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Google Analytics Goals and Funnels
Websites have goals.
It could be an online store or a
subscription site, whatever it may be,
It could be an online store or a
subscription site, whatever it may be,

it’s important to have good
goals in a website.
But knowing the progress
in your goals is totally
different.
Goals and funnels are the perfect tools to identify how
your goals are performing and how you can improve
your website’s strategy.
What’s your goal?
The most common goal that a person can think of
would be selling something online. This is known as an

e-commerce goal.
Other goals for example can be a

Lead Generation goal.
Other goals for example can be a

Lead Generation goal.

This is when you want a user to enter
their contact information so that they
can be contacted about their product
inquiry.
Information goal

An
is when you want a user to download your stuff or
view your resource page.
Mailing List goal

A
is when you want a user to join a newsletter or an
email feed.
In other words, you can have any type of goals
in your website that you can track in Google
Analytics.
Let’s start
making goals!
The process of making goals is all lined up.
The process of making goals is all lined up.
The process of making goals is all lined up.
The process of making goals is all lined up.
The process of making goals is all lined up.

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