Presentation to community members at Geekdom San Antonio on principles of branding a collaborative workspace based on the members sharing their personal brands
Technology Public Relations Consultant, Alan Weinkrantz, presents his views on how to approach the first steps in building your personal brand. For the purpose of this presentation, it's based on building your personal brand starting with being at Geekdom. For non-Geekdom members, the same principles apply.
Authors Owning Digital Space: A Master Class in Social Media for WritersSean Cranbury
This in depth session will focus on writers - amateur, semi-amateur, professional and semi-pro - using the web to own their identities, brands, stories, and work in a way that maximizes their reach and authentic voice. We will discuss author platforms like WordPress and social media channels like Faceoobk, Twitter, YouTube and others as ways to connect with readers and build audience. We will also discuss case studies on authors who have successfully published traditionally or through online options like Amazon, Smashwords, Kobo, and others. This session is for writers who want o engage in the media that is theirs to control and leverage for the greater spread of their voice and identity via the web.
Understanding Audiences & Communities: Arts and Entertainment Experience (Un)...Kelly Page
Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures.
Technology Public Relations Consultant, Alan Weinkrantz, presents his views on how to approach the first steps in building your personal brand. For the purpose of this presentation, it's based on building your personal brand starting with being at Geekdom. For non-Geekdom members, the same principles apply.
Authors Owning Digital Space: A Master Class in Social Media for WritersSean Cranbury
This in depth session will focus on writers - amateur, semi-amateur, professional and semi-pro - using the web to own their identities, brands, stories, and work in a way that maximizes their reach and authentic voice. We will discuss author platforms like WordPress and social media channels like Faceoobk, Twitter, YouTube and others as ways to connect with readers and build audience. We will also discuss case studies on authors who have successfully published traditionally or through online options like Amazon, Smashwords, Kobo, and others. This session is for writers who want o engage in the media that is theirs to control and leverage for the greater spread of their voice and identity via the web.
Understanding Audiences & Communities: Arts and Entertainment Experience (Un)...Kelly Page
Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures.
Here's the story of the Cutting Room Experiment, which ran in Manchester on Saturday 20th June 2009. The idea was to get as many people as possible to suggest an idea for one of 12 flashmobs, with the winning one in each stream being put into production by a professional events company. Here's the story of how the event was conceived, and how it went.
Let’s face it: Website projects can no longer be defined by a boilerplate process. Evolving your website along with your organization can drive participation among all of your users: Staff, volunteers, donors, the board, and constituents. Driven by the buzzy “design thinking,” we can use a more nuanced approach that thinks of your end user first, and powers far-reaching results for your website projects. So how do you bring design thinking into your organization? From leading brainstorming meetings that are actually useful, to getting real-world feedback and buy-in from IT and other stakeholders, we’ll review common and uncommon methods and their outcomes.
Pinterest is moving ahead in leaps and bounds as THE place to get seen by more customers - resulting in more sales.
Are you keeping up? In this 6 part series, discover how to use this Social Media Platform to benefit your business and YOU!
More Than Pushing Polys: How To Become A Better Artist And Videogame Professional
The IGDA Toronto chapter committee is excited to invite you to our next meeting featuring Adam Bromell, the Principal Editor of Polycount. Polycount is an online artist community created, maintained and contributed to by professional videogame artists and boasts over 4 million viewers per month. Having worked at companies such as Threewave, Relic, and currently at Ubisoft, Adam is an integral part of the Polycount Forum where 33,000+ contributing artists post their work to collaborate, critique, and help each other develop their craft.
Please join us on Thursday October 20 at 7:30pm where Adam will be giving a talk based on his adventures throughout his career, and what he has learned along the way. Some topics he will be presenting will include essential advice on how to make your work stand out, improving your value as a professional game developer, and how to stay passionate about your work. This talk is aimed at amateurs and veterans alike…and not just artists!
Above The Code (TM) Story Telling & Branded Content - : TechLoft / Tel Aviv...Alan Weinkrantz
U.S. Public Relations Consultant, Alan Weinkrantz' nsights on Story Telling and Branded Content Strategies for 2013.
