June 13th News: F5’s DevCentral
Moves to the Cloud
2




Summary of F5 DevCentral Announcement
 •   DevCentral runs F5’s cloud-enabled ADN solution in multiple Bluelock Virtual
     Datacenters hosted in the public cloud

 •   Allows DevCentral to adhere to IT best practices for scale, control, and security.

 •   DevOps Agility Becomes a Reality

 •   Enterprise grade security brings peace of mind

 •   TMOS in the Cloud Affords Great Control, Scale, and Ops




                                                                                          © F5 Networks, Inc.
3




With F5, Bluelock is able to provide a more
advanced set of solutions to our customers
without the need for costly infrastructure or
long term commitments.


                                    Pat O’Day
                      Chief Technology Officer  © F5 Networks, Inc.
4




F5 DevCentral
F5’s Global Technical Community

•   Over 100,000 members worldwide

•   55% of visits originate outside U.S.

•   Over 60,000 Forum Posts All Time
                                                    “F5 Networks has set the gold standard for
•   iRules, iControl, Advanced                      all scripting environments combined with a
                                                    community site with its TCL based iRules
    Design/Config, ISV solutions, and more!         and DevCentral community.” - Zeus
                                                    Kerravala, ZK Research, 2012
                                                                 “F5 has developed a large community of committed
•   Critical platform for our customers and                      users [DevCentral] that fuels the use of iRules to
    partners to build skills and connect with                    solve unique data center application
                                                                 challenges, creating an increasingly loyal and
    peers                                                        engaged user base.” - Gartner – Magic Quadrant for
                                                    “…DevCentral creates2010
                                                                 ADCs, a modest network effect for
    •   Members express high product satisfaction   F5 and it would be difficult for a competitor to
    •   Member NPS scores world class; over 2x      replicate the large and growing library of custom
                                                    configuration and scripting templates available..." -
        higher than non-member customers            By Grady Burkett, CFA – SeekingAlpha.com
                                                                                                            © F5 Networks, Inc.
5




    Challenges Driving Changes
DevCentral Challenges                            What’s Required?

•   More applications, modules, open             •   Faster, more frequent code pushes
    source, and more
                                                 •   Improved understanding of app and
•   More new internal customers                      infrastructure dependencies &
                                                     •   iRules
•   More globally distributed users
                                                     •   Application Flows

•   More security risks (Hacktivist reality)         •   Real vs. Expected Vulns

    •   Social application complexity, vectors
                                                 •   Better performance
    •   Open source framework
    •   Public + Security Vendor bulls-eye       •   Manageable security plan


                                                                                   © F5 Networks, Inc.
6




The Public Cloud Conundrum
• The “Big” Public Clouds
   • Too much “trust and push”
   • SLA and security doubts

• Traditional hosting vendors on path to cloud
   • Patchwork approach not really cloud
   • Cost basis too high to consider

• Enterprise-focused cloud providers
   • Built to be cloud
   • Understand enterprise reservations and needs

                                                    © F5 Networks, Inc.
7




Bluelock
Leadership | Established pure Cloud leader
Partner & Customer | BIG-IP experience
Reseller | F5 Cloud Licensing Program pioneer
Credible Tech | Technical credibility with F5 teams
Partner Reach | VMware leading partner
Secure | Security / standards compliant (SSAE-16, SAS-70 Type 2, PCI-DSS)
Compatible | VMware platform / F5 IT standard
Cost | Lower OpEx than existing environment



                                                                            © F5 Networks, Inc.
8




DevCentral Journey to the Cloud
• Performed a 14-day Bluelock Test Drive

• Vigorously mapped out operational plans
  and processes

• Determined application changes required

• Initiated 30-day build out
   • Design and infrastructure build out
   • Functional and scale/failure testing
   • Operational and process testing
   • Coordinate IT to cloud migration

                                            © F5 Networks, Inc.
9


DevCentral Cloud Architecture




                     We look like an enterprise architect’s mind thinks.
                                                                © F5 Networks, Inc.
10


DevCentral @ Bluelock: Ideal Enterprise Cloud
•   DevOps Agility Becomes a Reality
    •   Faster, more frequent pushes
    •   Reduced complexity + affordable environment consistency
    •   Closer integration across key workgroups for instant responsiveness

•   Enterprise Grade Security Brings Peace of Mind
    •   Great firewall protection, less management hassles with F5
    •   ASM Web app firewall protects app, strengthens dev process
    •   Help from Whitehat Sentinel – prepare to be humbled

•   TMOS in the Cloud Affords Great Control, Scale, and Ops
    •   vDatacenter looks like an enterprise architect thinks
    •   Access to iRules, iControl, iApp – the entire Swiss army knife
    •   Rapid TMOS updates – faster, better, more satisfying; opportunity to test new things
                                                                                               © F5 Networks, Inc.
11




Project Benefits
• For Community
  • Faster, more rapidly improving community experience
  • Insight into how we run in the cloud to help them understand the options

• For Partners
  • Opportunity to collaborate on enterprise cloud efforts
  • Showcase their capabilities for F5 customers

