The document discusses various conventions used in magazine design and layout that the author followed or challenged in their own magazine design. These conventions include using large main images that take up half a double page spread; including drop caps to introduce articles and paragraphs; using clear titles to identify artists; typically placing page numbers at the bottom of pages but choosing to put them at the top; employing columns to structure text; and utilizing pull quotes to highlight important parts of interviews and entice readers. The author explains how they adhered to or modified these conventions in designing their own magazine.