple Gator – an atsMobile company
Digital Mobile Marketing Strategist
TWITTER: @barbosier
EMAIL: barb@purplegator.com
FACEBOOK: Facebook.com/atsMobileNOW
LINKEDIN: linkedin.com/in/barbosier
OFFICE: (515) 850-1162
MOBILE: (515) 371-7552