Not all mobile and digital agencies are created equal. At Purplegator, everything we do is with the small screen of the mobile phone in mind first. Check us out and learn why we call ourselves the Purplegator and what we do in The Swamp.
http://purplegator.com
Online consumers want more human interaction. Learn how new pay-per-call technology is enabling advertisers to scale their affiliate programs and improve ROI for both advertisers and publishers.
Online consumers want more human interaction. Learn how new pay-per-call technology is enabling advertisers to scale their affiliate programs and improve ROI for both advertisers and publishers.
The amount of media we consume through our phones is steadily rising and will only continue to grow. Men statistically make more purchases on their mobile devices, at 16%, than women do at 13%.
Importance of mobile landing pages. Have the ability to tap to call, text or set an appointment. Also integrate all of the most popular social sites, like Facebook, Twitter, and Linkedin.
People-Based Marketing Anywhere: Custom Audiences for Everyone!MediaPost
There is big money being spent on people-based marketing campaigns and today advertisers are limited to running them with only the biggest players in the industry. Without a custom audience solution, premium publishers aren't even considered for these campaigns and eligible for that revenue stream. How can you attract more of the market share, stay competitive and still have a premium offering?
How Marketers Can Uncover their Stash of Marketing Data to Drive Performance...Rubicon Project
This presentation was presented by Regional VP Martyn Bentley at London's DDM Alliance Facebook Marketing Summit.
In this deck, you(all you marketers out there)will learn how to uncover your stash of marketing data to DRIVE PERFORMANCE beyond display into Facebook and Twitter.
The state of digital marketing today. What has changed? What is working? What is going to work in the future. To discover 130 ways to get more visitors to your website visit https://nuvopreneur.com/get-more-traffic-to-your-website/
Presentation from Retail’s BIG Show, January 15-17, 2017. PIERS FAWKES, Founder and President, PSFK
SCOTT LACHUT, President, Research and Strategy, PSFK
Dabble: Marketplace for Classes and ExperiencesJemal Swoboda
Dabble is an event technology & marketing platform building a marketplace for local classes and experiences. We are raising a round to fuel our growth. Join the party. Let's Dabble
The amount of media we consume through our phones is steadily rising and will only continue to grow. Men statistically make more purchases on their mobile devices, at 16%, than women do at 13%.
Importance of mobile landing pages. Have the ability to tap to call, text or set an appointment. Also integrate all of the most popular social sites, like Facebook, Twitter, and Linkedin.
People-Based Marketing Anywhere: Custom Audiences for Everyone!MediaPost
There is big money being spent on people-based marketing campaigns and today advertisers are limited to running them with only the biggest players in the industry. Without a custom audience solution, premium publishers aren't even considered for these campaigns and eligible for that revenue stream. How can you attract more of the market share, stay competitive and still have a premium offering?
How Marketers Can Uncover their Stash of Marketing Data to Drive Performance...Rubicon Project
This presentation was presented by Regional VP Martyn Bentley at London's DDM Alliance Facebook Marketing Summit.
In this deck, you(all you marketers out there)will learn how to uncover your stash of marketing data to DRIVE PERFORMANCE beyond display into Facebook and Twitter.
The state of digital marketing today. What has changed? What is working? What is going to work in the future. To discover 130 ways to get more visitors to your website visit https://nuvopreneur.com/get-more-traffic-to-your-website/
Presentation from Retail’s BIG Show, January 15-17, 2017. PIERS FAWKES, Founder and President, PSFK
SCOTT LACHUT, President, Research and Strategy, PSFK
Dabble: Marketplace for Classes and ExperiencesJemal Swoboda
Dabble is an event technology & marketing platform building a marketplace for local classes and experiences. We are raising a round to fuel our growth. Join the party. Let's Dabble
UPFRONT MEDIA is a technology led Communications Planning and Activation Agency. We provide integrated results driven solutions for our clients.
We are the product of the digital age and we truly embace the digital age. We seamlessly combine our strengths in Creative, Technology, Activation and Evaluation to deliver solutions that build on traditional concepts or transform them altogether.
Importantly we believe in being held accountable for what we do and we therefore place Insight and Analytics at the core of what we do.
Specialties
Communications Planning, Media Planning & Buying, Analytics, Research and Insight, Event Management & Enhancement, Social Marketing, Search Marketing, Web Application Development, Mobile application Development, Web Development, Creative Design
Welcome to #SIEGMA Services! Click and learn how you can gain more with professional corporate Branding and identity creation, website and online portals, mobile applications, marketing and advertising solutions, and Social Media Management.