Weinkrantz's core premise of the discussion will be based on studying and playing music for the last 50 years, with his belief sets about music being the original code with great story telling.
What Weinkrantz sees today in most startups is great code, great UI and little and generally no story telling. He will discuss the art of story telling in the context of a building and sustaining a startup and its role in adding value to a company.
Visit: http://www.alanweinkrantz.com or email Alan - alan@weinkrantz.com
Story telling, having a voice, and the on-going narrative is a reflection of the startup's heart and soul. It also becomes the body of work which will help the startup recruit talent, gain investors, attract customers, build partnerships and be discovered by the media. It is the later that he will focus on. This discussion will not be about how to pitch media, but rather, how to prepare yourself to best work with the media by having not only a great product or service, but a body of work that will separate you from your competitors.
StoryStack - The Role of Narrative and Story Telling in Your Startup. Alan Weinkrantz
You have your technology stack. But do you have your story stack? Learn about the five critical elements in building your StoryStack. Presented during New Orleans Entrepreneur Week - The Idea Village / New Orleans - March 26, 2014
Why types of content engages? Inspires? Spreads? Creating spreadable content is a great and cost effective way for nonprofits to reach more people for their cause.
Leading Cultural Change in Alien CulturesRuss Boreham
Matthew White, senior enterprise architect working with huge organisations including Ericsson and the Saudi Arabian government is an expert in leading cultural change and transformation projects in 'alien' cultures. In this presentation, given recently at an event hosted by T-Impact, Matthew provides a wealth of advice on what to look out for and how to ensure success and a better understanding of the cultures you are working with across the world.
Not sure where to find your audience? Stuck wondering if anyone is even listening to your podcast. Don't know where to market next? Then this is the talk for you! Come learn how to get your podcast in front of your target listener, find sponsors, and learn strategies that can help you build an audience.
What will you learn?
-- Learn where to find your podcast audience
-- Understand your hosting statistics mean and what success in podcasting looks like
-- Learn marketing strategies like evergreen content and social media sharing
-- Learn when and how to find sponsors for your podcast
-- Learn how to use your podcast as a marketing channel for other content
The Gagglepod Advantage
Coming to a Gagglepod Meetup comes with the added advantage of being able to ask any question you have about podcasting! Even if you're already podcasting, Gagglepod is all about building a community of podcasters. Come for the talks, stay for the Q&A!
14 OpenOakland Leadership Hacks for 2015Phil Wolff
How do you lead software teams where everyone is a volunteer, can't commit for long periods, and new people join all the time? Here are 14 leaderships hacks we use at http://OpenOakland.org at our civic hack nights. We build apps that make the lives of Oaklanders better and help Oakland City Hall innovate. Over pizza.
Here's the story of the Cutting Room Experiment, which ran in Manchester on Saturday 20th June 2009. The idea was to get as many people as possible to suggest an idea for one of 12 flashmobs, with the winning one in each stream being put into production by a professional events company. Here's the story of how the event was conceived, and how it went.
Let’s face it: Website projects can no longer be defined by a boilerplate process. Evolving your website along with your organization can drive participation among all of your users: Staff, volunteers, donors, the board, and constituents. Driven by the buzzy “design thinking,” we can use a more nuanced approach that thinks of your end user first, and powers far-reaching results for your website projects. So how do you bring design thinking into your organization? From leading brainstorming meetings that are actually useful, to getting real-world feedback and buy-in from IT and other stakeholders, we’ll review common and uncommon methods and their outcomes.
Pinterest is moving ahead in leaps and bounds as THE place to get seen by more customers - resulting in more sales.
Are you keeping up? In this 6 part series, discover how to use this Social Media Platform to benefit your business and YOU!
More Than Pushing Polys: How To Become A Better Artist And Videogame Professional
The IGDA Toronto chapter committee is excited to invite you to our next meeting featuring Adam Bromell, the Principal Editor of Polycount. Polycount is an online artist community created, maintained and contributed to by professional videogame artists and boasts over 4 million viewers per month. Having worked at companies such as Threewave, Relic, and currently at Ubisoft, Adam is an integral part of the Polycount Forum where 33,000+ contributing artists post their work to collaborate, critique, and help each other develop their craft.
