Future Taonga
Creating inclusive futures
by design
IDC Presentation
23 August 2019
CHRIS JACKSON
Founder + Director
We Create Futures
www.wecreatefutures.com
Instagram: wecreatefutures
Twitter: futureswecreate
Kia ora Chicago.
My belief
We need to move beyond
human-centred design
and design thinking to
tackle increasingly
complex problems...
...and be more inclusive,
build agency and advance
people in creating their
own preferred futures.
My belief
We are a design-driven, strategic
foresight and innovation practice,
based in Wellington, New Zealand
and connected globally.
We work at
the overlaps
FUTURES +
FORESIGHT
INSIGHT +
RESEARCH
DESIGN +
INNOVATION
STRATEGY +
COMPLEXITY
FUTURE TAONGA
Taonga
Taonga is a Māori word
used to describe a
cultural treasure.
This could be art, a place,
an object, a language, etc.
Māori Indigenous people
of Aotearoa, New Zealand
Aotearoa, New Zealand
Land mass: Similar to UK
Population: 4,970,510
(Similar to Alabama)
Official Languages: English,
Te Reo Māori, Sign Language
Aotearoa, New Zealand
Land mass: Similar to UK
Population: 4,970,510
(Similar to Alabama)
Official Languages: English,
Te Reo Māori, Sign Language
It’s not an island off,
or state of Australia.
Taranaki
We have been working in
Taranaki for 3+ years, building
co-design capability and skills.New
Plymouth
Wellington
Iwi Māori tribe
Rangatahi Young people
The Brief
Use design thinking to
understand the future
of leadership for the
rangatahi of Te Atiawa iwi.
Hands up if you have ever
facilitated or taken part in
a design thinking workshop
AppPlatform
Community
Garden
THE HOLY TRINITY OF DESIGN THINKING
Can limit creativity, engagement
and personal agency
Imported, colonising model
Perpetuates the status quo,
especially in a capitalist context
Challenges
Future
Taonga
FUTURES +
FORESIGHT
CODESIGN
DESIGNERLY
PRACTICE
TIKANGA
MĀORI
Our Approach
TIKANGA MĀORI
Cultural context
FUTURES + FORESIGHT
Exploring multiple futures
CODESIGN
Generative research and fostering
personal agency
DESIGNERLY PRACTICE
Creativity, Making, Iteration
DESIGN THINKING
EMPATHY
ABDUCTIVE
PROBLEM–SOLUTION FRAMING
INTUITIVE
OPTIMISTIC
FUZZY FRONT END
WICKED PROBLEMS
ETHNOGRAPHIC
INVENTIVE AND INNOVATIVE
HUMAN-CENTERED
VISUALISATION
PROTOTYPING
SYSTEMIC THINKING
COLLABORATIVE
MULTI-DISCIPLINARY
ITERATIVE
STEPH DI RUSSO
Understanding Design Thinking in Complex Environments
FUTURES THINKING
PROVOCATIONS
IMAGINATIVE
FRAMING ALTERNATIVES
INTUITIVE
PESSIMISTIC > OPTIMISTIC
WEAK SIGNALS
PREFERRED FUTURES
ANTHROPOLOGICAL
NOVEL AND CHALLENGING
LIFE-CENTRED
ENVISIONING
POSTULATING
SYSTEMIC THINKING
COLLABORATIVE
ANTI-DISCIPLINARY
CYCLICAL
PRESENT
Possible
FUTURES
Probable
Plausible
Possible
Plausible
Futures Taxonomy
Stuart Candy, adapted from Hancock and Bezhold, 1994
Probable
PRESENT
Possible
FUTURES
Probable
Plausible
Possible
Plausible
Futures Taxonomy
Stuart Candy, adapted from Hancock and Bezhold, 1994
Probable
PREFERRED
OBJECTS AS STRATEGY
Tools + Approach
The Polak Game
PETER HAYWARD / STUART CANDY
The Polak Game
Diagram: Superflux
I feel optimistic
but don’t know
what I can do
I feel optimistic
and can influence
change
I feel pessimistic
and I don’t know
what I can do
I feel pessimistic
but think I could
make a difference
Optimism
Pessimism
Low
Agency
High
Agency
Jim Dator
What Future Studies is,
and is not, 1994
“Futures studies does not - or should not - pretend to
predict “the future.” It studies ideas about the future
- what I usually call “images of the future” – which
each individual (and group) has (often holding
several conflicting images at one time).”