Contact us info@siegma.com for further info
or more details, https://techcloudltd.com/digital-marketing-service/ Mobile advertising comprises of advertisements that show up on versatile cell phones, tablets, or other cell phones. Versatile showcasing advertisement arrangements, customization, and styles can change, the same number of online life stages, sites, and mobile applications offer their own special and custom-made mobile promotion choices.
There's a significant shortage of truck drivers in America. And, using traditional methods of reaching drivers simply doesn't work anymore, because truckers are passive candidates. Most already have a good job. A mobile and digital advertising strategy from Purplegator will help your business stand apart from the rest and allow you to actively recruit CDL drivers on the same day you start with us!
https://www.purplegator.com/portfolio-item/delivering-talent-international-carrier-service/
Importance of Digital Marketing and its Latest Trends - Sam BrettellSam Brettell
In this post, we have discussed about the latest strategies of digital marketing through which you can easily promote your business and get more traffic.
CPPL Digital Marketing Solutions For Business Owners. KUKU Babatunde
We connect brands with their target audience
via traditional & digital advertising as well as
experiential marketing strategies that form
long term emotional connections
Our mission is to promote and connect brands
to people across Africa through expertise,
technology and meaningful connections across
touch points.
Mobile West Africa 2014 Keynote - Stressing the Relevance of Mobile Marketing...Sunkanmi Ola
The increasing relevance of mobile marketing must not be overlooked for ROI maximization.
- The Future Of West African Marketing In Perspective
- Why You Need To Focus On The Right Metrics To Achieve Your Objectives
This presentation provides information about Mobile Marketing and its effectiveness to both connect with your existing customers and connect with your targeted audience.
Cirology is a consulting and advisory firm that focuses on working with small businesses, and we can help you create, launch and manage a campaign to increase the bottom line.
How HR Professionals Can Recruit Top Employees with Mobile Advertising MarketingPurplegator
ATS Mobile has been very active in providing mobile marketing solutions for businesses. Common verticals have been in recruiting for health care, trucking, retail, and casinos.
In nearly all of the cases, businesses have found mobile's ability to offer pinpoint targeting for its best job candidates to far exceed those efforts from traditional media such as radio and print.
Part of the ability for mobile to so effectively target such audiences is the power of the gorilla in the room -- Facebook and Linked In. Both have amazing amounts of information about the employment of their users and these social media sites are therefore at the top of the mountain when it comes to sources most likely to be used for your promotion.
That being said, at ATS Mobile, there are:
No Cookie Cutter Mobile Ad Buys
We will design your promotion and do the A-B testing required to provide the best possible solution for your specific needs.
To learn more about mobile marketing and geo-conquesting, visit this You Tube video:
http://youtu.be/VLUbWK7VcII?list=UU89rtAQGoDUy9_h6QIaOhYg
Digital Marketing Consultants (Digitalimc.com)Mohammad Kamran
Digital Marketing Services
Digital or online Marketing plays an important role for the growth of any new company in the today's market. you have to adopt the new marketing techniques to reach the maximum audience in the market.
Mobile-first is going strong. We know this intuitively, just from looking at the world around us, and even though we know mobile ad spend is soaring, people sometimes still think it’s underrepresented. Recently, Stefanie Tannrath, CEO of UM Germany, told MMA Germany audiences that her research suggests that isn’t true.
Mobile Marketing helps the companies to reach the right target audience globally. Digital Marketing landscape have grown exponentially over the years in India.
5 Reasons Why Proximity Marketing is Better Than Traditional MarketingJuly Systems
Proximity Marketing has been consistently evolving over the past few years. It is a powerful way to engage and connect with people in a specific area and is emerging as one of the most compelling marketing strategies with several advantages over traditional marketing.
Similar to How to Choose a Mobile First Digital Marketing Agency (20)
TRUCK DRIVER RECRUITING -- Purplegator provides a unique mobile marketing solution to truck driver recruitment.
Purplegator's impressive client list for finding truck drivers includes O'Reilly Auto Parts, Papa John's Pizza, FedEx, and AutoZone.
If you need CDL-A , tandem drivers, or any truck drivers, Purplegator can get you applicants immediately.