Please join us on Thursday October 20 at 7:30pm where Adam will be giving a talk based on his adventures throughout his career, and what he has learned along the way. Some topics he will be presenting will include essential advice on how to make your work stand out, improving your value as a professional game developer, and how to stay passionate about your work. This talk is aimed at amateurs and veterans alike…and not just artists!
Above The Code (TM) Story Telling & Branded Content - : TechLoft / Tel Aviv...Alan Weinkrantz
U.S. Public Relations Consultant, Alan Weinkrantz' nsights on Story Telling and Branded Content Strategies for 2013.
Weinkrantz's core premise of the discussion will be based on studying and playing music for the last 50 years, with his belief sets about music being the original code with great story telling.
What Weinkrantz sees today in most startups is great code, great UI and little and generally no story telling. He will discuss the art of story telling in the context of a building and sustaining a startup and its role in adding value to a company.
Visit: http://www.alanweinkrantz.com or email Alan - alan@weinkrantz.com
Story telling, having a voice, and the on-going narrative is a reflection of the startup's heart and soul. It also becomes the body of work which will help the startup recruit talent, gain investors, attract customers, build partnerships and be discovered by the media. It is the later that he will focus on. This discussion will not be about how to pitch media, but rather, how to prepare yourself to best work with the media by having not only a great product or service, but a body of work that will separate you from your competitors.
StoryStack - The Role of Narrative and Story Telling in Your Startup. Alan Weinkrantz
You have your technology stack. But do you have your story stack? Learn about the five critical elements in building your StoryStack. Presented during New Orleans Entrepreneur Week - The Idea Village / New Orleans - March 26, 2014
Why types of content engages? Inspires? Spreads? Creating spreadable content is a great and cost effective way for nonprofits to reach more people for their cause.
Leading Cultural Change in Alien CulturesRuss Boreham
Matthew White, senior enterprise architect working with huge organisations including Ericsson and the Saudi Arabian government is an expert in leading cultural change and transformation projects in 'alien' cultures. In this presentation, given recently at an event hosted by T-Impact, Matthew provides a wealth of advice on what to look out for and how to ensure success and a better understanding of the cultures you are working with across the world.
Not sure where to find your audience? Stuck wondering if anyone is even listening to your podcast. Don't know where to market next? Then this is the talk for you! Come learn how to get your podcast in front of your target listener, find sponsors, and learn strategies that can help you build an audience.
What will you learn?
-- Learn where to find your podcast audience
-- Understand your hosting statistics mean and what success in podcasting looks like
-- Learn marketing strategies like evergreen content and social media sharing
-- Learn when and how to find sponsors for your podcast
-- Learn how to use your podcast as a marketing channel for other content
The Gagglepod Advantage
Coming to a Gagglepod Meetup comes with the added advantage of being able to ask any question you have about podcasting! Even if you're already podcasting, Gagglepod is all about building a community of podcasters. Come for the talks, stay for the Q&A!
14 OpenOakland Leadership Hacks for 2015Phil Wolff
How do you lead software teams where everyone is a volunteer, can't commit for long periods, and new people join all the time? Here are 14 leaderships hacks we use at http://OpenOakland.org at our civic hack nights. We build apps that make the lives of Oaklanders better and help Oakland City Hall innovate. Over pizza.
How to document a community project with digital mediaabcopen_centralvic
Presentation by ABC Open Central Victoria at ANHLC conference 22 March 2012.
Tips on ways to document a community project with photography and video.
http://abc.net.au/open
In this presentation, created for MIT's Integrated Design & Management (IDM) program, I cover some of my lessons learned from past jobs.
Topics include startups, entrepreneurship, recruiting / team-building, a little bit of angel investing and advisory, and a couple of case studies.
Presentation to the heads of all Jewish organizations in San Antonio, Texas on my experience and insights of living and working in Israel's startup and innovation ecosystem from Nov 2014 to January 2016.