DEPICTIONS
NOT
PREDICTIONS
ForesightNZ Playing Cards
McGUINNESS INSTITUTE
2050 Scenarios
TE REO MĀORI, CLIMATE, GAMING, EDUCATION
Climate
Scenario
> Fish Stocks decrease
> Tensions between capitalism
and environmentalism increase
> Meat and milk grown in labs
approved for human consumption
> Global drought causes food crisis
> Entire West Antarctic ice shelf
collapses
“Any useful idea about
the futures should
at first appear to
be ridiculous.
Jim Dator
Dator’s Second Law
of Futures Studies
Te Reo Māori
Scenario
> Corporate influence on government
policy increase
> Tensions between iwi and
The Crown (government) increase
> Te Reo Māori becomes compulsory
in schools
> NZ becomes an Australian state
> Terrorists target NZ parliament
causing significant damage
Mana Economics
5 CAPITALS, IWI VALUES
Future Leader Persona
QUALITIES OF A FUTURE LEADER
Sunflowers cure Cancer
FUTURE TAONGA
Energy from toxic fish
FUTURE TAONGA
United Nations of Indigenous Peoples
FUTURE TAONGA
What we learned
Importance of cultural framing
A DECOLONISING APPROACH
Tikanga
Tikanga of Te Atiawa
> Pono
Acting with honesty and Integrity
> Manaaki
Enhancing the mana of others
> Kaitiaki
Being good guardians
> Pūmau
Inspiring unity and Commitment
Tikanga
Māori “way of doing things”
Mana
a supernatural force in a
person, place or object
Don’t overcomplicate things
JARGON, TOOLS, SCENARIOS
More creative ideas
BREAKING FREE OF ASSUMPTIONS
The importance of making
ENABLING DIFFERENT WAYS TO ENGAGE
Building bridges
FOR PEOPLE TO ESCAPE THE PRESENT
Concepts of time
TIME BENDS TO THE WORK VS WORK BENDS TO THE TIME
Why does this matter?
Chicago
Chicago
The city’s name comes from the Algonquian
people, who called the river on which it sits
“Checagou” after the stinky wild leeks that
grew along its shore.
We become the knowledge
that we privilege
Col. John Boyd
OODA LOOP
“A scheme of pulling things apart (analysis) and
putting them back together (synthesis) in new
combinations to find how apparently unrelated
ideas and actions can be related to one another.
At its most potent, design
challenges the status quo
imagines new systems,
creates agency and
empowers people.
Danah Abdulla
DECOLONIZE DESIGN
“[Design today] does not disrupt the status quo, it
does not disorder the established order. Decoloniality
is about reimagining something beyond the current
system we exist in.
CTA
Toni Morrison
2003
“I tell my students, ‘When you get these jobs that you
have been so brilliantly trained for, just remember
that your real job is that if you are free, you need
to free somebody else. If you have some power,
then your job is to empower somebody else.
You have all been brilliantly trained...
...you all have power...
...in your next project,
empower somebody else.
Kia ora and thank you
for listening
www.wecreatefutures.com
Instagram: wecreatefutures
Twitter: futureswecreate
ABOUT US
Whakatuaki
“Titiro whakamuri haere whakamua
I walk backwards into the future with my
eyes fixed on my past
Whaktauki
Māori proverb

Future Taonga: Creating inclusive futures by design