The document discusses empowering rural Indians through education and career awareness. It outlines some key challenges facing rural communities like lack of infrastructure, education, and industry knowledge. It then provides the "MANTRA" or key factors for a successful career: communication skills, IT skills, continuous learning, improving aptitude, having a positive energy and being a good person, working hard and being dedicated. Finally, it outlines the steps in career planning like doing a SWOT analysis, identifying interests and abilities, getting advice, training, and using career path charts to choose options.

1. Empower Through Education And Awareness
By
Shivkumar Rai
SayarNath Shiksha Sansthan 1

2. Overview
I. Rural India – A Reality Check
II. Key “MANTRA” to be A Successful Career
III. Choosing A Career
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3. Rural India – A reality Check
 Agriculture – main source of Income
- Rain dependent
- Family earning is seasonal
 No regular income
 Lack of infrastructure
 Lack of adequate education
 Lack of Industrial knowledge, information & economic perspective
 Lack of work ethics
 Due to the lack of knowledge and guidance, many talented youth in rural
towns of India are unable to take advantage of the opportunities available to
them.
 Women get married and become stay-at-home mothers. Very few are even
cognizant of possible career opportunities and lack examples of women who
have learned to balance their careers and families. Also, because college is
just a way to obtain a better husband, few have the interest and passion to
pursue their studies and careers.
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4. Key “MANTRA” to be A Successful Career
1- Communication Skill
 Every job will require you to communicate with other people, in speaking and in
writing.
 Professionals need to express themselves clearly in their dealings with
supervisors, underlings, co-workers, clients, etc.
 Communication include oral, written and non verbal.
 Improve your English without ignoring Hindi.
How to improve
 Participate in essay writing , group discussions and debates.
 Practice your communication skills (specially English) with your friends Or even a
mirror.
 Watch English news channel, Documentary and other English entertainment
channels.
 Read English newspaper, Magazines loudly.
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5. Key “MANTRA” to be A Successful Career
2 – Information Technology Skills
 Computers and internet tools have taken over the workplace to enhance the
productivity.
 Everyone needs to have at least a basic level of skill and comfort with modern
technology, just to be able to function.
How to Learn
 Training from any computer training center.
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6. Key “MANTRA” to be A Successful Career
3 - Continuous Learning Skills
 Today, continuous learning and education is required to stay competitive in industry
and job markets, stay abreast of new developments in your field, enhance your
personal knowledge and skills, and to serve your clients most effectively.
 Practicing makes a man perfect.
 Continues learn the skills relevance to your work stream.
 Obtain technical certification relevance to your skills. An employee with a
technical certification is more likely going to be retained by the company and is
perceived to be more valuable and effective than a non-certified employee.
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7. Key “MANTRA” to be A Successful Career
4 - Improve your Aptitude/Reasoning
 Practice Aptitude test/reasoning.
 Face your Fear.
 Take logical approach to overcome any problem.
 Know your surroundings (News paper/News channel /books/periodicals).
Students
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8. Key “MANTRA” to be A Successful Career
5 - Positive Energy and be A Good Human Being
 Nothing is impossible
 Be Jamwant and get the power of Hanuman.
 Respect elders , teachers and women.
 Be honest, truthful and a good human being.
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9. Key “MANTRA” to be A Successful Career
6 - Hard work and Dedication
 No Substitute to Hard work.
Volunteer
 Right Effort in Right Direction at right time.
 No short-cut to success (Only Hard work and innovation, Don’t be the part of
Crowd).
 Be responsible and take ownership of your work.
Student
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10. Steps in Career Planning Process
 A Starting Point – Who are you? Do SWOT analysis of yourself
Strength
Weakness
Opportunity
Threat
Find out your strength and weakness; utilize the strength to overcome the
weakness.
 Identify your interest, abilities and preferences
 Discuss with parents, friends and others.
 Get the right training and preparation for your career
 Use “Career Path Finder” chart for career option.
!!! Good Luck !!!
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