This document provides guidance on creating a research report for a project. It recommends including two types of research: primary research conducted yourself through surveys or interviews, and secondary research using other people's work like books. The report should include sections on introduction, research, skills development, project evaluation, and bibliography. For research, both primary research results from questionnaires and secondary research analysis of similar products or articles should be summarized. The skills section should review techniques learned. The evaluation should describe the process and assess strengths and weaknesses compared to similar work.

1. THE RESEARCH
l Remember – you need two kinds of research…
l PRIMARY (first hand research you’ve done
yourself – i.e. a survey or interview))
l SECONDARY (using other people’s research –
e.g. reading a book)

2. PRIMARY
l Questionnaires (at least 10 people/ 5 questions)
- You could find out what your potential target audience
would like to see in your artefact)
- You could find out what your potential target audience
thought of your product.
- You can create surveys quickly and easily using
survey monkey
l Analysis
- Produce a sheet of results and represent inform of graphs/
charts

3. SECONDARY:
l Artefact Analysis
- Analysis of conventions (regular features) of at least 2 similar
products.
l Skills Required
- Research into skills acquired to complete artefact. E.g.
l Learning to use Photoshop/ Indesign software
programmes
l Interview/ Questioning techniques researched/ compiled
to carry out professional interview
- Produce a sheet of A4 showing sceengrabs of tutorials/
workshops undertaken or annotated guide or annotated
question types.

4. THE REPORT
— LENGTH: 1000 WORDS
— KEY SECTIONS:
1. INTRO
2. RESEARCH
3. SKILL DEVELOPMENT
4. PROJECT EVALUATION
5. BIBLIOGRAPHY

5. INTRO (50 words)
l Background to project title idea
l Changes/ revisions to project idea/ title
l Intentions of project
l Proposed course of action to complete project

6. RESEARCH (250 words)
l What you found out from your SECONDARY
research (analysis of similar artefacts). E.g.
l What have you found in books, magazines, online, journal
articles etc. Show the most useful quotes etc.
l What you found out from your PRIMARY research.
l Outline a few key questions asked
l Show some graphs and charts to show results analysis.
l Outline what you would conclude your target
audience to be (Age/ likes/ dislikes etc)
l Explain who your product is aimed at – think about
whether its for a general audience or a ‘specialist’
product.
Ensure you include relevant terminology and language from
the subject area to achieve a high grade.

7. SKILLS DEVEDLOPMENT
(200 words)
l Review any skills and techniques you acquired
and outline any success and achievements that
helped you produce work to a professional
standard. (E.g. using Photoshop, Indesign, Video
editing/ cameras).
l Put in a few screengrabs from your research sheet
Ensure you include relevant terminology and language from
the subject area to achieve a high grade.

8. PROJECT EVALUATION (500 words)
l Describe the process from start to finish that you
went through to create your artefact.
l Don't be afraid to put in any changes in direction of
your artefact design or content.
l Be sure to include and challenges and successes you
went through
l Review the strengths and weakness of your artefact in
comparison to a similar professional artefact.
l Conclude by suggesting how you would change,
review, encourage or give advice to anyone in a
similar situation embarking on a similar project
Ensure you include relevant terminology and language from
the subject area to achieve a high grade.

9. BIBLIOGRAPHY
• List at least 10 sources for your research:
• These should include a mix of websites,
magazines, books.
• All sources should be referenced correctly
(check moodle page for reference guide)