Above the Code: Principles of Startup Communications : Enterprise greece - Co...Alan Weinkrantz
Rackspace Brand Ambassador to Israel, Alan Weinkrantz, share insights through his "Above The Code" method, with a focus on Greece's startup and innovation economy. Many of these companies are involved the the semiconductor and micro-electronics industry.
Rackspace Brand Ambassador to Israel, Alan Weinkrantz, shares his insights from living and working in Israel and looking at how to connect San Antonio and Startup Nation.
Above The Code: 10 Principles of Startup CommunicationsAlan Weinkrantz
Presentation at Tel Aviv University - during TAU Innovation Conference - 10 principles of startup PR by Rackspace's Brand Ambassador to Israel, Alan Weinkrantz
Alan Weinkrantz, Rackspace’s Brand Ambassador to Israel, shares his insights on Israel’s startup and innovation economy at Café Commerce / San Antonio.
Weinkrantz has traveled to Israel more than 50 times in the last 20 years and has just returned from an initial four month engagement to introduce and promote the Rackspace Startups program. Israel is now the world’s second largest startup ecosystem after Silicon Valley and ranked. He returns to Israel April 4.
Weinkrantz is a contributing columnist to "The Times of Israel" and "Geektime," where he covers the narrative of the startup economy.
In this talk Weinkrantz will shares his insights, compelling facts, photography and his view of how and why Israel has become a startup and innovation economic power house that last year saw over $3 billion in startup exits.
SXSW 2015 - When New Businesses Launch at The Public LibraryAlan Weinkrantz
As a public center for learning, research and discovery, how can we advance and find new purposes and missions for the public library?
The San Antonio Public library embarked on a new initiative to create Cafe Commerce – a 10,000 square foot resource and learning center focused making entrepreneurship easier, and to strengthen the support infrastructure for small business owners. In collaboration with Accion Texas, the nation's largest microlender, Cafe Commerce was created and launch in June 2014.
Licensing content and programming from The Kaufman Foundation, as well as creating its own events and tapping into local mentors, Cafe Commerce became a center for new business creation and inspiration.
In this fireside chat, Alan Weinkrantz will interviewed Cafe Commerce President, Peter L. French, on lessons learned, best practices, and how other libraries can create similar resource centers focused on startup and entrepreneurial ecosystems in their community.
Tech PR / Startup Communications Advisor, Alan Weinkrantz, shares his insights and methods on how early stage startups can begin to employ pre-launch activities aimed at the media, bloggers and analysts.
Above The Code - Successful Startup Communications StrategiesAlan Weinkrantz
Sponsored by Rackspace Hosting's Startup Program, Tech PR and Startup Communications advisor, Alan Weinkrantz, shares his insights and 5 key ways to get your communications mojo on for 2015. Presentation given at the HAC - Accelerator in Herzliya, Israel on December 23, 2014
Above The Code - Successful Startup Communications Strategies for 2015Alan Weinkrantz
Tech PR / Startup Communications Advisor, Alan Weinkrantz shares insights on five simple ways to help you in your startup's PR / Communications plans for 2015
StoryStack- The Role of PR and Branded Journalism for Education - Focused sta...Alan Weinkrantz
Please view: http://www.kpcb.com/internet-trends and go to slide # 24 - 28 ... focused on the opportunities in the education space. This report just came out and is an annual study that is highly regarded. I am going to use some of in my presentation. Education is a wonderful thing and all, but it's also a huge, global market opportunity
Alan Weinkrantz shared his insights with students at The University of the Incarnate Word (San Antonio) on the concept of branded journalism, and how students should prepare themselves with their own body of work in advance of graduating.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
2. WHAT...
• Two fold objective:
• help
you master the art of personal branding in the context of
where you create and get things done
• help
promote the Geekdom brand from the perspective of its
community members
3. YOU & GEEKDOM
• Are
• brands
I’m a big deal
at Geekdom:)
