2. Points of discussion
■ What is Football Faction
■ Creating Football Faction
■ Other Platforms
■ Why Football Faction
■ How I will build Football Faction
■ Potential Risks – How will they be overcome
3. What is Football Faction?
■ Football faction is a primarilyYouTube based football channel
■ It will be targeted to a 16-30 year old (predominantly male) audience
■ Will involve regular content discussing football transfer rumours, the weekends
football, results and other football news
■ USP – In depth looks at areas of development and ways of improving clubs with fans of
the clubs being discussed
4. Creating Football Faction
■ First I will needed to do was to create aYouTube channel.
■ Then a logo will need to be created, this will be used as the channels logo and also to
watermark the videos I produce.
■ Once this is done all of the platforms used will have the same profile photo so that
they can easily be identified as a branch of the same brand.
■ The equipment needed in order to create the videos will mainly be my own although if
needed I could use equipment from AV Loans
6. WHY FOOTBALL FACTION?
An area I have been interested in for a while
Experience in the industry
Can be used as a portfolio
Demonstrates my skills in an area of media we don’t look at
in depth
7. How will I
build
Football
Faction?
Regular uploads
Blog of what I am
doing
Utilise all social
media platforms
Interact with the
audience heavily to
gage their opinion
Use my existing
contacts in the
industry to get
features
Create content the
audience can
contribute to.
8. Potential risks – How will this be
overcome?
Funding – Use money
saved up from working
previously/ look for
sponsorship eventually
01
Gaining a significant
audience – Finding a gap
in the market
02
Finding time to film and
edit these videos - Time
management
03
Keeping videos fresh and
interesting – look for
angles other platforms
haven’t looked at and find
stories others have
missed/neglected
04
