The document discusses how the media product, a music magazine, appeals to its target audience of 11-19 year olds, primarily female. On the front cover, feminine colors like pink and purple are used along with references to social media. Models are styled to resemble popular celebrities that teenage girls admire. The contents page also uses the feminine color scheme and features a model posing like a celebrity. A double page spread further appeals to the target audience by featuring a unique yet stylish outfit and continuing the pink color theme while also representing the audience's desire to be sophisticated.

1. Evaluation Question 4+5:
Lucy Clarke
Who would be the audience for your
media product?
How did you attract/address your
audience?

2. Who would be the audience for your media
product?
My target Audience for my media product (chart music magazine) is 11-19
year olds. This is also aimed at mostly a female audience as the colour
scheme is quite feminine. However, there may be a small male audience,
but that is not who I am trying to appeal as they are not my priority. Chose
this target audience as I fall into that category and have an understanding
myself of what appeals to this audience. I am appealing my magazine at a
predominantly white audience. However, I am using mixed race models in
my original images which could represent diversity within my magazine.
Which could bring in interest from a multi cultured audience. I have
represented my target audience throughout my music magazine, seen in
my front cover, contents page and double page spread.

3. Front cover
I have represented my target audience throughout my front cover as I have used a
feminine colour scheme consisting of pink, purple, turquoise and white. This can
represent my target audience ad the colour scheme is very girly and is bold which
could represent youth. I have also used social networking site references on my
front cover like having the website name on the cover to promote a multimedia
use of my magazine. My target audience are likely to use social media and could e
seen as a commonly used way of interacting in their life. I have talked about style
on the front cover In a plug which would appeal a female audience. I have used
female models on the front of the magazine which have inspired looks form
Rhianna and Taylor Swift. This links to my target audience as from the results of my
questionnaire, most females who fall in the age gap of my target audience admire
and loo up to these two celebrities. This is why I used these celebrities as
inspirations for a styled look. I also used make up and have them a current trend
style to represent youth in teenage girls as the majority of them are into keeping
up with modern trends.

4. Contents page
I represented and appealed to my target audience in my contents page as I
continued to stick to my colour scheme by using pinks, purple, white and back.
This shows continuity though out my magazine as well as sticking to my target
audience. Again, these are seen as feminine colours which are bold,
representing youth. My model in my main image of the contents is standing in
a delicate and feminine pose whist playing with her hair. She is also posing as a
celebrity like Ariana Grande who teenage girls may look up to and find
inspiration from. This is why it may be appealing to my target audience. I have
also used a male model which my be appealing to females as well. I have also
talked about the use of technology with modernised headphones which may
be appealing to the youth. Also, I have used a girl band, again young females
might look up to them and see them as role models. I changed the background
from green to pink to fit with the colour scheme and to match the preferences
of my target audience. Lastly, I have used a posh/fancy text when writing about
what is inside of the magazine on the contents page. This can appeal to my
target audience as it could look feminine and neat which could appeal to
females. This also has a hint of sophistication which females of an older age
15+ may appreciate.

5. Double Page Spread
Lastly, I have represented my target audience in my double page spread
with the costume of my model being stylish yet unique. This represents my
target audience as teenagers and youth in general seem to have a desire
with keeping up to modern day trends. Yet, the music industry has had an
impact to how teens should see and feel about themselves, promoting
being unique and being themselves. The unique style is inspiring to teens
and could encourage them to be different which is what teenagers could
look up to. I stuck to my colour scheme by using pink and white. Instead of
having a bold background, I thought I would go for a sophisticated finish, as
most teenagers have a desire to be older and be more sophisticated.
Instead of a bold background, I used Esther’s initials “ED” in a light opacity
pink shade to fill the blank spaces. I also kept the pink theme going for
continuity reasons as I wrote the interview questions in pink and the
answers in black.