The document summarizes feedback from test audiences on a trailer, magazine cover, and poster for a post-apocalyptic project. The feedback showed that the trailer effectively conveyed the post-apocalyptic genre through its forest setting and the actor's costume. Most viewers were male, suggesting this genre appeals more to men. While people enjoyed different aspects, some felt the trailer didn't clearly explain what caused the apocalyptic situation. Feedback also indicated the magazine cover needed more text and offers to fit conventions, while the poster was well designed. The responses provided insights into improving the marketing materials.

1. What have you learned from your
audience feedback?

2.  throughout showing people my trailer i
asked them a set of questions and i have
found out many things about my trailer,
magazine cover and poster.

3. Are you male or female?
Male Female
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2
4
6
8
10
12
14

4. How old are you?
16 -21 22 – 3- 31 -50
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1
2
3
4
5
6
7
8

5. After watching the trailer do you
think that it brings across the post-
apocalyptic genre?
yes no
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2
4
6
8
10
12
14

6. What was your favourite part of the
trailer?
The indent
The actor
The costumes
The location it was shot
The whole thing
The story line
Nothing
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0.5
1
1.5
2
2.5
3
3.5

7. Was the music choice good for this
trailer?
yes no
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4
6
8
10
12
14
16

8. From looking at the responses i can say that the trailer was well
thought out, the setting that was used fit the genre that the trailer
was supposed to show, this was done by using the forest
location. The costume for the actor was supposed to represent
him being homeless and alone, from the responses i can see
that this has been achieved. Most of the people who watched the
trailer were mostly males, i have found out from this that mainly
male's would like to see the genre of this type. Lastly i have seen
that people all have there own favourite things about the trailer. i
have found out that the trailer gives of the that the person is
alone but i do not feel like something bad has happened to the
world to give it the post-apocalyptic feel. Also the trailer is really
well thought out but the reason that the world has become post-
apocalyptic has not been shown.

9. Are you male or female?
Male Female
0
2
4
6
8
10
12
14

10. How old are you?
16 -21 22 – 3- 31 -50
0
1
2
3
4
5
6
7
8

11. Does the background picture fit the
post-apocalyptic genre?
yes no
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2
4
6
8
10
12
14
16

12. If no why?
response 1: all the picture is, is 2 pictures
which look similar faded.

13. Do you think that the poster and
magazine cover fits the
conventions?
yes no
0
2
4
6
8
10
12
14

14. If no, why?
Response 1: the magazine cover needs to
have more writing on it, or more offers. The
poster is really well done though.
Response 2: the magazine cover text is a bit
too big and needs more information on the
front. The poster has been well thought out.

15. From looking at the responses i can say that the poster
and magazine cover that most of the people that
wanted to see it were males, this could be because of
the genre or that most of the people that want to read
this kind of magazine and look at film posters are men.
the age range of the people who want to look at a film
magazine or poster is spread out almost evenly
between 16 -21 and 22 - 30. i have also learned that
the magazine cover needs to have more writing on it,
or more offers and the poster is really well done
though. Also the magazine cover text is a bit too big
and needs more information on the front and the
poster has been well thought out.