Contact sales@purplegator.com
Purplegator, recently named to the Inc. 5000 and the Philly 100, presents its 2023 capabilities. For more information, please contact us at sales@purplegator.com .
Capabilities --
Purplegator is a marketing agency and consulting firm. We help your industry engage and acquire by blending our mobile and telecom technology with our creative services.
Geotargeting Mobile Advertising
SMS Text Message Marketing and Messaging
MMS Text Message Marketing and Messaging
IVR (Interactive Voice Response) Service Bureau
Inbound and Outbound Telemarketing
Pay Per Click Advertising (Search)
Video Production
Web Development
Social Media Management
Social Media Advertising
Promotional Products
Reviews Management
Search Engine Optimization (SEO)
Platforms & Partners Include:
Meta: Facebook & Instagram
Google
YouTube
X (formerly Twitter)
LinkedIn
TikTok
Snapchat
Reddit
Mobile Apps
The Mobile Web
Retargeting
Streaming Audio
Call 610-688-6000 or visit us at https://purplegator.com .
WVU - IMC529 - Live Training - KPIs.pptxPurplegator
Bob Bentz's IMC-529 class at West Virginia University emphasizes setting clear KPIs and goals. This includes interim and ultimate KPIs and goals for all mobile marketing projects done for the class. These slides will aid students in doing them correctly.
SEO is not a one size fits all service for your business. An advanced SEO agency such as Purplegator will analyze your website's strengths and weaknesses, provide achievable KPIs and goals and customize a strategy that will work for you.
At Purplegator, our staff has been active in SEO since 2002. We grew a business from a start up to having 60,000 subscribers paying $9.99 per month to be members.
What are you getting from your current SEO agency? With Purplegator, you'll know what you are getting, because we will review it with you every month. While we will be able to share online statistics with you, we know that clicks and taps aren't the end all for your business. What you care about is SALES! And, at the end of the day, that's the only KPI goal that really matters.
Want to get real results from SEO? Contact Purplegator at sales@purplegator.com or call us at 888-76-GATOR.
Mobile & Display Ads | Mobile & Digital Advertising Strategy 2020Purplegator
This information and media-rich slide deck educates about mobile and display banner advertising on a deeper and more technical level. A person with at least a novice-level understanding of mobile and digital advertising would likely benefit from this deck.
Jules Thin Crust - Presentation - January 27, 2020Purplegator
Presentation given to Scott "Wheels" Slusher on January 27, 2020. Jules Thin Crust is interested in a geoconquesting strategy to promote its 8 restaurants. I am a regular customer of the Wayne location.
INTEGRATE 18 - RELEVANCE RAISES RESPONSE - Mobile Marketing Presentation by B...Purplegator
Bob Bentz's mobile marketing presentation at Integrate 2018 at West Virginia University College of Integrated Marketing Communications.
Bob spoke to over 250 attendees at the event about:
1. The History of Mobile
2. Advantages of Mobile
3. Mobile Websites
4. SMS Text Message Marketing
5. Mobile-Social Media Marketing
6. Mobile Advertising
7. Mobile Video
8. e-Commerce & m-Commerce
9. Virtual Reality
10. Future of Mobile
All of those attending received a copy of Bob's book RELEVANCE RAISES RESPONSE: HOW TO ENGAGE AND ACQUIRE WITH MOBILE MARKETING
https://relevanceraisesresponse.com
#INTEGRATE18
How to Engage and Acquire with Mobile Marketing RELEVANCE RAISES RESPONSE by ...Purplegator
Bob Bentz, a Marshall University graduate (MBA-Marketing), shares his presentation made at Marshall on October 10, 2017. Bentz was part of the Cohen Business Speaker Series at the Lewis College of Business at Marshall.
In his one hour speech, Bentz followed the nine chapters of his book RELEVANCE RAISES RESPONSE: HOW TO ENGAGE AND ACQUIRE WITH MOBILE MARKETING (http://RelevanceRaisesResponse.com).
1. Introduction to Mobile Marketing
2. Advantages of Mobile
3. The Mobile Web
4. Messaging
5. Social Media
6. Mobile Advertising
7. Mobile Apps
8. Mobile Commerce
9. The Age of Mobile
Bob is president of mobile-first digital agency Purplegator (http://purplegator.com).
How to Do Mobile Marketing for Haunted HousesPurplegator
Haunted Houses can scare up new profits with a mobile-first digital strategy from Purplegator. Purplegator has developed a unique strategy that utilizes geoconquesting, interest-targeted mobile advertising, and Snapchat to produce a viral marketing program that will drive new visitors to your haunt.
