AS Media Studies Evaluation Question %

1. Question .
How Did You Attract/Address
Your Audience.

2. Initial Questionnaires:
Way back when I started planning my opening sequence I made a
questionnaire and distributed it to 20 people of various ages.
Using the feedback from this I was able to establish the people
who were most likely to watch my film, henceforth establishing
my target audience. This was then written up and put into pie and
bar charts.
The link below takes you directly to the blog post where the
results of the questionnaire are written.
http://chloeebaviister.wordpress.com/2014/01/03/questionnaire-
results/

3. First Draft Feedback:
After completing the First Draft of the opening sequence, I
asked the people I’d shown it too, to write down any thing
that they felt was particularly good about the sequence, then
to write down any critiques that they had, so we could use
this constructive criticism to make our opening sequence
better.
This is the link to the blog post of the First Draft Feedback:
http://chloeebaviister.wordpress.com/2014/04/08/first-draft-
feedback/

4. Final Opening Sequence Feedback:
To gain some feedback on my final opening sequence, I
distributed 40 questionnaires, to people all within the target
audience of my opening sequence.
I initially asked closed questions, then towards the end I asked
more open questions, to get an idea of what teens honestly
thought of my opening sequence.
I put the answers to the closed questions into graphs, however,
as the open questions frequently came back with similar answers,
I wrote up the general feelings towards my opening sequence.
The answers in the open questions became quite similar after a
while, so I only wrote up 10 of them.

5. Question 1:
 How old are you?
Ages
15
16
17
18
19
15: 14 (35%)
16: 7 (18%)
17: 10 (25%)
18: 4 (10%)
19: 5 (13%)

6. Question 2
 Did you like the Final Opening Sequence?
Answers
Yes
No
Yes: 32 (80%)
No: 8 (20%)

7. Question 3
Amswers
Yes
No
Would You Go And See This Film In Cinemas Now
Yes: 37 (93%)
No: 3 (8%)

8. Question 4
 Did You Like The Characters, Were You Able to Relate To Them?
 1.) Yes I liked the characters a lot, and felt really sorry for them, especially when the first
girl died.
 2.) No not really, I didn’t hate them, but I wasn’t deeply affected when they died.
 3.) I could relate to them on some level, just because they were around my age, but they
didn’t say anything that made me feel like I could be friends with them
 4.) I couldn’t really relate to them , and didn’t especially like them. In my opinion the
entire sequence felt un-realistic.
 5.) I really like the characters, and I hope that if the rest of the film were to be
made, there would be development on their personalities so that the audience could get to
know them more
 6.) I think the characters seemed false, and the entire set up was un-original, so no I
didn’t like them.
 7.) I didn’t like the dark haired girl, but I liked the other one that didn’t die.
 8.) We didn’t get to know the characters well, but I didn’t want them to die, and was sad
when one of them did.
 9.) I really liked the characters, and felt that I could relate to them, because from what I
saw we seem quite similar in personalities.
 10.) I did like the characters, but I want to know more about them.

9. Question 5
 Was the Genre of The Sequence Clear To You?
Sales
Yes
No
Not At First
Yes: 28 (70%)
No: 2 (5%)
Not At First: 10 (25%)

10. Question 6
 Did You Find The Action Realistic?
Sales
Yes
No
Yes: 34 (85%)
No: 6 (15%)

11. Question 7
 Good Aspects Of The Opening Sequence.
 1.) I thought that the props and costumes used within the opening sequence were really
good, and made the sequence look realistic.
 2.) The editing made the opening sequence look really professional.
 3.) The scenario seemed realistic, and it made the audience want to see the entire film.
 4.) I thought it was good that you left a lot to be covered and developed within the main film.
There was the potential for a good storyline.
 5.) The location made it look like a horror film, it was really well chosen.
 6.) The characters and sound effects made it seem real.
 7.) I really liked the characters, and I felt like I could relate to them. Also the editing was so
good.
 8.) There was tension built in the right places, keeping the audience on the edge of their seat.
 9.) The camera angles meant the audience felt the intended emotion when we were watching
the opening sequence.
 10.) It was a really good opening sequence that made me want to watch the rest of the film.

12. Conclusion
 After re-watching my first draft and taking the feedback
into consideration, then re-watching my final opening
sequence, I think that there is very little I could have
done to improve my final piece. I think that the final
opening sequence was much better than the first
draft, because of the improved overall quality, and the
variation of camera shots. I’m very pleased with the final
result.