The document provides an overview of the planning, preparation, and production stages of creating a 12-page booklet about veganism. Primary and secondary research was conducted to inform the content. Mockups and a production schedule were created to plan the booklet. Photoshop and InDesign skills were developed in designing infographics, articles, and fact files. The finished booklet achieved the goal of providing information about veganism through various design elements and topics to appeal to a wide audience. Minor adjustments were made during production and review, and further content on certain topics could strengthen the booklet.
Ellie Dawson created a booklet to promote Veganism. In reviewing her work, she found that the overall booklet turned out better than expected. While the theme was generally consistent, she realized some elements could have been more cohesive, such as using the same wooden background texture throughout. Feedback from surveys and peers confirmed some areas for improvement and also indicated that the front cover and "Accidentally Vegan" infographic were very effective. Ellie demonstrated strong planning skills and time management. The project helped develop her technical and creative abilities in Photoshop and InDesign.
The document provides a self-evaluation by Amelia Browne of a booklet and infographics created for Veganuary. Amelia believes her finished work reflects her initial intentions, with some differences due to adaptations made during the production process. She feels the style is consistent with her mood board and branding research. While content matched audience interests from her research, she identifies some areas for improvement, including flow of her multi-page article. Overall, Amelia learned new skills in InDesign and Photoshop and improved existing editing abilities through this project.
This document summarizes the evaluation of a student's magazine project. The student conducted research on different magazine styles including food, fashion, and teen magazines. Their research helped with inspiration but they should have also researched a nature magazine for their topic. Their planning included a mind map and mood board, but the mood board lacked details. The student managed their time well but struggled with the software and could have used more time on their double page spread. The student feels their magazine has an aesthetically pleasing style and colors suited to their nature topic. They included professional-looking photos they took themselves.
This document provides an evaluation of Nicole Tunningley's work for the Veganuary project. It includes summaries of feedback received on different pieces, comparisons to existing professional works, and reflections on planning, preparation, creative choices, and technical skills. The infographic was well-received but could provide more details on alternatives. Preparation through research and mind-mapping proved useful. Formats and themes were generally consistent, though the factfile was an exception. Technical skills are demonstrated throughout with layout, formatting, and creative elements like icons. Lessons learned include focusing design elements and improving dull text sections with images.
Beth Geldard planned and created a vegan booklet. In the planning process, she conducted secondary research to determine topics to include. She created surveys that showed younger audiences knew little about veganism. She decided to include a factfile on vegan celebrities to attract younger readers. During production, she scheduled her work, received feedback, and made improvements. For example, she reworked a page on the rise of veganism by adding pull quotes and images. Her final booklet aimed to educate audiences aged 16-30 on veganism and related topics through engaging design and celebrity topics.
The document provides details about Alisha Harrison's planning and preparation process for creating a fanzine about the TV show Friends. Some key aspects of the planning included looking at fonts, creating a mood board with images, considering color schemes, doing pagination to plan out each page, and creating a timeline. While creating the fanzine, Alisha reviewed her work for errors and made minor changes, such as updating the title. She felt her timeline helped her manage her time effectively to complete the fanzine on deadline. Areas for potential improvement included making the biography pages less text-heavy. Overall, the planning process helped ensure the finished fanzine matched Alisha's vision and goals.
This document provides a self-evaluation by Ellie Marsh of a factual writing project. Ellie discusses her planning process, time management, reviewing work in progress, technical skills used, and areas for improvement. For planning, Ellie created a production schedule and sample booklet. She mostly stuck to her schedule but underestimated some tasks. Ellie reviewed pages as she worked and made minor changes. She learned new software like InDesign and Photoshop. Areas for improvement include shortening sentences in her article and choosing a color scheme more appealing to her target female audience.
The document provides guidance for critically evaluating a completed work project in the context of professional practice. It lists several areas for self-evaluation, including whether intentions were realized, the appropriateness for the audience, content, style, skills used, skill development, and areas for improvement. Sources for evaluation should include self-evaluation and feedback from others such as the audience, peers, or tutors.
Ellie Dawson created a booklet to promote Veganism. In reviewing her work, she found that the overall booklet turned out better than expected. While the theme was generally consistent, she realized some elements could have been more cohesive, such as using the same wooden background texture throughout. Feedback from surveys and peers confirmed some areas for improvement and also indicated that the front cover and "Accidentally Vegan" infographic were very effective. Ellie demonstrated strong planning skills and time management. The project helped develop her technical and creative abilities in Photoshop and InDesign.
The document provides a self-evaluation by Amelia Browne of a booklet and infographics created for Veganuary. Amelia believes her finished work reflects her initial intentions, with some differences due to adaptations made during the production process. She feels the style is consistent with her mood board and branding research. While content matched audience interests from her research, she identifies some areas for improvement, including flow of her multi-page article. Overall, Amelia learned new skills in InDesign and Photoshop and improved existing editing abilities through this project.
This document summarizes the evaluation of a student's magazine project. The student conducted research on different magazine styles including food, fashion, and teen magazines. Their research helped with inspiration but they should have also researched a nature magazine for their topic. Their planning included a mind map and mood board, but the mood board lacked details. The student managed their time well but struggled with the software and could have used more time on their double page spread. The student feels their magazine has an aesthetically pleasing style and colors suited to their nature topic. They included professional-looking photos they took themselves.
This document provides an evaluation of Nicole Tunningley's work for the Veganuary project. It includes summaries of feedback received on different pieces, comparisons to existing professional works, and reflections on planning, preparation, creative choices, and technical skills. The infographic was well-received but could provide more details on alternatives. Preparation through research and mind-mapping proved useful. Formats and themes were generally consistent, though the factfile was an exception. Technical skills are demonstrated throughout with layout, formatting, and creative elements like icons. Lessons learned include focusing design elements and improving dull text sections with images.
Beth Geldard planned and created a vegan booklet. In the planning process, she conducted secondary research to determine topics to include. She created surveys that showed younger audiences knew little about veganism. She decided to include a factfile on vegan celebrities to attract younger readers. During production, she scheduled her work, received feedback, and made improvements. For example, she reworked a page on the rise of veganism by adding pull quotes and images. Her final booklet aimed to educate audiences aged 16-30 on veganism and related topics through engaging design and celebrity topics.
The document provides details about Alisha Harrison's planning and preparation process for creating a fanzine about the TV show Friends. Some key aspects of the planning included looking at fonts, creating a mood board with images, considering color schemes, doing pagination to plan out each page, and creating a timeline. While creating the fanzine, Alisha reviewed her work for errors and made minor changes, such as updating the title. She felt her timeline helped her manage her time effectively to complete the fanzine on deadline. Areas for potential improvement included making the biography pages less text-heavy. Overall, the planning process helped ensure the finished fanzine matched Alisha's vision and goals.
This document provides a self-evaluation by Ellie Marsh of a factual writing project. Ellie discusses her planning process, time management, reviewing work in progress, technical skills used, and areas for improvement. For planning, Ellie created a production schedule and sample booklet. She mostly stuck to her schedule but underestimated some tasks. Ellie reviewed pages as she worked and made minor changes. She learned new software like InDesign and Photoshop. Areas for improvement include shortening sentences in her article and choosing a color scheme more appealing to her target female audience.
