Fish! Philosophy is a set of concepts developed by John Christensen based on his observations of employees at the Pike Place Fish Market in Seattle. The employees were observed flinging fish and joking with customers in a playful manner. Christensen developed four key concepts: choose your attitude, be there for your co-workers, play, and make their day. Since then, Fish! Philosophy has been promoted through documentary films, books, and programs to inspire positive workplace culture around the world.

1. FISH! PHILOSOPHY

2. HHiissttoorryy aassssoocciiaatteedd::
 Produced documentary films that inspires the
human spirit
 50 year heritage of charthouse learning, the
official website of Fish! Philosophy
 First film-”TO TOUCH A BUTTERFLY”-by Ray
Christensen in 1981

3. How the name fish! Philosophy and
what is it?
 Created by John Christensen
 Seattle-happiness among the employees at Seattle’s
Pike place fish market
 Filled orders by flinging fish, inciting laughter
,complimenting throwing/catching abilities
 Christensen inspired by their way of dealing with the
customers, he constructed Fish! Philosophy
 Film - Fish! Catch the energy , Release the potential

4. Four key concepts based on his
observation in fish market
1. Choose your attitude
2. Be there (with your co-workers)
3. Play
4. Make their day

5. Where can you find more about Fish!
Philosophy?
 Books, DVD’s, programs like Leader FISH!,
FISH! Culture organised by Chart House
Learning
 Flourishing in corporate and educational
market worldwide
 Championed by Business leaders, HR,
Training professionals

7. This is what Fish! Philosophy believes
in.