Enterprise mobility refers to mobile devices, networks, services, applications, and solutions. It involves mobile application development, lifecycle management, and managed mobility services like mobile device management and security. Mobility is driving changes in IT as personal devices are used for work. Many organizations are developing mobile apps and supporting BYOD. Mobility poses new challenges for security, management, integration and costs. While mobility adoption is increasing, enterprises face challenges from the fragmented market and balancing user and organizational needs.

1. Enterprise Mobility
Emerging Paradigm !!! Does it make sense

2. Mobility !!! What is it?
 Mobility refers to:
 Mobile devices, including smartphones and media tablets
 Mobile network services, including voice and data
 Mobility services, such as device management
 Mobile applications of all kinds, including tools for
managing, deploying and securing mobile devices, and
cloud services accessible from mobile devices
 Specialist mobility solutions, such as telematics, RFID
and healthcare monitoring devices

3. Slangs of mobility world !!! Be prepared to
include them into your dictionary
 Mobile Application Development
 Native Software Development Kit (iOS, Android)
 Objective C, Java, JSP , HTML5, etc .
 Mobile UI frameworks
 Applications : Native , Webapps, Hybrid
 Mobile Application Development Platform (MADP)
 Mobile Application Lifecycle Management
 Enterprise Application Store
 Mobile Application Management (MAM)
 Mobile Enterprise Application Platform (MEAP)
 Managed Mobility
 Mobile Device Management (MDM)
 Mobile Security
 BYOD / BYOA

4. Why so much hoopla about mobility?
Number and type of IP
Mobility is driving the Increasing demand for
connected devices is
“consumerization” of IT enterprise applications
dramatically changing
• 1B smartphones & • 46 % of large • 20 % of mobile
1.2B mobile workers enterprises supports workers are getting
by 2013 personal owned apps from app stores
• Large enterprises devices today
expect their • 2B downloads of • 50 % organizations
smartphone user base 140,000 apps from planning to deploy
to triple by 2015 apple app store apps in 12 months

5. Mobility poses new set of question to
leadership teams across enterprises !!!
 Mobility can be used to extend the frontiers of business
to encompass new stakeholders while transforming
current ones. Customers /suppliers can become co-
creators
 People‐centric mobility will put pressure on organisations
to adapt / alter their existing business models
 Mobility solutions call for process transformation.
Leadership teams will have to find ways to select /
identify business processes that can/should be mobilized
 How should one secure and manage employee’s mobile
devices?
 When do we need to invest in creating an Enterprise
Mobility Strategy ….

6. Impact of mobility is already getting
realised. Does it bother you?
Source SAP study 2011

7. Mobility is visible across sectors !!!
Sector Business -2- Business-2- Business-2-
Consumer Employee Business
Payments, retail Real time pricing
Banking & Securities banking
Citizen care, Central monitoring
Govt. & Public Sector communication
Healthcare Patient care mPHR
Insured information Agent enablement Claims
Insurance and tools management
• mCollaboration Asset Tracking
Manufacturing • Field force
enablement
Transportation mNotifications RFID systems
Customer Store staff
Retail engagement enablement
Personalisation Copyrights and
Education content protection

8. Often CIO’s are challenged with divergent
needs while adopting mobility
User Need
• Usability (Ease of use)
• Diversity of devices
• Apps , Apps, Apps
Enterprise Organizational
Mobility Imperatives
• Security
• Device Management
• Apps Management
• Backend Integration
• TCO
• Multiple Mobile OS

9. Which has been captured by many surveys
in recent years !!! Managed Mobility reality…

10. Analysis summary of mobility market
scenario !!!
1. Enterprises are increasing adopting mobility but often
face challenges because of fragmented market place,
choices, constraints thus want to tread cautiously
2. Enterprises want to invest in mobility solutions which
can create differentiator for them in the market place
3. Enterprise market is opening up to consume 3rd party
components in solution stack
4. Talent supply constraints continues to grow and market
fragmentation is causing additional pressures on cost
5. The services stack continues to be traditional only a few
players are focusing on smart solutions