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“…one of the world’s most significant problems:
intercultural relations…”
Edward T. Hall
1. The Nature of Intercultural Communication
2. Dominant Cultural Orientations
3. Domains of Cultural Differences
4. Steps Towards Effective Communication
Intercultural communication is:
communication between at least two people
from different cultures.
 Increasing interaction between people due to
globalization
 Increasing diversity in workplaces
 Increasing need to develop caring, responsible and
ethical business leaders
 National cultures
 Social groups
 Ethnic groups
 Genders
 Age or generational
groups
(and more…)
 If intercultural communication is
communication between at least two people
from different cultures…
◦ ALL communication between people is essentially
intercultural.
◦ Different types of cultures shape communication.
◦ Caring, responsible and ethical business leaders must
be effective intercultural communicators.
1. How contexting affects communication
2) How face-saving affects communication
3) How the individual is viewed in relation to the
group
4) How time is perceived
5) How power is distributed
6) How decisions are made
Reminder: cultural orientations are NOT
dichotomies; they are tendencies.
 Choice of words
 Organization of messages
 Body language
 Eye contact
 Laughter  Touch
 Tone, volume and
speed
 Turn-taking and
silence
PART IV
STEP TOWARDS EFFECTIVE COMMUNICATION
 Develop a sense of cultural awareness
 Do not be ethnocentric
 Listen genuinely when others speak
 Do not lapse into your own language while in the
presence of others who do not speak it
 Take responsibility for the communication (e.g., if
miscommunication happens, it is not always the other person’s fault)
 DO NOT STEREOTYPE
Intercultural communication:
 respects people as part of a group AND as
individuals.
 is not about interaction between national cultures
only.
Intercultural competence:
 helps you deliver your messages clearly,
appropriately and persuasively.
 enables you, as a business leader, to contribute
to
a just and equitable world.
THANK YOU!
Q & A

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Es2002 ic jan2012 (1)

  • 1. “…one of the world’s most significant problems: intercultural relations…” Edward T. Hall
  • 2. 1. The Nature of Intercultural Communication 2. Dominant Cultural Orientations 3. Domains of Cultural Differences 4. Steps Towards Effective Communication
  • 3.
  • 4. Intercultural communication is: communication between at least two people from different cultures.
  • 5.  Increasing interaction between people due to globalization  Increasing diversity in workplaces  Increasing need to develop caring, responsible and ethical business leaders
  • 6.
  • 7.
  • 8.  National cultures  Social groups  Ethnic groups  Genders  Age or generational groups (and more…)
  • 9.  If intercultural communication is communication between at least two people from different cultures… ◦ ALL communication between people is essentially intercultural. ◦ Different types of cultures shape communication. ◦ Caring, responsible and ethical business leaders must be effective intercultural communicators.
  • 10.
  • 11. 1. How contexting affects communication
  • 12. 2) How face-saving affects communication
  • 13. 3) How the individual is viewed in relation to the group
  • 14. 4) How time is perceived
  • 15. 5) How power is distributed
  • 16. 6) How decisions are made
  • 17. Reminder: cultural orientations are NOT dichotomies; they are tendencies.
  • 18.
  • 19.  Choice of words  Organization of messages
  • 20.  Body language  Eye contact  Laughter  Touch  Tone, volume and speed  Turn-taking and silence
  • 21. PART IV STEP TOWARDS EFFECTIVE COMMUNICATION
  • 22.  Develop a sense of cultural awareness  Do not be ethnocentric  Listen genuinely when others speak
  • 23.  Do not lapse into your own language while in the presence of others who do not speak it  Take responsibility for the communication (e.g., if miscommunication happens, it is not always the other person’s fault)  DO NOT STEREOTYPE
  • 24. Intercultural communication:  respects people as part of a group AND as individuals.  is not about interaction between national cultures only.
  • 25. Intercultural competence:  helps you deliver your messages clearly, appropriately and persuasively.  enables you, as a business leader, to contribute to a just and equitable world.