This document provides an overview of a presentation on gaining employment. It discusses how the job market has changed and become more complex with the rise of technologies like social media. Old methods like resumes, interviews, and job ads have been replaced by online profiles, video interviews, and targeted job boards. It emphasizes developing personal branding and emotional intelligence to stand out. It proposes that a gainful employment course should cover topics like personal branding, networking, interview skills, and enhancing one's value to employers. The document promotes a career development program and kit that teaches owning your career through developing a unique value and compelling brand on social media.

1. Welcome Gainful EmploymentSolved

2. Welcome Thank you for joining!

4. Author & National Presenter

5. Topics: Outcomes, Branding & Innovation for Educational InstitutionsA Quick Overview Of Your Presenter

6. Does it work? There are 17 million companies in the US… CTL was named by Inc Magazine as one of Americas 500 fastest growing privately held companies

7. National Career Coaching National Career Coaching

8. State of Affairs Your candidates are searching for employment in the most complex, rapidly changing job market in history Definition of insanity… State of Affairs

9. Old School VS New School Your (old school) resume is being replaced by your (new school) on line profile as hiring authorities can now gain instant access to your skills, hobbies, number of connections, who you associate with and even what you look like Telephone background checks are being replaced by sophisticated web based programs that can eliminate you based on key words or the quality of your social media brand The traditional in person interview is being replaced by on-line video screening where you can literally be on one continent…and the interviewer on another Published ads have been replaced by sophisticated key word search internet job boards With information so readily available via search engines, you are expected to be an expert on your potential employer like never before

10. Old School VS New School

12. 80% of employers use social media to recruit new candidates

13. Social media sites (like Linked IN) provide a more personal view of your value than large internet job boardsSocial Media

14. Technology Trends Social Media: Building influential contacts who refer an opportunity—60% Utilizing staffing agencies or recruiters—20% Responding to published opportunities on line or in print—10% Researching and attending job fairs for leads—5% 5. Cold calling employers or electronic credential distribution—5% There is no single strategy that works 100% of the time to obtain the position. Here are the 5 most effective strategies for finding a career (suggested % of time spent when job searching):

15. Importance of Mindset

16. There is a lot of discussion around emotional intelligence (or EQ) in the workplace today and with good reason. EQ, as opposed to IQ, measures your ability to relate favorably to others. The good news is that while IQ is determined by the time you are a teenager, EQ can be enhanced over your entire life. Emotional Intelligence (EQ)

17. Employers hire candidates based on emotional intelligence competencies like confidence, poise, leadership and the ability to be proactive. They often reject candidates who don’t display these attributes. Studies show that EQ impacts performance, productivity and job success. Why is EQ important?

18. What brand are you?

19. Branding…When you hear Nike, you think, Just do it when you see a Subway, you say Eat Fresh…now try this…when someone hears your name…what is the very first thing, word or image that comes to mind? By the time this course is over, you will have a powerful response. Differentiation

20. CEO of YOU, Inc. Your mindset is to be CEO of YOU, INC. You are your own personal services corporation. In reality, everybody is really self-employed. The top advisors teach their students, no matter what their choice of field, to think of their job as an individual responsibility, which contributes to a larger organizational mission.

21. THAT IS THE QUESTION… To mandate or not to mandate?

22. Structured Schedule Controlled Environment Students Better Prepared Share Best Practices Constructive Criticism by Facilitator Branding Opportunity Competency Based Benefits Of A Dedicated Course (Classroom Based/Online)

23. What topics should a Gainful Employment Course include?

24. Student Accountability How To Own The Job Search Process Personal Branding Unique Value Proposition Social Media/Online Portfolio Power of Connecting Selling Not Telling Gainful Employment Topics

25. QUESTIONS What are your options? How do you maintain the course to be timely? How do you adjust based on market conditions? How is technology effecting delivery? How do ever changing employer practices effect your course? How do student trends and attitudes effect your plan? How can a course free you up?

26. Career EDGE Multi-Media Kit

27. Develop a CEO mindset & own your career Program your career thermostat for success Develop your Unique Value Proposition (UVP) Cultivate key mentors who impact your future Enhance your professional brand using Social Media Build a job winning resume and cover letter Construct a powerful online profile Gain the interview advantage Enhance your company’s mission & get promoted Key Benefits

28. The single most important tip for 21st century job searching is this: find out what the employers true mission is and demonstrate how YOU will enhance that mission via your unique and compelling value. Whichever candidate does this the best, gets hired!!!!!!! No compelling value = rejection Other tips: 1. Get biz card right away, 70% don’t send thank you letters 2. Ask employer right away what are the top 3 traits sought, and spend your time showcasing those traits 3. Build an emotional connection, don’t be a boring candidate

30. Contact Us 203.407.8800 info@careerteam.com CareerEDGEonline.com