The document provides guidance for critically evaluating a completed work project in the context of professional practice. It lists several areas for self-evaluation, including whether intentions were realized, the appropriateness for the audience, content, style, skills used, skill development, and areas for improvement. Sources for evaluation should include self-evaluation and feedback from others such as the audience, peers, or tutors.
Hannah McNeill evaluated her magazine project. She conducted research on food, fashion, and teen magazines to inform her design. Her research helped with inspiration, but she should have also researched nature magazines. While her planning included a mind map and mood board, her planning lacked detail. Her time management was generally good, but she struggled to complete her project in the allotted two weeks due to a lack of planning detail. Her magazine has an aesthetically pleasing color scheme and style appealing to teens, but could have been more sophisticated. She included professional-quality photos she took herself to make the magazine look authentic. The target audience was female teens and young adults, who she appealed to through topics, colors, and photos.
Alice created a vegan informational booklet. She did initial planning including creating a mood board and production log. While most of her planning was followed, she ended up adding an extra page on vegan alternatives. Alice reviewed her work in progress, making changes based on feedback to make pages more interesting. Her intentions were mostly realized despite some changes. She managed her time well but could have planned page lengths better. Overall, the content was informative and persuasive for the target audience of young women. Areas for improvement include the front and back covers.
The document discusses Nicola Kilgallon's time management and review process for three factual layout projects: a broadsheet newspaper, tabloid newspaper article, and fanzine article. Nicola managed their time well by completing each project within a three day timeframe. They made plans on day one of each week for fonts and images. Nicola reviewed their work in progress by taking screenshots and asking peers for feedback. They could have improved the fanzine article by spending more time on it. Overall, Nicola felt they managed their time well and completed the projects on schedule by the deadlines.
Alice analyzed existing magazines to gather ideas for her final product. She looked at magazines about nature, cooking, and outdoors/photography. This research helped her understand themes, layouts, and sections to include. Alice was happy with her analysis but could have done more if given more time. She created mind maps using an online tool to plan her product ideas about nature and women's fashion. Alice analyzed a mood board she created but could have included more details. She felt time-limited on the project but managed her time well to complete her work. Alice was happy with how her final magazine product represented nature but could have improved the text colors. Her magazine cover and layouts were aesthetically pleasing while also appealing to her intended audience
The document discusses the author's process for researching and planning the production of two magazines - a college magazine and a music magazine - for a coursework assignment. The author conducted extensive online and print research to analyze magazine styles, layouts, target audiences and more. Planning involved forming initial layouts, grouping ideas, and finding example poses. The author found the process time-consuming but insightful. They felt their skills and knowledge improved between the two magazines. Areas for improvement included better time management, blog organization, and learning Photoshop skills in advance. Overall the author was pleased with the magazines but felt they could have enhanced them with additional photo shoots and applying lessons learned.
The document discusses the student's evaluation of their magazine project. They found their research on existing magazines helpful for understanding what to create. Their planning went well and helped with production, though some experiments were ruined transferring files between computers. Their time management was okay as the project wasn't very interesting to them. They drew inspiration from BBC Wildlife magazine in their layout and design elements. They are happy with their end product and feel it appeals to their target older audience.
The document discusses the research methods used to plan and design a local newspaper and accompanying website. This included researching layouts of existing newspapers online as well as using Wikipedia to learn about typical newspaper content and company backgrounds. Photoshop, Illustrator, InDesign, and IWeb were used to design the newspaper, advertisements, and website. Photos were taken with a camera and phone, and various tools were used to upload, edit, and organize content and gather feedback throughout the process. Overall, the author felt they were most successful with the newspaper posters but least satisfied with the home page of the website.
Cesca Haig created a magazine design project. She conducted research through questionnaires to determine what content and design elements readers preferred. Her research found that advertisements, interviews, more images than text, and free gifts would attract buyers. She used this research to design her magazine's cover, contents page, and a double page interview spread. Cesca gathered feedback on her magazine design through an online survey to evaluate her work.
- The document summarizes feedback received on a vegan lifestyle booklet created by the author.
- Feedback was positive about the visually appealing front cover with large title and images. Some suggested including more social media photos.
- Infographics using social media logos and images were seen as effective at engaging a younger audience.
- Suggestions for improvement included addressing hyphenated words and making the first article page more visually interesting.
- The author analyzed feedback and believes their color scheme, content, and readability were generally effective despite some dissenting opinions.
- The document summarizes feedback received on a vegan lifestyle booklet created by the author.
- Feedback was positive about the visually appealing front cover with large title and images. Some suggested including more social media photos.
- Infographics using social media logos and images were seen as effective at engaging a younger audience.
- Suggestions for improvement included addressing hyphenated words and making the first article page more visually interesting.
- The author incorporated feedback in revisions and learned new design skills in the process.
The document provides feedback on a leaflet project. It discusses how the intentions of the leaflet were realized through the inclusion of information and visually appealing design. The target audience of 18-35 years old was appropriately targeted through design choices. The infographics were the strongest content while the fact file could be improved with shorter facts. Skills in Photoshop and InDesign were developed during the project. Improvements could include updating the fact file and adding more images to content. Planning and time management were essential to completing the project on schedule. Peer and user feedback helped identify areas for improvement.
This document contains the writer's reflections on two pieces of work: a fanzine article about Liverpool Football Club and an interview with Liverpool fans.
For the fanzine article, the writer felt it was their strongest work as they were able to draw from their experience writing about Liverpool as a blogger. They received positive feedback on social media and from peers. However, for the interview, the writer struggled with layout and time management, feeling they could have improved it with a second draft. They learned they need to pace themselves better and not assume tasks will be easy. Overall, the document evaluates the creative process, feedback, and lessons learned for both pieces.
This document is a reflection by the author on several writing assignments they completed for a factual writing course, including a fanzine article, interview, and obituary about Liverpool footballer Steven Gerrard. For the fanzine article, the author felt they worked hardest on the product and found it easy to write in a chatty style for fans. The interview was quicker to complete but harder to layout, and reviewing work helped improve it. While the obituary was an interesting challenge to write in a formal style about a living person, time management was an issue and it was not fully completed. Overall the author felt they learned from the experience and could improve planning and reviewing their work in the future.
The document provides an evaluation of the author's time management and fanzine project. The author struggled with time management due to college taster days disrupting their schedule. They felt this caused them to rush some pages. They analyzed each page of their fanzine, noting which pages they felt were best and which could be improved. They summarized the planning, research, and production process, and evaluated what went well and where they faced challenges. Overall they felt the project was successful but some pages could have been better given more time.
The document provides an evaluation of the author's FMP (Final Major Project) pre-production work. It summarizes the key sections of pre-production research and planning that were completed, including researching graphic designers, analyzing magazine layouts and techniques, identifying potential problems and solutions, planning photos, locations and the overall magazine format. The author reflects on what worked well and areas that could be improved if doing the project again, such as including more sources than just online for research, further exploring production techniques and target demographics.
This document summarizes the author's experience creating two magazines as part of a media course. It discusses creating a basic college magazine in Microsoft Publisher and a more advanced music magazine in QuarkXPress. The author researched magazines like Kerrang to determine layout styles and popular artists. After losing their work, the author recreated the music magazine, improving their skills with QuarkXPress and learning time management. The author reflected on using blogs and felt their skills with media software and time management improved through this project.
