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Business Proposal
AR-9: Savage
Overview
About Us
Market
The Car
Business Plan
Profitability
Our Mission
“To offer an exciting racing experience
with exceptional quality, safety, and
reliability.”
“Smitty”
30 – 55 years old
$100,000 Household
SCCA Member
Weekend Racer
Amateur or Semi-Pro
Market
Competition
What are Smitty’s options?
AR-9: Savage
and Smitty chose……
0-60 MPH in 3.4 sec
70 HP & 30 MPG
Power to weight ratio: 0.13
Auto-Tune feature
Balanced weight distribution
About Savage
Safety and Reliability
Marketing Strategy
Cost: $12,000
MSRP: $24,000
Training program &
Tech support
Marketing Strategy
Social Media
Car magazine
Show and Tell
Facility Setup: Location
South East Region
Chattahoochee Hill, Georgia
Close to Atlanta
High density of SCCA members
Facility Setup: Layout
6000 ft2
300 ft2 per worker
Versatility
Company Growth
Peak Production at year 5
Producing 120 units/year
Peak Revenue: $2,005,000
0
20
40
60
80
100
120
140
$0.00
$0.50
$1.00
$1.50
$2.00
$2.50
0 2 4 6 8
UNIT
USD(X1M)
YEAR
7 Year Growth
Profit
Unit Produce
Profitability
35% Ownership
Break Even at year 4
ROI: 25.54%
Asking for $860,000
($3.00)
($2.00)
($1.00)
$0.00
$1.00
$2.00
$3.00
$4.00
1 2 3 4 5 6 7
USD(X1M)
YEAR
Cash Flow
Cash Out FLow Cash Inflow Investor Return
Conclusion
Safe and Reliable
Low Cost
High Performance
Sustainable Company
Steady Return
Any questions?

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FSAE 2015 Business Presentation

Editor's Notes

  1. Start with R&D Location in Irvine , wants to open a factory at Georgia
  2. Our company is located in Irvine California, where we do all the R&D. Our Mission is…. So what kind of people am I looking for? Will let’s meet my friend Smitty(slide change)
  3. Tell a story about Smitty. Reach a point in life where he wants to try something new Try Autocross
  4. Spec Miata, Relativity low cost , but require a lot of labor Aeril Atom, great track day car, but expansive, $63,000 Smitty is Someone looking for high performance that does not want to pay a lot of money or a lot of labor
  5. Ladies and gentleman, introducing the AR-9 code-name Savage
  6. Rigorous FEA analysis on parts before building to make sure all the parts will not fail under load. So how are we selling the car?
  7. High density of SCCA member Close to Atlanta, Hats-field airport
  8. Verstility, changeable area, easy to add on.
  9. Improve upon current design