Festival spaces: partnership & responsibility benjamin carey_fts

1. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Leadership and Governance for Sustainable Tourism: Overtourism at Destinations Session 1. Managing tourism products: seasonality and visitor management Festival Spaces: Partnership & Responsibility Benjamin Carey FTS TCN Carey Tourism and The Tourism Society Il Cupone, Parco Nazionale della Sila, Calabria, Italia Ottobre 5, 2017

2. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Edinburgh Festival Fringe Society www.edfringe.com

3. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism

8. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism UNESCO World Heritage Sites in Scotland 1. St Kilda: 1986 natural, 2004 extended, 2005 cultural/mixed 2. Edinburgh Old Town and New Town: 1996 cultural 3. The Heart of Neolithic Orkney: 1999 cultural 4. New Lanark: 2001 cultural 5. The Antonine Wall (‘Frontiers of the Roman Empire’): 2008 cultural 6. The Forth Bridge: 2015 cultural UNESCO Creative Cities 1. Edinburgh – Literature 2. Glasgow – Music 3. Dundee – Design UNESCO Biospheres 1. Beinn Eighe 2. Galloway and Southern Ayrshire UNESCO Geoparks 1. Northwest Highlands 2. Shetland

11. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Edinburgh Festival Fringe • 3,398 shows • 53,232 performances • 300 venues • 62 countries • 2.7 million tickets • 1,200 street performances • 700 free shows

12. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Edinburgh Fringe • Emerged in 1947 in response to inaugural International Festival • Open access festival: no single curator or selection committee, means anyone can stage a show in any venue of their choosing, so no control over scale or size of offering each year • International festival with permit free status – 62 countries in 2017 • 24% of programme is Scottish work

13. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Edinburgh Festival Fringe Society • provides support, advice and encouragement to all participants • provides comprehensive information services, including ticketing to participants and the public • promotes this wonderful and unique festival to the rest of the world

14. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism 1987 1997 2007 2017 Shows 1,005 1,423 2,102 3,398 Performances 9,156 15,612 31,305 53,232 Tickets issued 477,534 776,560 1,704,079 2,696,884 10Y change - +42% +48% +62%

15. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Edinburgh Festivals Economic Impact Study (2015) • £269m in Edinburgh • £304m in Scotland

17. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Perceptions • Prices • Crowds • Accommodation (Airbnb)

19. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Audiences • Majority of audience (over 50%) consistently EH postcodes. High attendances from Glasgow and London with growing audiences from international destinations. • Rise in free shows and street performances means resident attendance may actually be higher! • 62% of residents attended an event • 80% feel festivals make the city a better place to live

23. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism The Forth Bridge Tourism Project Tasked to “develop the Forth Bridges and immediate surrounding areas into a tourism destination” • To promote the Forth Bridges “Area” and its unrivalled landmarks, as an inspirational and iconic tourism destination, providing information on the history, culture, engineering and identity of this, one of Scotland’s most recognised areas. • To work with local communities, businesses and stakeholders to develop a sustainable economic future for the tourism industry in the immediate regions that surround the Forth Bridges and support growth.

24. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism A tourism cluster “uses natural and cultural heritage sites and resources as a focal point to attract visitors to a particular community, sometimes linking these attractions with established tourism sites to enhance them through geographic and/or thematic association. The purpose of a visit can include both education and entertainment. Resources can be natural or man-made, but they must be managed in a sustainable way for the present and future benefit of visitors, the tourism industry, the host community and its environment.” BC (2004)

30. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Focus on sustainable development and environmental management of tourism. Broad project experience in established and emerging destinations: Albania, Armenia, Belize, Bhutan, Croatia, Cyprus, Egypt, England, Ethiopia, Faroe Islands, France, Georgia, Greece, India, Iran, Iraq, Ireland, Italy, Jordan, Laos, Lebanon, Liberia, Montenegro, Myanmar, Nepal, Netherlands, Nigeria, Pakistan, Palestine, Poland, Portugal, Russia, Rwanda, Scotland, Serbia, Sierra Leone, Slovenia, Somalia, South Africa, Spain, Tobago, Turkey, Uganda, Ukraine, Yemen. Clients include: EC, EU, International Co-operative Alliance, The Travel Foundation, UNDP, UNEP, UNESCO, World Bank, World Tourism Organization (UNWTO). Memberships include: International Coalition of Tourism Partners, International Geographical Union Sustainable Tourism Group, Scotland’s International Development Alliance, Scottish Parliament International Development Group, Tourism Concern, Tourism Consultants Network, The Tourism Society, World Tourism Organization Panel of Experts.

33. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism “That since wars begin in the minds of men, it is in the minds of men that the defences of peace must be constructed; That ignorance of each other’s ways and lives has ... all too often broken into war; … That the wide diffusion of culture, and the education of humanity for justice and liberty and peace are indispensable to the dignity of man …; … peace must therefore be founded, if it is not to fail, upon the intellectual and moral solidarity of mankind …” UNESCO Constitution (1945) Why World Heritage matters

38. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism The Lemon Test “World heritage status really starts to matter to communities when it becomes a tool that empowers them and offers opportunities for them to raise their standard of living. … If heritage is to be part of the economic future of communities then it needs to be part of their future identity, distinctiveness and points of difference in the global competition to attract people and investment.” World Heritage (2010)

39. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism “Tourism operates at the most basic level … by spreading information about the personalities, beliefs, aspirations, perspective, culture and politics of the citizens of one county to the citizens of another.” Louis D’Amore President, IIPT Why tourism matters

40. © Dunira Strategy 2008 DUNIRA STRATEGY Sustainable Business Solutions in Tourism www.dunira.com CAREY TOURISM Expertise Innovation Sustainability Vision PM4SD European Summer School Festival Spaces: Partnership & Responsibility benjamin@careytourism.com @CareyTourism Leadership and Governance for Sustainable Tourism: Overtourism at Destinations Festival Spaces: Partnership & Responsibility Benjamin Carey FTS

Festival spaces: partnership & responsibility benjamin carey_fts

Recommended

Recommended

More Related Content

Similar to Festival spaces: partnership & responsibility benjamin carey_fts

Similar to Festival spaces: partnership & responsibility benjamin carey_fts (20)

More from FEST

More from FEST (20)

Recently uploaded

Recently uploaded (9)