The document provides feedback on a leaflet review project. It discusses whether the intentions of the leaflet were realized, how appropriate it was for the target audience, how the content and style of the booklet were, the skills used in the project, how those skills developed, and how the project could be improved. Some of the key points made include that the intentions of providing information and making it visually appealing were achieved, the content of the infographics was strongest, skills in InDesign and Photoshop improved, and facts could be shortened and made more visual.
Cesca Haig conducted research for a magazine design project by distributing a questionnaire to gather information on preferences. Results showed people were more likely to buy magazines that offered free items and had more photos than text. For her product, Cesca compared magazine covers and elements like cover lines, title formatting, double page spreads, and contents pages. She designed a magazine targeted at ages 14-35 featuring different film genres. Cesca created designs for the cover, contents page, and a double page interview spread, and gathered feedback through an online survey.
The document summarizes the planning and preparation that went into creating an informational booklet about veganism. Key points include:
- Research methods like surveys and analyzing vegan websites were used to gather information and quotes for the booklet.
- Mind maps and mood boards were created to organize ideas for design elements like fonts, images, colors.
- Drafts and time management helped structure the production process over several weeks.
- The booklet was aimed at an audience 13+ but focused on those 16+ to encourage veganism. Areas for improvement are also noted.
This document provides an evaluation and planning details for a booklet on veganism. It discusses the planning and research conducted, including mock designs, researching vegan topics, and interviewing vegan bloggers. It describes the creation of elements like the front cover, a celebrity fact file, and a vegan cupcake infographic. Some challenges are noted, like the front cover taking longer than expected due to Photoshop issues. Feedback from surveys is discussed, with the front cover being a popular element. Overall, the document reflects on the planning and design process for elements within the booklet.
The document provides an evaluation of Jess Stanton's planning and production process for creating a booklet on veganism. It describes Jess' research and preparation activities, including mockups, layout planning, and primary research through vegan blogger interviews. It also reflects on challenges faced, such as the front cover taking longer than expected to create in Photoshop due to numerous layers. Feedback indicated the front cover and celebrity fact file were effective elements. Overall, the evaluation examines both the process and outcomes of the project to understand what went well and could be improved.
Evaluation on my Veganism Work, talking about my research methods, feedback, my pieces of work as a whole & the technical and creative abilities in my work.
Hannah McNeill evaluated her magazine project. She conducted research on food, fashion, and teen magazines to inform her design. Her research helped with inspiration, but she should have also researched nature magazines. While her planning included a mind map and mood board, her planning lacked detail. Her time management was generally good, but she struggled to complete her project in the allotted two weeks due to a lack of planning detail. Her magazine has an aesthetically pleasing color scheme and style appealing to teens, but could have been more sophisticated. She included professional-quality photos she took herself to make the magazine look authentic. The target audience was female teens and young adults, who she appealed to through topics, colors, and photos.
Alice created a vegan informational booklet. She did initial planning including creating a mood board and production log. While most of her planning was followed, she ended up adding an extra page on vegan alternatives. Alice reviewed her work in progress, making changes based on feedback to make pages more interesting. Her intentions were mostly realized despite some changes. She managed her time well but could have planned page lengths better. Overall, the content was informative and persuasive for the target audience of young women. Areas for improvement include the front and back covers.
The document discusses Nicola Kilgallon's time management and review process for three factual layout projects: a broadsheet newspaper, tabloid newspaper article, and fanzine article. Nicola managed their time well by completing each project within a three day timeframe. They made plans on day one of each week for fonts and images. Nicola reviewed their work in progress by taking screenshots and asking peers for feedback. They could have improved the fanzine article by spending more time on it. Overall, Nicola felt they managed their time well and completed the projects on schedule by the deadlines.
Alice analyzed existing magazines to gather ideas for her final product. She looked at magazines about nature, cooking, and outdoors/photography. This research helped her understand themes, layouts, and sections to include. Alice was happy with her analysis but could have done more if given more time. She created mind maps using an online tool to plan her product ideas about nature and women's fashion. Alice analyzed a mood board she created but could have included more details. She felt time-limited on the project but managed her time well to complete her work. Alice was happy with how her final magazine product represented nature but could have improved the text colors. Her magazine cover and layouts were aesthetically pleasing while also appealing to her intended audience
The document discusses the author's process for researching and planning the production of two magazines - a college magazine and a music magazine - for a coursework assignment. The author conducted extensive online and print research to analyze magazine styles, layouts, target audiences and more. Planning involved forming initial layouts, grouping ideas, and finding example poses. The author found the process time-consuming but insightful. They felt their skills and knowledge improved between the two magazines. Areas for improvement included better time management, blog organization, and learning Photoshop skills in advance. Overall the author was pleased with the magazines but felt they could have enhanced them with additional photo shoots and applying lessons learned.
The document discusses the student's evaluation of their magazine project. They found their research on existing magazines helpful for understanding what to create. Their planning went well and helped with production, though some experiments were ruined transferring files between computers. Their time management was okay as the project wasn't very interesting to them. They drew inspiration from BBC Wildlife magazine in their layout and design elements. They are happy with their end product and feel it appeals to their target older audience.
The document discusses the research methods used to plan and design a local newspaper and accompanying website. This included researching layouts of existing newspapers online as well as using Wikipedia to learn about typical newspaper content and company backgrounds. Photoshop, Illustrator, InDesign, and IWeb were used to design the newspaper, advertisements, and website. Photos were taken with a camera and phone, and various tools were used to upload, edit, and organize content and gather feedback throughout the process. Overall, the author felt they were most successful with the newspaper posters but least satisfied with the home page of the website.
Cesca Haig created a magazine design project. She conducted research through questionnaires to determine what content and design elements readers preferred. Her research found that advertisements, interviews, more images than text, and free gifts would attract buyers. She used this research to design her magazine's cover, contents page, and a double page interview spread. Cesca gathered feedback on her magazine design through an online survey to evaluate her work.
- The document summarizes feedback received on a vegan lifestyle booklet created by the author.
- Feedback was positive about the visually appealing front cover with large title and images. Some suggested including more social media photos.
- Infographics using social media logos and images were seen as effective at engaging a younger audience.
- Suggestions for improvement included addressing hyphenated words and making the first article page more visually interesting.
- The author analyzed feedback and believes their color scheme, content, and readability were generally effective despite some dissenting opinions.
- The document summarizes feedback received on a vegan lifestyle booklet created by the author.
- Feedback was positive about the visually appealing front cover with large title and images. Some suggested including more social media photos.
- Infographics using social media logos and images were seen as effective at engaging a younger audience.
- Suggestions for improvement included addressing hyphenated words and making the first article page more visually interesting.
- The author incorporated feedback in revisions and learned new design skills in the process.
The document provides feedback on a leaflet project. It discusses how the intentions of the leaflet were realized through the inclusion of information and visually appealing design. The target audience of 18-35 years old was appropriately targeted through design choices. The infographics were the strongest content while the fact file could be improved with shorter facts. Skills in Photoshop and InDesign were developed during the project. Improvements could include updating the fact file and adding more images to content. Planning and time management were essential to completing the project on schedule. Peer and user feedback helped identify areas for improvement.
This document contains the writer's reflections on two pieces of work: a fanzine article about Liverpool Football Club and an interview with Liverpool fans.
