The document discusses the critical importance of Mobile Enterprise Application Platforms (MEAPs) in enabling businesses to embrace mobile and cloud technology, highlighting a significant shift towards mobile devices in the enterprise. It emphasizes the necessity for organizations to establish a robust mobility roadmap that covers the mobile application lifecycle and supports various mobile platforms to drive business transformation. Key factors for evaluating MEAP platforms are outlined, including support for major mobile systems, integration capabilities, security features, and post-sales support.

1. MEAP and Business Platforms

2. MOBILE IS AN ENTERPRISE PRIORITY
Mobile and Cloud are top
spending priorities for CIOs!
Dramatic Growth in Mobile Devices
• Mobile data traffic exceeded voice in
2010
• Shipments of Smartphones exceeded total
Source: Wells Fargo Securities, January 23, 2012 PC shipments for the first time in 2011
Fostering the People: The Shift to Engagement Apps
• 10 Billion mobile connected devices are
expected to be in use by 2020
2011 IBM Global CIO Study
Wireless Industry News, August 26, 2010 and 2011 Economist

3. WHY MEAP FOR BUSINESS?
The consumerization of IT makes smartphones, tablets and
other mobile devices in the enterprise to stay
Recent surveys show that around 83 percent of users considered their device
more important than their morning cup of coffee
79 percent said they use their smartphone more than their office or home
phone to conduct business
Strong trend of business transformation with more and more enterprise roles
demands mobility as mobile devices and mobility solutions have become part
of the mainstream IT
What the mobility driven consumerization trend means for
businesses?
Embrace mobility for topline and bottom-line boosting IT enablement in a
contextualized, holistic and optimal manner that deliver maximum ROI
Context: Business context, customer context – platform coverage,
application type, BYOD, IT context – policy management, inventory mgmt.,
security mgmt., software distribution etc
Holistic and Optimal way for mobility : Multi-platform, integration effectiveness,
deployment and management effectiveness
# MEAPs are comprehensive container platforms that addresses all
the aspects of mobile IT enablement of enterprises for rolling out their
mobility roadmap

4. MEAP – KEY COMPONENTS
Mobile Application Life Cycle
Design Build Integrate Certify Publish Manage Analyze
• Design • Build once for • Integration • Certify the • OEM app store • Unified IT • Provision for
templates multiple effectiveness application for non • Enterprise App management continuous
based on app device for a unified functional aspects Store system for both data analytics
type/ category platforms multi-platform including • OTA download desktop/ laptop
• Rich UI • Flexibility and integration ruggedness assets and
controls/ UI provision in • Configurable depending on the mobile assets/
framework choosing the and business context devices to be
libraries appln. type customizable • Compliance to managed
integration OEM guidelines • IT Policy
adapters for • Compliance to IT mgmt.
the leading security policies of • Device/ App
enterprise IT the organization mgmt.
packages • Inventory
• Integration mgmt.
with business • Notification
support handling
systems
# A robust MEAP platform should cover the complete application life cycle of mobility
solutions by providing multiple built in flexibilities for each cycle!

5. MEAP – MOBILE ENTERPRISE APPLICATION PLATFORMS, THERE ARE
SEVERAL PLAYERS OUT THERE IN THE MARKET
Custom MEAP Stacks
Integration Layer
Other App Development Frameworks

6. HOW TO EVALUATE A MEAP PLATFORM? KEY DECISION GUIDELINES
Decision Factors Description
This includes existing client base, partner base, feedback from prior experience, analysis
Market presence by Gartner etc.
Support for major mobile platforms like iPhone/ iPad, Blackberry, Android, Windows
Mobile platform support Mobile etc.
Mobile client architecture
Thick client, browser based thin client, rich client (hybrid)
requirements
Targeted user segment - B2C, B2E, B2B segments, UI guideline defined by the
User Segment and UI guidelines organization for the user segment
Complexity involved in developing, testing and integrating applications. Support for
Ease of Implementation development tools like Eclipse, Visual Studio etc.
Build once – Deploy on multiple Support for code reuse for multi platform build across platforms
devices
Integration & Adapter layers to connect to backend IT systems like Oracle/ Siebel CRM,
Integration w/ IT Packages SAP ERP, Oracle DB etc.
Support for data encryption over-the-air, local device data encryption, poison pill,
Security authentication, policy etc.
Offline data access capability, real-time data synchronization, transaction management,
Data Synchronization intelligent network detection, optimal use of network band width etc.
Device / Configuration Mgmt. / Device configuration, auto-updates to applications, remote takeover of device, data wipe
BYOD support out etc.
Post-sales support for implementation, support, upgrades & maintenance. Leverage
Professional Services & Support existing partnership with SI vendors.

7. BUSINESS PLATFORMS AROUND MEAP : TELCOS/ WIRELESS SERVICE PROVIDERS
• AT&T launched its MEAP platform and business model around it leveraging Antenna MEAP
• Vodafone UK used Dexterra (later acquired by Antenna Software) as the backbone of its mobile applications service
• Flypp platform of Infosys powers the Aircel mobile application store
• Attinad uses its CONCORD platform for rapid product and solutions development and deployment

8. OUR CONCORD MOBILITY PLATFORM
CONCORD Mobility Platform Enterprise Systems
Mobile Client (iPhone/ BB/ Android/ Mobility Server
Windows Mobile)
E
n
t
UI Rendering Engine Workflow e
• Screen generation Engine r
• Action Mapper p
r
i
Data capture Module Creation Data capture s
Engine module e
• UI Engine engine
Wireless
• Reference Data Manager S
network
e SOA Compliant Service
Configuration r interface
Dashboard
Manager v
• Rule interpreter
i
• Graphical Control Library
c
• Data Binder Data Adapter
e
Platform Component
A
• Local Storage Dashboard d
• Security & Encryption engine a
p
Data sync Framework t
e Legacy systems
Device Management Framework
r

9. OUR SAP MOBILITY SOLUTION BUILT ON TOP OF CONCORD PLATFORM
Mobile Client Mobile Server SAP Server
Components Components Application
UI Rendering Engine
 Screen Creation Approval S
 Action Mapping Workflow A Creation SAP
 Screen Creation Engine P Module R/3
Document Creation Engine S
 UI Engine Document e
Maintenance
 Reference Data Manager GPRS Creation r
v Module SAP
, WIFI , Engine
i ECC
Reference Data EDGE, c
BI Reporting Engine
Manager 3G Configurati e Data Processing
 Graphical Control Library
 Data Binder on Manager Module
A
Network d SAP
Cloud a CRM
Platform Component Data p
Data
 Local Storage Adapter t Generic Web
Binder
 Security & Encryption e Service
r Legacy
Data
Storage Apps
DMZ

10. THANK YOU!