To learn more about Purplegator, visit us at http://purplegator.com or call 610-688-6000.
Search Engine Optimization (SEO) is really the gift that keeps on giving. While we love search engine marketing (SEM), the beauty of SEO is that your business will continue to gain new business leads without a costly, continued investment.
Want to learn more about SEO services from Purplegator and get a FREE SEO evaluation? Visit Purplegator today.
https://www.purplegator.com/seo/
Jewelry Stores Mobile Digital MarketingPurplegator
Purplegator is a mobile first digital agency located in suburban Philadelphia. For many years, it provided the technology for the highly popular Ring Race and Diamond Dash events for jewelers. Since then, the digital advertising agency has become a leading provider of mobile/digital advertising strategies for jewelry retailers around the country.
Want to learn more about the Gator? Check us out on http://purplegator.com .
Bob Bentz, author of "Relevance Raises Response: How to Engage and Acquire with Mobile Marketing" gives insight into marketing via mobile from his book that is used as a textbook on college campuses nationwide.
Bentz isn't just an author. He's also an adjunct at the University of Denver and the president of mobile first digital agency, Purplegator (http://purplegator.com). He has over 27 years of experience with interactive media and his company has offices in the USA, Canada, UK, and Czech Republic.
In this presentation, Bentz gives some of his favorite mobile marketing statistics plus gives tips on how to maximize your mobile marketing efforts through social media, mobile advertising, apps development, text message marketing, mobile websites, and mobile commerce. He also discusses the advantages to mobile marketing and predicts what the future holds for it.
To learn more about the book and Bob Bentz, you can visit his book website (http://relevanceraisesresponse.com) or his personal website (http://BobBentz.com).
This presentation was given at the Meet the Author series held monthly at the Pyramid Club in Philadelphia.
The author used videos in the presentation and they do not show on this presentation.
This presentation was given by Barb Breeser, of Purplegator, to the Des Moines Elderly Consortium at Mercy Hospital. The audience was Managers, Directors and HR professionals representing about 30 different senior care, assisted living centers, nursing home and in home senior care facilities. The talk was about how to utilize the power of social and mobile advertising to recruit talented, experienced nurses.
At Purplegator, we are experts in truck driver recruitment. Put the power of mobile to work so you no longer have idle trucks sitting in the lot just waiting for drivers.
https://www.purplegator.com/hire-truck-drivers/
How to Recruit Nurses to your Hospital or Health Care FacilityPurplegator
Registered Nurses can be a very difficult position to fill with professional, qualified candidates. This is because most of these desired RNs already have a solid job and aren't actively looking or applying for a new one.
With mobile marketing, we are able to target nurses, put you message in front of them, and collect their important information so you can contact them. Your advertisement will show up in social media platforms, like Facebook and Instagram, in apps, like Pandora, and on mobile websites, like People Magazine and ESPN.
When any of your ads are clicked on, the candidate is sent to a landing page has a form, with whatever fields you would like. The leads are collected in a dashboard that you can access 24/7.
The best part of mobile marketing is the pinpoint targeting that it offers. Not only do we use the extensive data that Facebook collects, we also have access to a comprehensive list of third party data providers. This collection of data ensures that we are serving your ads to your target audience, and only your target audience. None of your ad budget is used on wasted impressions.