For the fanzine article, the writer felt it was their strongest work as they were able to draw from their experience writing about Liverpool as a blogger. They received positive feedback on social media and from peers. However, for the interview, the writer struggled with layout and time management, feeling they could have improved it with a second draft. They learned they need to pace themselves better and not assume tasks will be easy. Overall, the document evaluates the creative process, feedback, and lessons learned for both pieces.
This document is a reflection by the author on several writing assignments they completed for a factual writing course, including a fanzine article, interview, and obituary about Liverpool footballer Steven Gerrard. For the fanzine article, the author felt they worked hardest on the product and found it easy to write in a chatty style for fans. The interview was quicker to complete but harder to layout, and reviewing work helped improve it. While the obituary was an interesting challenge to write in a formal style about a living person, time management was an issue and it was not fully completed. Overall the author felt they learned from the experience and could improve planning and reviewing their work in the future.
The document provides an evaluation of the author's time management and fanzine project. The author struggled with time management due to college taster days disrupting their schedule. They felt this caused them to rush some pages. They analyzed each page of their fanzine, noting which pages they felt were best and which could be improved. They summarized the planning, research, and production process, and evaluated what went well and where they faced challenges. Overall they felt the project was successful but some pages could have been better given more time.
The document provides an evaluation of the author's FMP (Final Major Project) pre-production work. It summarizes the key sections of pre-production research and planning that were completed, including researching graphic designers, analyzing magazine layouts and techniques, identifying potential problems and solutions, planning photos, locations and the overall magazine format. The author reflects on what worked well and areas that could be improved if doing the project again, such as including more sources than just online for research, further exploring production techniques and target demographics.
This document summarizes the author's experience creating two magazines as part of a media course. It discusses creating a basic college magazine in Microsoft Publisher and a more advanced music magazine in QuarkXPress. The author researched magazines like Kerrang to determine layout styles and popular artists. After losing their work, the author recreated the music magazine, improving their skills with QuarkXPress and learning time management. The author reflected on using blogs and felt their skills with media software and time management improved through this project.
The document provides feedback on a leaflet review project. It discusses whether the intentions of the leaflet were realized, how appropriate it was for the target audience, how the content and style of the booklet were, the skills used in the project, how those skills developed, and how the project could be improved. Some of the key points made include that the intentions of providing information and making it visually appealing were achieved, the content of the infographics was strongest, skills in InDesign and Photoshop improved, and facts could be shortened and made more visual.
Cesca Haig conducted research for a magazine design project by distributing a questionnaire to gather information on preferences. Results showed people were more likely to buy magazines that offered free items and had more photos than text. For her product, Cesca compared magazine covers and elements like cover lines, title formatting, double page spreads, and contents pages. She designed a magazine targeted at ages 14-35 featuring different film genres. Cesca created designs for the cover, contents page, and a double page interview spread, and gathered feedback through an online survey.
The document summarizes the planning and preparation that went into creating an informational booklet about veganism. Key points include:
- Research methods like surveys and analyzing vegan websites were used to gather information and quotes for the booklet.
- Mind maps and mood boards were created to organize ideas for design elements like fonts, images, colors.
- Drafts and time management helped structure the production process over several weeks.
- The booklet was aimed at an audience 13+ but focused on those 16+ to encourage veganism. Areas for improvement are also noted.
This document provides an evaluation and planning details for a booklet on veganism. It discusses the planning and research conducted, including mock designs, researching vegan topics, and interviewing vegan bloggers. It describes the creation of elements like the front cover, a celebrity fact file, and a vegan cupcake infographic. Some challenges are noted, like the front cover taking longer than expected due to Photoshop issues. Feedback from surveys is discussed, with the front cover being a popular element. Overall, the document reflects on the planning and design process for elements within the booklet.
The document provides an evaluation of Jess Stanton's planning and production process for creating a booklet on veganism. It describes Jess' research and preparation activities, including mockups, layout planning, and primary research through vegan blogger interviews. It also reflects on challenges faced, such as the front cover taking longer than expected to create in Photoshop due to numerous layers. Feedback indicated the front cover and celebrity fact file were effective elements. Overall, the evaluation examines both the process and outcomes of the project to understand what went well and could be improved.
Evaluation on my Veganism Work, talking about my research methods, feedback, my pieces of work as a whole & the technical and creative abilities in my work.
The document discusses the planning and production process for a booklet on the vegan lifestyle. To plan the booklet, the author researched the benefits and disadvantages of veganism. They created a survey to understand people's opinions and found that non-vegans wanted to know more about the lifestyle. The author focused on the health aspects of vegan and non-vegan diets. In production, the author utilized skills in Photoshop and chose color schemes. The final product included 12 pages in a PowerPoint presentation. Areas for improvement included time management and using a brighter original color scheme.
The document summarizes the planning and preparation that went into creating an informational booklet about veganism. Various research methods like surveys and analyzing websites were used to gather information. A mind map was made to organize ideas and draft designs were created. The booklet was aimed at those aged 13 and up and focused on topics like health benefits. Photoshop was used to design images and InDesign for layout. Areas for improvement included adding more quotes, filling empty space, and implementing more color for aesthetics. Overall the process helped increase skills in areas like researching, design software, and taking feedback.
The document discusses the planning and production process for creating an educational booklet on the vegan lifestyle. To plan the booklet, the author researched the benefits and disadvantages of veganism, created a survey to understand people's opinions, and developed a mood board. During production, the author selected color schemes and layouts. The content aims to educate readers on health aspects of vegan and non-vegan diets in an engaging, easy to understand way. Time management and file organization were areas for improvement. The final product compiled the booklet pages into a PowerPoint presentation.
Hannah created a 12-page booklet for Veganuary to encourage people to try going vegan for the month of January. She planned the booklet thoroughly, researching topics, audiences, fonts and colors. Some key pages included a "Words of Encouragement" page using quotes from vegan bloggers and a fun "Vegan Celebrities" fact file using a scrapbook-style design to appeal to her target audience of teens and young adults. Hannah tested her pages with her target audience and received positive feedback that her booklet was approachable, motivational and visually appealing.
Natasha Sanderson received feedback on her magazine production project. Peer reviewers liked the professional style and aesthetic of the magazine, with a nice look and clear theme. Suggested improvements included adding a back cover to complete the project, fixing inconsistent font sizes on the contents page, and making outfit prices more realistic. Reviewers also noted the front cover looked professional and captured conventions well. One reviewer suggested adding pull quotes from articles on photo pages to grab readers' attention. Overall, the project was well received but could have been improved with a back cover and minor edits.
The document provides an evaluation of Jamie Kessel's vegan workbook project. It discusses comparing the project to the existing Veganuary website, receiving positive peer feedback with some criticisms of the article page. Surveys of 14 people also provided feedback, noting the article layout as confusing. The document outlines Jamie's time management approach, extensive planning process including research, mood boards and a draft booklet. It evaluates the technical execution and consistency of the project, and notes it lacked creativity compared to previous work, but was overall satisfying and effective for its purpose despite not being innovative.
The student reflects on their research process for their FMP project. They struggled with secondary research which delayed their project. Their primary research through surveys could have been improved by reviewing existing surveys. However, their research of existing products and annotations was helpful. For planning, their mood board with colors and images was useful, but discussing key influences could have been improved. Their time management was an area to improve, as some tasks ran late. However, their experiments and planning document were completed on time. Overall, they felt their production time was managed well despite being ill for part of the allotted time.
