Rachel Allen used various media technologies throughout the construction, research, planning and evaluation stages of her project. She used YouTube to research film techniques and storylines. She created a blog to plan her trailer ideas. She learned to use a Canon video camera and digital camera to film shots and take photos. She imported the content onto an Apple computer to edit using iMovie, adding transitions, muting audio, and changing clip speeds. She also used Photoshop to edit photos, adding effects to create a movie poster and magazine cover, giving her trailer a professional quality.