The document discusses targeting a male audience aged 18-26 for a crime film. It would attract this audience through including violent and distressing scenes showing crime lifestyle in an attractive way, using props like expensive cars to portray wealth and status, and using realistic dialogue in a New York dialect. Test feedback confirmed the script's realism addressed the audience's expectations. The ending shot leaves the audience curious by only showing the gangster's eyes opening.

1. Questions 4 and 5
Understanding Audiences, Forms and Conventions

2. Question 4: who would be the audience for your media product?
Crime films usually contain a
certain level of violence and
distressing images which makes the
film enticing for the male audience.
Also, the appeal of crime films
derive from the fact that the
protagonist's stories are glorified.
He may be interested in crime films
such as ‘Goodfellas’, ‘The
Godfather’ and ‘The Untouchables’
which focus on characters involved
in the underworld. As a result, the
crime lifestyle is made attractive to
my target audience.
He would make consistent visits to the
cinema to watch more crime films. Also,
he may watch thrillers and horrors
because they have the similar violent
themes throughout.
My Target audience would most likely wear
a branded hoodie with tracksuit bottoms,
perhaps bought cheaply in a sale because
of their part-time employment. This, and
their trainers, would possibly be made by
‘Nike’ or ‘Adidas’ because this portrays the
‘sporty’ and masculine nature. Moreover,
they are likely to wear ‘Beats’ headphones
because they suit modern technology and
are universally seen as ‘trendy’.
At home, he is likely to play video games
alone or with friends. These could include
games such as Grand Theft Auto V because
it allows you to organise ‘heists’ which
reflect the crime world. The console choice
could be an Xbox 360 or PS3 because it is in-
keeping with modern trends.
My target audiences’ choice of
mobile phone would be the Apple
IPhone to replicate their social
status and advance with modern
times.
The general target audience
for my crime film is
specifically males aged 18 -
26. This will also be the
certificate of my crime film.
The typical class status that would watch films in the crime genre
would range from ‘C1’ to ‘B’ class because people from working
and middle classes would generally conform to the characters
presented.
My target audience would also watch television
programmes such as ‘Breaking Bad’, ‘The Wire’ and
‘The Sopranos’ because they all present crime and
‘mob’ lifestyles. They would be watched most likely all
in one go on a format like Netflix so that they do not
have to sit through the adverts and wait for the next
air date.

3. Question 5: How did you attract/address your audience?
To satisfy my target audiences’ desire to see
conational crime forms being used, I included a
scene in which the hostage experienced a near-
death experience as the gangster withdraws a
menacing revolver. This has a mode of address
upon the target audience
Mobster from Manhattan’s
Mode of address
I attracted my target audience to my
film by my use of props. For example,
the gangster’s car, an Audi A6, has a
mode of address that replicates how
their wealth is paraded to
demonstrate status. Furthermore, it
is a car unlike one they are likely to
have driven before and as a result,
they are visually compelled to watch
the cars usage in the film.
My script is a good example of the
mode of address in my film because I
made the characters speak in a New
York-esque dialect. To reflect the
stereotypical speech of crime
characters. To further portray the
dialect, I included exclamations and
non-standard spellings like “Ya” and
“huh” to address my target
audience’s expectations.
Included in feedback from my target
audience, one commented on the realism
of the script
The Storyline in my script delves straight into
the action from the beginning much like
Goodfellas. My last shot of the gangster’s eyes
opening has a mode of address which attracts
the audiences’ curiosity because it leads them
to ask question about his survival.