The document discusses the design choices made for recipe cards targeting children and parents. The designer chose a simple layout with touches like borders to make it more professional without being boring. Images were taken by the designer and edited to look more professional. A large image on the front grabs attention while a smaller image on the back provides contrast. Text and images are balanced. Peer feedback helped improve readability by changing some background colors. Overall, the designer learned skills like using clipping masks and custom fonts that could be applied to future projects. Communication and working alone versus in a group are discussed.
The document summarizes the strengths and weaknesses of Leticia Lopes' evaluation of researching existing culinary magazines, planning her own magazine, time management, technical qualities, aesthetic qualities, and audience appeal. Some strengths included collecting ideas from research, including detailed recipes, and using similar formatting and fonts to published magazines. Weaknesses consisted of limited audience profiles, not including images for inspiration, and needing to improve some text visibility.
The document is a reflection by Ben Huyton on a project to create a 12-page booklet on the vegan diet and its health impacts. Ben stuck to his original plan and aims, creating two infographics, a multi-page article, and a fact file. He is satisfied with the end result but notes some areas for improvement, like being more creative on the contents page and altering the color scheme of the fact file. Ben effectively managed his time, creating a page every two lessons and reviewing work hourly with his tutor.
The document is a reflection by Ben Huyton on a project to create a 12-page booklet on the vegan diet and its health impacts. Ben followed his original plan to create two infographics, a multi-page article, and a fact file. He is satisfied with meeting his objectives but notes some areas for improvement, like being more creative on the contents page and altering the color scheme of the fact file. Ben effectively managed his time, reviewing work hourly and sticking to a schedule of completing one page every two lessons.
The document provides an evaluation by Emily Pinder where she compares her designed infographic, recipe, factfile, shopping list, and sign up sheet for a vegan booklet to existing professional examples of these types of designs. For each part of her booklet design, she analyzes similarities and differences to the existing examples she found. She discusses design choices like use of color, images, fonts, layout, and style. She also shares feedback received on her designs from peers which highlighted strengths like the color palette, but also areas for improvement such as adding more images to break up blocks of text. Overall, the document reflects on how Emily designed different elements of a vegan information booklet and how her designs compared to professional examples
My research helped me understand how to create effective magazine covers and layouts, though it focused more on covers than double-page spreads (DPS). As a result, my DPS design lacked ideas from my research and was not very good.
My planning went well - I created mood boards and schedules to help with style, timing, and content decisions. However, my schedule lacked specificity about production tasks and I did not fully follow it, which hindered my time management.
While I completed the project on time, I would have benefited from more time to improve the quality and include an additional DPS. With more time, my final products hopefully would have looked much better.
The student provides a detailed self-reflection on creating a broadsheet, tabloid, and fanzine for a class project. They received feedback that helped improve their work, such as removing a black outline around a box and making the title larger to fill white space. The student discusses the tools and techniques used in InDesign and Photoshop to lay out pages and edit images, including grids, fonts, adjusting image sizes, and adding shapes in Photoshop. They reflect on time management challenges and lessons learned about taking progress photos to improve their work.
This document summarizes Savannah Hardwick's evaluation of her final project where she created three print products - a broadsheet front cover, tabloid front cover, and fanzine. Savannah feels she managed her time well to complete all tasks on schedule. She reviewed her work in progress to ensure it met the briefs and looked like real products. Savannah learned new skills using InDesign and tailored each product to its target audience. Overall, she believes the finished products met her goals and showed the development of her technical, creative, and time management skills.
The document provides details about the planning, preparation, time management, creative process, style, and analysis of a veganism work review project. The target audience for the project was males and females aged 16-45. Research was conducted and plans were made before creating infographics, advertisements, and articles about veganism using Photoshop and InDesign. The work had a simplistic yet natural style using earth tones. While the project met the brief, areas for improvement include changing the basic article layouts to be more engaging and selecting easier to read fonts.
The document summarizes the planning and production process for a 12-page booklet aimed at encouraging more males to participate in Veganuary. Key details include:
- The booklet focuses on famous vegan athletes to show males that they can adopt a vegan lifestyle. It includes articles on different athletes' lifestyles before and after going vegan.
- Other sections include fact files with inspiring quotes from vegan athletes and an infographic with facts from the Veganuary website.
- The intended audience is young to middle-aged males. Sports themes and stereotypical male colors of blue and green were used to appeal to them.
- Reflections note some parts could have been improved
1) The document analyzes the layout, design elements, and content of fashion magazines like Vogue, Elle, and Marie Claire.
2) It finds that the magazines have consistent masthead placement and color schemes across issues to maintain brand identity while incorporating seasonal trends.
3) The magazines aim to portray an aspirational lifestyle through highly edited images of tall, thin models and celebrities, while also including some more affordable fashion options without discussing their quality or production.
Emily Shaw created various design options for a hairdressing client within the given constraints. She produced business cards, logos, and mock social media posts over two weeks. Emily faced some copyright issues using stock images but addressed this by editing photos herself. She communicated with the client face-to-face after the first week and upon completion to receive feedback. Emily created multiple options to meet the open brief and requirements, learning about client communication and managing projects with creative freedom.
The document analyzes the layout, design elements, and content of Vogue, Elle, and Marie Claire magazines. It finds that they share many similarities in their masthead placement, use of color schemes relating to the season, and posed cover photo shoots. They also take a similar scrapbook-style approach to some interior pages while maintaining more formal article layouts. Additionally, the magazines feature a mix of high-end and high street brand advertisements to appeal to different audiences. Common elements across the magazines aim to portray an aspirational view of fashion and beauty.
Vogue and Elle magazines follow some consistent design elements across issues but also allow for variation. Both prominently feature the celebrity or model on the cover along with brief descriptions of articles. Vogue uses a regimented layout with consistent placement of cover lines, barcodes, and sections. However, it varies blurring and gutters between articles. Elle utilizes minimalist color schemes and overlapping text on photos for impact. While maintaining some shared branding elements, the magazines incorporate flexibility in internal designs.
Emily Shaw completed a design project for a client involving business cards, logos, and social media posts for a hairdressing business. She faced some copyright constraints in using stock images and fonts, but was able to adapt designs to avoid issues. She communicated with the client periodically to get feedback and ensure the designs met requirements. While she diverged from her original schedule, Emily delivered all requested elements on time. Through this project, she learned how to work within client constraints, communicate effectively, and further developed her Photoshop skills for designing professional materials.
Emily Shaw completed a design project for a hairdressing client that involved creating business cards, logos, and mock social media posts within legal and financial constraints. She found that carefully editing stock images and creating original graphics helped avoid copyright issues. The client provided feedback that ensured the designs met regulatory guidelines and represented hairdressing appropriately. Overall, the project was finished on time and within budget, and Emily learned valuable lessons about client communication, working within briefs, and further developing her design skills.
A contractual brief is a legal document between a client and employee that outlines the specific time scale, price, and task. It provides advantages like being legally binding so either party can take action if the terms are not followed. However, it must be read thoroughly to understand what is being agreed to due to its specificity and potential legal implications. A formal brief only provides key information while an informal brief has no binding documents and allows more creative freedom but lacks protections. It is important to thoroughly read any brief to understand client expectations and gauge what is required to meet their needs and standards.
