Firm Sky Pres21 04

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This document summarizes the key challenges and strategies for a recruitment team during an economic downturn. The recruitment team is facing a slowdown in hiring while also needing to balance proactive and reactive strategies. Some advantages in a downturn include less competition, easier candidate attraction, and lower staff turnover. The recruitment team's response is to maximize their brand online and offline, exploit all talent pools including internal talent and external networks, and focus on metrics to measure return on investment. The document discusses various brand marketing initiatives online and offline as well as focusing on internal employee referrals, age and gender diversity, talent reviews, and building external relationships.

Technology

Talent Attraction during an Economic Downturn Emma Mirrington

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Questions? Email [email_address] or follow me on twitter! www.twitter.com/skyemma

Discussion What is the one attraction initiative that you will be focussing on over the next few months?

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Recruiting has evolved due to technological innovations and candidate expectations and so should your measurement practices. From employer branding and recruitment marketing to social recruiting and sourcing, recruiting activity these days generates an immense amount of data. But gathering and analyzing this data is a full-time job – and recruiters already have their hands full with managing endless req loads, as well as the needs of candidates and hiring managers. However, a growing number of organizations are leveraging insights derived from more robust analytics and measurement practices, and outperforming their peers. In this webinar, Will Staney, Founder and Principal Consultant at Proactive Talent Strategies, LLC and Kyle Lagunas, Founder and Principal Analyst at Lighthouse Research & Advisory will examine key practices emerging in data-driven recruiting, showcase their research, and spotlight examples of these practices at work today. We’ll be covering the following topics: The Evolution of Recruiting Social media and consumer technologies have changed candidate expectations and the way we attract talent. Defining Data-Driven Recruiting What does “data-driven recruiting” mean? Metrics, Measurement & Analysis How are top talent leaders measuring the effectiveness of their talent attraction efforts? We’ll look at the research. Cool Tools & Applications Technology driving the industry forward that both

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