• For DevCentral
  • Improved DevOps to grow our business
  • Enterprise grade security for peace of mind
  • TMOS in the cloud = control and scale
  • Learning how we can help customers embrace the cloud                © F5 Networks, Inc.
F5 DevCentral to the Cloud

F5 DevCentral to the Cloud

  • 1.
    June 13th News:F5’s DevCentral Moves to the Cloud
  • 2.
    2 Summary of F5DevCentral Announcement • DevCentral runs F5’s cloud-enabled ADN solution in multiple Bluelock Virtual Datacenters hosted in the public cloud • Allows DevCentral to adhere to IT best practices for scale, control, and security. • DevOps Agility Becomes a Reality • Enterprise grade security brings peace of mind • TMOS in the Cloud Affords Great Control, Scale, and Ops © F5 Networks, Inc.
  • 3.
    3 With F5, Bluelockis able to provide a more advanced set of solutions to our customers without the need for costly infrastructure or long term commitments. Pat O’Day Chief Technology Officer © F5 Networks, Inc.
  • 4.
    4 F5 DevCentral F5’s GlobalTechnical Community • Over 100,000 members worldwide • 55% of visits originate outside U.S. • Over 60,000 Forum Posts All Time “F5 Networks has set the gold standard for • iRules, iControl, Advanced all scripting environments combined with a community site with its TCL based iRules Design/Config, ISV solutions, and more! and DevCentral community.” - Zeus Kerravala, ZK Research, 2012 “F5 has developed a large community of committed • Critical platform for our customers and users [DevCentral] that fuels the use of iRules to partners to build skills and connect with solve unique data center application challenges, creating an increasingly loyal and peers engaged user base.” - Gartner – Magic Quadrant for “…DevCentral creates2010 ADCs, a modest network effect for • Members express high product satisfaction F5 and it would be difficult for a competitor to • Member NPS scores world class; over 2x replicate the large and growing library of custom configuration and scripting templates available..." - higher than non-member customers By Grady Burkett, CFA – SeekingAlpha.com © F5 Networks, Inc.
  • 5.
    5 Challenges Driving Changes DevCentral Challenges What’s Required? • More applications, modules, open • Faster, more frequent code pushes source, and more • Improved understanding of app and • More new internal customers infrastructure dependencies & • iRules • More globally distributed users • Application Flows • More security risks (Hacktivist reality) • Real vs. Expected Vulns • Social application complexity, vectors • Better performance • Open source framework • Public + Security Vendor bulls-eye • Manageable security plan © F5 Networks, Inc.
  • 6.
    6 The Public CloudConundrum • The “Big” Public Clouds • Too much “trust and push” • SLA and security doubts • Traditional hosting vendors on path to cloud • Patchwork approach not really cloud • Cost basis too high to consider • Enterprise-focused cloud providers • Built to be cloud • Understand enterprise reservations and needs © F5 Networks, Inc.
  • 7.
    7 Bluelock Leadership | Establishedpure Cloud leader Partner & Customer | BIG-IP experience Reseller | F5 Cloud Licensing Program pioneer Credible Tech | Technical credibility with F5 teams Partner Reach | VMware leading partner Secure | Security / standards compliant (SSAE-16, SAS-70 Type 2, PCI-DSS) Compatible | VMware platform / F5 IT standard Cost | Lower OpEx than existing environment © F5 Networks, Inc.
  • 8.
    8 DevCentral Journey tothe Cloud • Performed a 14-day Bluelock Test Drive • Vigorously mapped out operational plans and processes • Determined application changes required • Initiated 30-day build out • Design and infrastructure build out • Functional and scale/failure testing • Operational and process testing • Coordinate IT to cloud migration © F5 Networks, Inc.
  • 9.
    9 DevCentral Cloud Architecture We look like an enterprise architect’s mind thinks. © F5 Networks, Inc.
  • 10.
    10 DevCentral @ Bluelock:Ideal Enterprise Cloud • DevOps Agility Becomes a Reality • Faster, more frequent pushes • Reduced complexity + affordable environment consistency • Closer integration across key workgroups for instant responsiveness • Enterprise Grade Security Brings Peace of Mind • Great firewall protection, less management hassles with F5 • ASM Web app firewall protects app, strengthens dev process • Help from Whitehat Sentinel – prepare to be humbled • TMOS in the Cloud Affords Great Control, Scale, and Ops • vDatacenter looks like an enterprise architect thinks • Access to iRules, iControl, iApp – the entire Swiss army knife • Rapid TMOS updates – faster, better, more satisfying; opportunity to test new things © F5 Networks, Inc.
  • 11.
    11 Project Benefits • ForCommunity • Faster, more rapidly improving community experience • Insight into how we run in the cloud to help them understand the options • For Partners • Opportunity to collaborate on enterprise cloud efforts • Showcase their capabilities for F5 customers • For DevCentral • Improved DevOps to grow our business • Enterprise grade security for peace of mind • TMOS in the cloud = control and scale • Learning how we can help customers embrace the cloud © F5 Networks, Inc.