This production schedule outlines the timeline for creating branding materials like a logo, business cards, and social media assets for a new mobile hairdressing business called New Look Mobile Hairdressing from May 8th to May 19th. The schedule has the designer beginning work on the logo on May 8th and receiving client feedback on designs by May 15th before shifting to create business cards, social media banners, logos and sample social media posts through the end of the month.
This document contains research and development work for a client project creating branding materials like business cards, a Facebook banner, and logo. The client needs these materials to help promote their mobile hairdressing business. The author generated several initial ideas and then chose to further develop two ideas combining feminine, handwritten elements with a more minimalist, professional style. Mockups and examples were provided. Market research showed the client has significant local competition from other hairdressers. The existing branding materials could be improved. The final ideas will be assessed against the project constraints before being presented.
Emily Shaw created a mental health awareness campaign with bright, positive graphics and messaging to counter other campaigns that portrayed mental health issues in a negative or dark way. She developed posters, merchandise, and a website mock-up to promote the campaign. While some pieces could be improved, surveys showed the campaign was well-suited to raising awareness and changing attitudes about mental health issues.
This document summarizes Emily Shaw's social action evaluation of her mental health awareness campaign. The campaign used bright colors and graphics instead of images to create a more positive look. Feedback indicated the campaign communicated its message clearly and was well-suited and appropriate for its target audience of raising mental health awareness.
Emily Shaw created a mental health awareness campaign for the charity Mind. Her goal was to portray mental health in a more positive light compared to existing campaigns, which often used dark imagery. She designed bright, graphic-heavy posters that included facts about mental health and contact information for Mind without using images. Emily also created merchandise like stickers, phone cases, and notebooks featuring her logo and graphics. She felt her finished pieces effectively communicated her message to raise awareness and support for Mind in a way that was appropriate and non-stigmatizing for all audiences.
The document summarizes Emily Shaw's social action evaluation of her mental health awareness campaign. The campaign used bright colors and graphics instead of images to create a more lighthearted look. Feedback from surveys showed that 100% of respondents agreed the campaign was well-suited to promoting mental health awareness and would help educate people and raise awareness, meeting the campaign's goals.
Emily Shaw created a mental health awareness campaign with bright, positive imagery and graphics instead of the typical dark or negative images used in other campaigns. Her campaign used circles throughout to represent wholeness. She created posters, merchandise, and a mock website homepage to raise awareness, provide information, and support the charity. A survey found that people felt her positive approach was effective. Overall, Emily believes her campaign pieces fit their intended purposes of changing attitudes, raising awareness, and building relationships regarding mental health issues.
The SmokeFree campaign poster aims to persuade people to quit smoking and raise awareness of the dangers of smoking through graphic imagery and facts. The poster uses a graphic image of mutations on a cigarette to visually portray the damage smoking can cause. It also includes a fact about how just 15 cigarettes can negatively impact health to catch viewers' attention. The poster provides links to SmokeFree websites to give people seeking help resources to quit smoking. The goal is to campaign against smoking by informing people of its health risks in an eye-catching way.
The document outlines final designs for a project including a logo, campaign posters, and merchandise. It lists four main sections: final logo, campaign posters, and merchandise providing an overview of the completed design work.
Emily Shaw was creating campaign posters with the phrase "Surviving or Thriving?" She found that the original font she chose made the H look like a U at a quick glance. To fix this, she used the polygon lasso tool to cut out the dash and move it higher up on the H to make it clearer to read quickly. When designing the posters, she experimented with different logos she had made. While they all worked nicely in different ways, the yellow speech bubble colors contrasted too much with her color scheme. So she changed the bubble's color to better fit the look of the posters.
The document discusses final merchandise options. It appears to be a note from Emily Shaw regarding merchandise items. In 3 sentences or less, it does not provide enough context to summarize the essential information or high level details of any merchandise options discussed.
The document is a logo mood board created by Emily Shaw. It contains visual examples of different logo designs, colors, fonts, and styles that could inspire the creation of a new logo. The mood board aims to showcase different design options and elements that may be incorporated into the logo design process.
Emily Shaw was creating campaign posters with the phrase "Surviving or Thriving?" and found that the original font's letter H looked like a U at a quick glance. She used the polygon lasso tool to cut out the dash in the H and move it higher up to make it clearer to read quickly. When adding logos to the posters, she experimented and found that while all worked nicely, the yellow speech bubble contrasted too much with the color scheme, so she changed the color to better fit the posters' look.
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2. Planning
To start the Veganuary project I carried out both primary and secondary research to help find the information that I wanted to
feature in the booklet, learn more about veganism and to help find out what people don’t know about veganism. The primary
research that I carried out was to through interviews with a few people to find out more detail about the person and their thoughts
on veganism, from doing this I found that a lot of people didn’t really understand the basics of veganism and what good it can do. I
also carried out secondary research which I found articles from blogs, online newspapers and various different websites so that I
could learn more about veganism before producing my booklet, also from doing this research I was able to select what information I
wanted to put in my info graphics and what direction I wanted to go with my article as mine led me to discuss more on animal
welfare and how they are treated within the fashion industry and what goes on behind closed doors. So I based a large proportion of
my research on that side of veganism, and this formed the basis of my final article.
When looking for the information to go into the info graphics I originally wasn’t too sure what I wanted to do my info graphics on so I
collected a wide range of information from veganuary, I got information on everything ranging from the animals themselves and
what they go through, to health benefits and environmental impacts. By doing this it meant that I could make a range of info graphics
and then simply select the best and choose the ones that fitted with the overall look of my booklet as I wanted it all to flow together
and have smooth transitions between the pages. As well as this when finding information for the article I ensured that all my
information came from trustworthy sites i.e. Veganuary and The Vegan Society, by doing this it ensured that all my information would
be correct and not misleading as I used a lot of quotes within my article to break up the text and make it more readable and
interesting to look at.
When I was collecting the information for the fact file I made sure that all the logos and information on their menus came from their
official up to date menus and websites so that the facts I was providing would be trustworthy and helpful to anyone who would pick
up the booklet. As well as this by ensuring that I was using the correct and current logos meant that people would be more likely to
recognize the restaurants and be able to use the information I was providing and try out the vegan options in these places even if
they didn’t want to go completely vegan they could simply try the variety of foods there are even when being vegan.
Another thing I did in the planning stages of creating my book was to create a mood board to help me find the kind of style work I
would like to get inspiration from when it came to me producing my own booklet. Also by doing a mood board it helped me come up
with a colour scheme that I would use throughout the entire booklet, I found that by having a colour scheme really helped all the
pages of my booklet to flow and fit together so that they didn’t look odd and mismatched. In my mood board I also included ideas of
recipe cards that I used to help create my fact file as I got inspiration by looking at various different menus and recipe cards to see
how other people display menus and food. In my mood board I also looked at various different fonts that I could use throughout my
booklet to give it a more professional look, I selected one that would be used to create headlines and more bold text within the info
graphics and fact files and one that would be used to write smaller text for example the main text in the article was in an more basic
easy to read font. To help find the right look for my booklet I created two mood boards with very contrasting colours and ideas, as my
secondary mood board was a lot more minimalist and classic using dark blues and greens to relate to the environmental feel of the
booklet however I thought the bright pastel like colours would be better at making my booklet stand it and look more appealing to
someone walking by it.