2. WHY PURPLEGATOR?
History
• Division of Advanced Telecom Services – founded in 1989
• Evolved from the landline, to the internet and now to mobile
Strengths
• Capable of serving 9 billion impressions daily
• Serving on over 350 ad networks
• Automated, real-time bidding strategies
Recognition
• 21 awards
Strategy
• Unique campaigns for each unique client
• Relevance Raises Response
3. Est. 1989
ATS – London
Est. 1992
ATS – Canada
Est. 1993
ATS – Prague
Est. 1997
ATS Tapei
Est. 1998
Monster Tones
RingingPhone
Est. 2002
Zim Corporation
Est. 2006
Est. 2010 Est. 2013 Est. 20142013
Spark Network
Services
Acquired 2007
8. WE SPEND 2x MORE TIME WITH MOBILE THAN RADIO
Data Source: eMarketer 2016
9. 78% of Us Now Own Smartphones
Data Source: Nielsen 2016
SMARTPHONE EXPANSION =
POWERFUL ADVERTISING OPPORTUNITIES
10. BUDGETS MOVING AWAY FROM PRINT, BROADCAST
arketing Spending Plans for 2016, by Media Type
Data Source: StrongView/Selligent
Marketing Spending for 2016, by Media Type
11. We Specialize In Engaging Your Customers
& Acquiring Their Business - and Loyalty
12. HOW WE DO IT?
Strategy
• Mobile strategy & consulting
• Digital Advertising
• Mobile video production
• App development
• SEM
• Content marketing
• Mobile advertising
• Test message marketing
• Web development
• SEO
• Social media marketing
• IVR
13. HOW WE DO IT?
Execution
Optimization – We won’t just set it and forget it!
We’ll Always Be Testing
14. IVR
Interactive Voice Response
Few people in the mobile marketing world are as dialed in to IVR as we are. In
fact, our Advanced Telecom Services companies have been doing interactive
voice response since 1989. The combination of mobile-digital and IVR is a perfect
marketing match!
NEW!
RINGLESS
VOICEMAIL
15. WEB DEVELOPMENT
There’s a tsunami of traffic moving from desktop to mobile, and marketers
must ensure that the user experience on mobile and tablet is as convincing as
the desktop experience. With our recent acquisition of Rocky Point Media,
we’ve greatly enhanced our web design team. And, we’ll give you the added
bonus of including basic SEO services in the initial development.
Acquired 2015
PHILADELPHIA DES MOINES HONOLULU
#FREESEO INCLUDED
16. SEO
Search Engine Optimization
The great thing about SEO, and specifically mobile SEO, is that there are
no ongoing costs for every new visitor to your website. And, if your goal is
higher local search engine rankings, it’s a lot easier to get on the first page of
Google. There’s no better way for you to dominate your competition. Results
Oriented. White Hat SEO.
17. GATOR LOCAL
• Local directories in your area
• Industry specific directories
• Improved ranking
• Builds links
• One stop shop
• Take ownership of your information
• Increased “near me” searches
• Same NAP (name, address, phone
number
• Consistency and accuracy
• Permanent listings
• Concierge service
18. VIDEO PRODUCTION
Video informs and entertains and needs to be integrated into each and every
aspect of your digital and mobile marketing efforts. No matter what you do,
your job is to tell your story. And more people will listen to your story if it is on
video rather than on a page of text.
20. SEM
Search Engine Marketing
Whether you are running an international corporation or a local small
business, we know how important it is for you to compete online. We’ll test
our ideas before recommending them to you. You’ll rate us on conversions
and increased sales, not clicks.
21. MESSAGING
Text Message Marketing
SMS text message marketing is the workhorse of mobile marketing. It is the
single most important thing you can do to get started with a comprehensive
mobile marketing strategy. Text is inexpensive and offers the best return on
investment of any mobile marketing tactic that you will employ.
SMS, MMS and Push Notification
GATOR
TEXTING
22. SOCIAL MEDIA MARKETING
Every social media network is different. A business needs to select the proper
image and social media strategy for each of its networks. Acting the part is
half the battle. When it comes to social media, the KPI to measure is not the
engagement that a post receives, but the sales that it generates.
23. APP DEVELOPMENT
A mobile app is a walking billboard that’s in the pocket of your customer 24
hours a day. Imagine how important that is to have your company’s app on
the mobile phone of your customers and prospects. What’s that real estate
alone worth to your business?
24. CONTENT MARKETING
Educating consumers has become a profound way of generating new business
for your company. Content marketing has become the new cold call. Raise
your brand awareness with content marketing that combines journalism with
PR. We are proud Sharp Spring partners.
25. MOBILE ADVERTISING
Mobile’s uncanny ability to send the best message, to the right person, in the
optimal location, at the time when that person is most likely to buy, is
unsurpassed. Using techniques such as geo-targeting, mobile advertising
placement via apps and mobile websites allows for precision targeting that no
traditional media can match.
26. DIGITAL ADVERTISING
Your customers and prospects will find you more often through a variety of
one-to-one partnerships we have with industry giants such as Google and
Facebook. By integrating third-party data, you’ll target your best prospects.
Together, we’ll analyze the statistics and your results will improve each week
as we accumulate more data on which prospects are converting to sales.
27. Every day new
companies enter the
mobile ecosphere,
where the pace of
innovation is
exceedingly high.
The process can
become confusing
fast.