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THE FUTURE
OF PODCASTING
500 MILLION
CONSUMERS
WORLDWIDE
$100 BILLION
INDUSTRY BY
2030
4.5 MILLION
PODCASTS
REGISTERED GLOBALLY
IN 2023, 50,000
PODCASTS RECORDED
VIDEO, GROWING FROM
AROUND 39,000 THE
PREVIOUS YEAR
GROWTH
DISCOVERABILITY
DISTRIBUTION
ENGAGEMENT
COMMUNITY
MONETISATION
LEANING INTO AI
THE BEST PODCASTS
UNDERSTAND THE
IMPORTANCE OF THE
VALUE EXCHANGE.
COMMUNITY
BRAND IP
DEVELOPMENT
WIIFT?
QUALITY &
CONSISTENCY
WIIFT
INNOVATION
COMMUNITY
ENGAGEMENT
LOYALTY
EXPANSION
90% OF PODCASTS DON’T GET PAST
EPISODE 3. OF THE REMAINING 10%,
90% DON’T MAKE IT TO EPISODE 20.
SO IF YOU GET TO EPISODE 21, YOU ARE
IN THE TOP 1% OF EPISODE PRODUCERS.
THANK YOU
HVALA VAM
GRACE ANDREWS
@THE.SOCIALCLIMBER

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