Before designing a music magazine, the author conducted audience research through a focus group questionnaire to identify the target audience's wants and needs. The author aimed to appeal specifically to this target audience. After designing the magazine, the author conducted another questionnaire with the original focus group to get feedback. The feedback indicated that the target audience felt their views were represented in the design, they were happy with the overall design and content, and they felt the magazine successfully appealed to and targeted them.

1. Question 5: How did I appeal to
and attract my target audience?

2. Audience Research
Before designing my music magazine I
conducted audience research to ensure that the
content of my magazine appealed to my
identified target audience. (Target Audience
sourced from readership profile)

3. Who Was I targeting?
I was targeting the audience which I had pin
pointed in my readership profile. I wanted my
magazine to appeal specifically to their wants
and needs so I conducted a questionnaire to a
focus group of my target audience and used
their answers in the design process of my
magazine.

4. Conducting Feedback
To understand if I have appealed to my target
audience I will conduct feedback in the form of a
questionnaire.
This will be given to members of my target
audience who took part in my focus group and I
will analyse their feedback.

5. Questionnaire based on earlier focus
group questionnaire.
1. Do you feel your views were taken into account
from before?
2. Which features show this?
3. Are you happy with the overall design?
4. With the knowledge the magazine was designed
to target you based off your previous answers
do you feel this has been achieved?
5. Does the content of the magazine appeal to
you?
6. Would you buy this magazine?

6. Feedback
The general feedback of this questionnaire was answers along the lines of this:
1. Yes.
2. Initial design featuring orange, which was then changed due to feedback to red.
Layout, photography style.
3. Yes the overall design looks professional and connotations are followed.
4. Yes the magazine suits the audience it is aimed at and it appeals to us in
numerous ways. Design is a prominent reason for this.
5. Yes there is a wide range of music in the magazine which is what we speicified.
6. Yes