3. Preparation
When preparing to start making my booklet I had to write my multipage article so that it was complete and ready to
just be put into InDesign and start the designing process. When writing my article I found most of my facts and
information from The Vegan Society, Veganuary and the PETA website as I knew these were trustworthy sites that
would give me useful information on veganism, as well as this these sites didn’t over complicate the basics of
veganism and kept it simple so all their information was easy to understand. Once I had gathered all my information
and had wrote the first draft of my article I had it checked and highlighted any mistakes in red that I had made, also
my original article needed shortening so that it didn’t drag on over many pages and wasn’t repetitive and boring for
people reading, as well as this by having a shorter article it meant that I could do more with the design work and make
more interesting pull quotes throughout. To get to the final copy of my article I did 4 redrafts so that I had reached a
concise and information packed article that was ready to be edited in InDesign to become a part of my booklet, the
conciseness of my article was noticed in the feedback sheets as someone said ‘One thing I like about the article is that
the points are not dragged out they are kept short and they get to the point this makes it more interesting and
engaging to the reader.’ which is what I was aiming for even though it is a multi page article and expected to be
information packed and quite long I still wanted to keep to the point so that the article didn’t get repetitive.
Another thing I did as part of the preparation stages was to have a look at pagination and see what pages I would like
to put where, I found this easiest to do by getting 6 pages of A4 paper and folding them in half to get a mock up copy
of the 12 page A5 booklet. By doing this it helped me visualize what the finished booklet would look like in page order.
As well as this by having a mock up copy I could see where images and pull quotes may go in my multipage article as it
was a more visual look at where things would go and work best in relation to the rest of the pages in the booklet.
Although it did need slightly adjusting to my original plans that I had put in the paper copy of the booklet, due to
having two different info graphics next to each other which I found would make the pages seem quite cluttered and
busy and they looked more effective spread throughout the booklet so there wasn’t any overpowering amounts on
information in one place.
Also during the preparation time before creating the booklet I created a production schedule which helped keep on
track of time so that I would complete the booklet on time with a couple of days to spare if any alterations needed to
be made. In my production schedule I did daily plans so that I had an in depth schedule that would help me keep on
track. As well as this I planned my page layout in a word document so that may pagination was clear and easy to
understand rather than just keeping it in the mock up paper copy.
During the preparation stages that the production schedule was most helpful to having me be on track to finish and
have the last week free to make any alterations that needed to be done or if I needed to spend extra time on a specific
page then I had it and this was very useful as there were some minor changes that needed to be made during this final
week.
As well as this by having all the page orders planned out it made it easier in the final week to just slot all the pages
together in the template rather than having to switch around the page order in the last few days it was already
prepared and meant that I could spend extra time on other pages within the booklet rather than focusing on what
order the pages should be put in.
4. ProductionWhen producing all the elements to go in the booklet I feel that I managed my time fairly well as I had completed all the pages a week
before the deadline so that I had time to go back over some of the pages and make some alterations and adjustments.
In the last few days I had to go back over and make some minor adjustments such as altering the front and back cover so they look
more symmetrical and keep the flow of the booklet running from front to back, also during these final few days I altered the chiquito
logo on my ‘where to eat?’ fact file as I found that the colours on there regular logo didn’t really fit with my colour scheme as well as
the others did. To make this logo fit better with the overall look of the page I used the magic wand tool to select the inside sections of
the logo that had a wood texture on them and used the paint bucket tool to fill in each letter with a solid light brown colour which
fitted more with the colour scheme and look of my booklet. By doing this it meant that the page fitted better with my overall booklet
and scheme as the logo was more of a flat colour then and this matched with the rest of my logos used in the fact file and by having
hem all using the same kind of colours it meant that the fact file looked more professional and flowed more with the same theme
throughout my fact file. One more adjustment I made in these last few days was to the back cover as I found that the information on
where to find out more got lost in the colours and tree behind it so I had to make some minor colour adjustments to make stand out
and be more of a memorable final page.
In the production period of making the booklet it helped me to develop some skills in Photoshop and InDesign as I had never produced
an info graphic or a fact file so by doing this helped me develop and learn new skills with Photoshop like how to transfer the
information from excel to Photoshop and how to edit it to make it more attractive to a reader. Also in the production stages I learnt
how to use InDesign in more detail for example I leant how to transfer graphics and edit a large amount of text and images and how to
break the text down so that it flows more and is easier for someone to just quickly pick up and read. The production stages was key to
helping me learn how to use these software's in a lot more depth as I had hardly used InDesign and excel to produce info graphics
before,
Throughout the production of the booklet I was constantly reviewing my work in progress, simply making minor adjustments as some
of my original ideas didn’t work a well as I had hoped, for example I had originally planned to have an image on the front cover but
when I tried this out I found that more basic shapes and bringing my colour scheme through it helped create more fluidity from front to
back of the cover, also by doing this I found that I could make almost symmetrical front and back covers I found to look more appealing.
When producing the booklet I used a variety of skills on both Photoshop and InDesign. During the production stages I did most of the
work on Photoshop as this was the quickest and easiest way to edit and create on. The only thing I did in InDesign what piecing the
article together, all of the elements however were made in Photoshop, for example the headline, pull quotes, backgrounds and
overlaying heads design. The only complication with working in Photoshop and InDesign is that the images had to be exactly the right
size to put in InDesign or the image became blurry and low quality. This meant that producing my article took slightly longer than all
the other parts of the booklet but I had allowed myself extra time in the final week to complete this once everything else was finished.
By having the extra week at the end which I had left free to complete any unfinished pages, I also had time to covert my original info
graphics into social media format, for example I altered both my info graphics into the 1080 pixels x 1080 pixels for Instagram. As the
page sizes had to be changed to fit the Instagram info graphics fit it meant that I had to slightly alter the original pages to fit the square
size, to do this and still give them the same look I simply shrunk down most of the statistics from the statistics info graphic and slightly
alter the positions of where each statistic went, for example the bar chart I changed from having it on the right side in the original info
graphic to putting it along the top in the Instagram info graphic so that I could fit all the other information in around this main section.
Also in this time I had the final day spare therefore I created an alternative info graphic which used a completely different style I played
around more with using images to show information rather than charts as I used a factory silhouette to represent how much of
greenhouse gases come from livestock and I think portraying the information in this alternative way works quite well and looks more
interesting.
Another thing I did for reviewing my work in progress was that I altered the back cover quite a few times as I was struggling to find a
layout that I liked but I knew that I wanted it to be fairly symmetrical to the front cover I just had more text and information to fit in on
the back cover so I originally tried flipping the chevron stripes so they were pointing towards the top of the page to make it slightly
different to the front cover but I found that the tree was then hidden and overshadowed by the chevron print so I decided to have
them looking the same as they od on the front cover. From this I chose to then make the tree slightly bigger so that the back page had
more of a focal point. I then couldn’t decide where I wanted to place the text so I tried it in various different places for example I tried
placing it directly on top of the tree however I found the text then got lost and looked randomly places so I decided to have the text
placed within the chevron stripes and have them all in contrasting colours to the stripes that they are placed on. Once I had done this I
had to tone down the pink writing on top of the blue stripe as it appeared to bright and overpowering in contrast with the other two
sets of information. Also I though that by having the details on where to find out more on the back may be very helpful for people if
they found that they were actually very interested in veganism and wanted to have a look into taking part in veganuary.