• stories
•a work in progress
• Ambassadors for each other’s brand
4. YOU ARE A BRAND
• Be it as a solo gig or as a team, you are in your own right, a brand
• The environment of Geekdom, the surroundings of downtown and
the things you do in your work can help define and grow your
influence and thought leadership on the social web
5. WHY
• Geekdom is on its way to becoming a global brand with presence in 4
US and 3 global cities by 2015
• This
is your opportunity to associate your personal brand with a
brand that could help you think about how you are branding yourself
• Opportunity to grow your business around the world by associating
with the globalization of Geekdom
6. WTF?
• This is a distraction
•I am too busy working
•I can’t take on more work
• External to work, I have a life
7. HOW DO I BENEFIT?
• Gets you in the mindset of personal branding
• Associates yourself with the (global) Geekdom brand
• Cross pollenates your personal brand with your team
• Helps your fellow Geekdom community members
8. PART OF YOUR DAILY FLOW
• Your smart phone is your friend
• Open your ears and ears and see what’s around you for easy story
telling
• Thecollaborative nature of Geekdom inherently lends itself to this
process
•A good way to connect with people you may not know
•A good way to build deeper relationships - this is not always about
business
9. I DON’T KNOW BRANDING
I’m
• Just be you awesome
• Share who you are
• Discover your surroundings with writing, photos, videos...
10. TIMING
• Now through October, the weather is perfect for this
• Go, discover downtown
• Lots
of funky dives, dumps, joints and street people that makes San
Antonio very unique
• Great buildings, street signs, foods, bridges
12. ONE “THING” PER DAY
• Shout out to a team member
• Photo of an object on the floor
• Go for a walk on the Riverwalk and share the moment
• Knock on your neighbor’s door and do an interview
• Write a blog post
• Do a Facebook entry
13. WHERE TO START?
1+1
•A few basics
• Pick a few obvious platforms - Twitter, Facebook, Instagram, G+,
Foursquare
• Check in daily
• Share one thing per day....
14. Discover the building and your surroundings....
transportation culture r
i architecture
foods v
e
r
w
people weston a
center l
k
fun
funky buildings
15. IF YOU TRAVEL....
• On business and on vacation...wave back to your peers
• Shout out to your team
• Root for the TechStars Cloud teams when they are in residence
• Wearyour Geekdom T-shirt and photograph yourself at recognizable
landmarks
• Wearyour startup’s T-shirt and photograph yourself at recognizable
landmarks
16. SHOW YOUR SUPPORT
• Show Nick, Louie, Pat, Dirk, Todd, Cole, Graham and Jason some love
• Thank the local media when they cover Geekdom
• Thank the speakers who share their insights during programs
• Highfive your peers when they have a win, get funding, a major
customer, or a big contract
• Promote new programming
• Welcome new community members as you meet
20. THE WESTON CENTER
• The building itself
• Lobby area - chairs, decorations, artwork, walkways, waterfall
• Restaurant
• Piano man
• Events & classes
• 11th floor + new maker space in the works....
• Geekdom signage, collateral material, seminar handouts...
21. share and
promote your
community
members’
content, music,
photos,
documents, etc.
22. Geekdom has tons of
cool images you can
create that surround
the environment we
work in
23. Classy Joint:
Geekdom.... I
approach the
Weston Centre
as an
infrastructure to
Geekdom
24. Your personal branding helps humanize the Geekdom
experience and the persona of its community members
geekdom you
we are
institution one :)
humanity
your voice really matters and contributes
25. WIN & WIN
• Aimed to help you think about your personal brand
• Helpsraise awareness of the awesomeness of the Geekdom
experience
• Theprocess could open new opportunities for you personally and
with your team
26. START SLOW...
• Become aware of your surroundings
• Experiment and build your voice
• Meet, connect with someone new on the floor
• Take a stranger for a walk and share the experience
• Friend & connect with the community
•A good way to say “thank you” to Graham for his act of kindness and
generosity
27. SUSTAIN
• Think in the long run
• Dailyis ideal, but focus on building on what you are working, making,
creating
•A few check-ins / posts a week over the course of the balance of
2012 really adds up and helps you be discovered and shared
• Themore you do this, the better you get at branding you and your
team
• The collective voice of the community will really impact