5. Final ProductI would say that my final product does reach the intentions I had when I started preparation for the product as I produced a 12 page A5 booklet
which included an info graphic, multi page fact file and front and back cover. As well as this I think my booklet isn't specifically more suited to a
female or male audience, I think its fairly gender neutral and therefore wouldn’t draw anyone away. As well as this as veganuarys main audience
are around 25-34 I tried to create my fact file based around what restaurants are vegan friendly and give different options in a recipe card style, it
thought by using the fact file on restaurants it interests everyone and there are options that would suit everyone, also by mainly featuring chain
restaurants is more helpful to people all over the country as there is more likely to me one of these places near them, this then helps to appeal to
a wider audience. I would also say my finished booklet it appropriate for the audience I was targeting due to the gender neutral colour scheme
and simplistic style throughout I think that it would suit most age groups from various different backgrounds as there is something in there fore
everyone ranging from the health benefits of veganism to the more moral side of things on how the animals are treated in the dairy and fashion
industry. Due to the content covering a variety of topics I think it helps to not alienate anyone and keeps the booklet interesting to most people
as there are a lot of smaller facts planted in the article in the form of pull quotes so everyone can learn something new. I think to improve the
content of the booklet I could've included more of the meat industry in my article, as well as this I think I could've made a more in depth fact file
of where to eat which included a full vegan menu from each restaurant rather than just one meal from each restaurant as I think this may have
been more helpful to readers who are looking for vegan friendly places to eat.
The overall style of my booklet flows throughout as I wanted it to have a similar look which flowed throughout every single page just like any
other published magazine would have where there's a clear look throughout every single page. As well as this I used similar style images
throughout for example I used mainly silhouettes for my images throughout except some had different coloured fills, by doing this I think it
helped to keep the fluidity of the pages all looking similar and also by having only the basic silhouettes looked more professional than a random
selection of images. I got a lot of inspiration for the idea of country farm shops which contain a lot of organic, vegan foods, as these contained a
lot of pastel healthy looking colours. Also I felt that this colour scheme would appeal to anyone and isn't using many stereotypical gender colours
such as more pinks and purples or blues and greens to target different genders, by having this gender neutral colour pallet I feel like the booklet
could appeal to anyone.
Overall I'm fairly happy with the finished look of my booklet as I feel it shows all the information clearly and flows from front cover to back cover,
however I feel that the booklet could be improved by having a more interesting front cover and back cover as I find it to be too simplistic and
uninteresting therefor if I had time to improve I would like alter this and make it more eye catching and have front cover which would make
some one want to pick up and read. Also another thing I feel could be improved is my multipage article as I find there is quite a lot of large chunks
of text which could be broken down using smaller images to keep people interested so there isn't just 3 pages of large paragraphs. When I asked
other people what could be improved in my survey generally people were saying that there was too much text on the article page as someone
said ‘Text could be broken up more, the large sections of text can be overwhelming and hard to take in’ which I agree with as it could be broken
down more, and this would help keep those pages looking interesting and not plain and bland.
Another thing I asked in my survey was what people learnt from reading the book so that I knew it would actually help people, from reading the
booklet everyone found out something different from learning the small facts on how much water can be saved from going vegan, to how eating
meat effects those in third world countries as well. By finding out that everyone learnt something from the booklet helped to know what I had
produced would actually be helpful to the general public for people to find out more, also it meant that I ad reached my original intentions to
produce a stylish, appealing and helpful booklet of veganism.
I think the info graphic featuring all the statistics and number was the most useful part of the booklet as it showed small amounts of information
in more interesting ways that would catch peoples attention more as shown in my survey as someone said ‘The small diagrams, charts etc make it
more enjoyable to read’ when I asked what they found most useful as well as this, this info graphic could be translated well onto social media as
all the colours and small diagrams I find to be quite eye catching even if you were scrolling through social media they still might catch someone
attention.
From the feedback I got from peers I found that people generally liked how there was a consistent colour scheme and use of circles in both the
info graphics and multipage article. As well as this on the front page of the article there's the overlaying mans head and cows head and in the
feedback sheets people found the symbolism in this in relation to the article and liked what it represented.
When producing the booklet I learnt a lot of new skills in InDesign as I had never used it previously so I learnt a lot of the basics in this time such
as how to link the columns and transfer images and backgrounds at the correct size to fit the page. In the production stages I also developed
some skills in Photoshop for example overlaying the two heads using the multiply filter, also I used the magic wand tool a lot more frequently in
this project than in others, therefor I developed my knowledge on how to use the auto selection tools more as I used them a lot when creating
my info graphic which contained lots of statistics for example when transferring the bar charts across from excel and then using them as a
template to produce the more colourful and interesting.
6. I think my work is most similar to this info graphic by abbey well water as there info graphic and
mine both contain a lot of facts and statistics displayed in charts and different types of imagery. I
think by putting a lot of facts and statistics onto one page creates a more busy and interesting
look and helps to keep the page looking interesting. I think their blue pink and white colour
scheme may be slightly more effective than mine as the white background of their info graphic
helps it look a lot brighter and appear a lot more eye catching whereas the mine looks a lot more
dull in contrast dull to the muted green background however it does match with my colour
scheme and rest of the booklet. As well as this from looking at the other info graphics I feel like
the social media version of my info graphic could’ve had a lot bolder colours which would have
stood out more when scrolling through Instagram or Facebook, as well as this by using a brighter
colour scheme it would have meant that it would’ fitted more with Veganuarys look. One thing I
think is effective that is used on both is the way the information is quite busy meaning that the
pages are fairly full and look a lot more eye catching due to the variety of different shapes,
colours and facts on the page. As well as this I think by pulling out key numbers helps to catch
someone's attention and make them more likely to read the full fact and therefore they are more
likely to learn something from it. I think that the use of lots of information means that everyone
will learn something from it as there is more than just one basic fact, like both my info graphic and
the abbey well info graphic have a lot more than just one piece of information and I think that this
is very helpful and beneficial. Another thing both the info graphics have in common is the way
both of them include silhouettes rather than images of that specific thing, I think that by doing
this it makes the overall look appear a lot more professional and effective.
When creating my article I chose a more alternative approach therefore it doesn’t really look like any other magazine
article as it wasn created for that purpose. Although both my article and the Marie Claire article still have some similar
conventions of magazine articles such as having the masthead and the top and in the center of the page and then having
pull quotes from the article. One very different thing about my article is that it doesn’t include one large key image which
relates to the article which in a lot of magazines covers one full A4 side of the double page spread however I chose to go
against this and only used silhouettes and logos throughout y article as I found it fitted with the overall style of my
booklet better, as well as this I found that by using images just from Google looked quite unprofessional and odd as
nothing else within my booklet included real images of actual animals or scenery. Another thing that I chose to do
differently was to much bigger pull quotes than you would normally see as well as this I found that by having much larger
text for my pull quotes was more eye catching and broke up the text more than just having simple and small pull quotes.
Also the majority of articles within magazines have a more black and white colour scheme with a white background and I
think this is effective as making the text stand out and makes the article look more interesting and inviting due to the
brighter colour scheme. Another way in which I think my article is a bit different is how I've put silhouettes into the
background rather than just having one block colour and I think this it effective to a certain extent as it some what adds
interest to the page however I think it makes it looks less professional than having the simple black and white classic look
and colour scheme.