Gene Geiger, a CIO, discusses emerging technology trends including the rise of AI assistants like Alexa and Siri, security issues, cloud computing, internet marketing automation, and virtual/augmented reality. He highlights how bots will become more common for tasks and questions. Geiger also stresses the need to invest in securing customer data and integrating systems in the cloud. New technologies discussed include drones, wearables, the internet of things, and advances in medical and automotive technology.

1. Emerging Technology
Trends

2. Who am I?
• Chief Information Officer (CIO) Geiger
• MAS+
• Incoming Chair Elect of PPAI
• 2015 Premier 100 IT Leaders, Computerworld Magazine

3. The future belongs to
those who prepare for
it today.

4. Agenda
• Business focused topics you can use now
• Some broader topics
• Discussion and Q&A
Wide Range of Topics

5. Smart Phones – Apple Reign is Over

6. Wireless

7. Wireless

8. The First Siri

9. Voice Recognition

10. Human or Google Brain?
Hemingway’s “The Snow of Kilimanjaro”

12. Alexa
• Play funk music
• Read my audible book
• Turn on lights
• Set temperature to 70 degrees
• Turn on netflix
• Set an alarm
• Add milk to my shopping list
• Re-order dog food
• What is on my calendar today
• Tell me a story

13. Bots
• Will become how people navigate life and work.
• Simple commands
• Turn off Bluetooth
• Set alarm
• Search for []
• Set reminder
• Show me my last messages
• Navigate to…

14. Chat Bots Will Replace Level 1 Help

16. Tay Bot

17. Bot Thought
• Some of the knowledge you have is going to
be encapsulated in a bot.
• How will you be different?
• Just like the web was a threat and is now a
benefit, you will need to leverage bots.

18. Robots

20. Security
• Nearly 75% of legitimate websites have
unpatched vulnerabilities
• 43% of cybercrime targets small business.
• Spam, ransomware, and phishing are
currently the most common

21. Beyond BotsFrom: Gene Geiger [mailto:ceo.sm.01@gmail.com]
Sent: Tuesday, May 17, 2016 2:02 PM
To: Will Miller <wmiller@geiger.com>
Subject: Re: Quick Request
Good Will. I need you to process a quick local wire transfer,
let me know what infos will be required.
Gene Geiger
Sent from my iPhone
On Tue, May 17, 2016 at 8:48 AM, Will Miller <wmiller@geiger.com> wrote:
Yes, I am in the office.
From: Gene Geiger [mailto:ceo.sm.01@gmail.com]
Sent: Tuesday, May 17, 2016 11:42 AM
To: Will Miller <wmiller@geiger.com>
Subject: Quick Request
Hi Wil,
Are you at work at the moment? Kindly give me a quick reply if you are.
Kind Regards,
Gene Geiger.
• Sent from my iPhone
• From: Gene Geiger <ggeiger@geiger.com>
Reply-To: Gene Geiger <reply_ceo-
@myway.com>
Message-Id: <E1a72tg-0001y1-
3y@naturaloptics.vpsfactoriadigital.com>
Date: Thu, 10 Dec 2015 16:12:44 +0100
Bob
I need to sort some financial obligations, I will
need you to process some transfers.
What details do i need to give you to make
Wire transfer? Can you process this now?
Regards
Gene Geiger
Sent from my iPhone

22. • “Bureaucratic bull.” “A waste of my time.” “Simply not relevant.”
• Until…
• Card issuing banks are out hundreds of thousands of dollars for the fraudulent
charges they have to pay back to consumers.
• You pay for a forensics investigation to determine how the breach
occurred and exactly how many credit cards were compromised.
• Visa fines your acquiring bank thousands of dollars. Bank passes fines to you.
• Now you invest time and money in new, secure technology and processes.
• A portion of your customers take their business elsewhere.

23. Payment options

24. Passwords

25. Security Takeaway
Takeaway
• You must be investing in securing and protecting your customer data
• Ensure your software vendors are PCI compliant
• Invest in good anti virus, anti malware
• Don’t click suspicious links

26. System Integration
Before integration After integration

27. Integrations
• Product data – Populate web sites, order entry, etc
• Order Status – Thousands of calls every day
• Electronic invoices – Millions of invoices manually keyed in every year
• Electronic PO – Millions of orders manually keyed in every year
• Larger suppliers may do a direct integration.
• More technical distributors can get real-time data feeds.
• Most access critical business data through front-end tools (SAGE, etc).

28. Internet Marketing

29. Self service
• Email
• Phone
• Live chat
• Social media

30. Evolution of Live Video

31. Live streaming

32. Ecommerce

33. Search
• Google and Facebook control majority of online advertising spend.

34. Inbound Marketing
• Attract
• Convert
• Close
• Delight

35. Social Media

36. Social Media

37. Marketing Automation
• Drip marketing
• Leverages learning
• Simplifies
• Hubspot or Act-On

38. Marketing Automation

39. Hubspot CRM

40. Cloud

41. What’s Next?

43. Virtual / Augmented reality

44. Augmented reality
• Augmented reality is a view of a physical, real-world environment
whose elements are augmented by computer-generated sensory
input such as sound, video, graphics or GPS data.

45. Virtual Reality
• Games!
• Training without the cost of misprints, etc
• Pilots, doctors, etc will get better and better.
• Will trickle down to cooking, etc.
Oculus Rift is Virtual Reality

46. Wearables

47. Drones

48. IOT

49. Medical Technology Improvements
• Medical records
• Future advances
• Nanobots will be able to assess
and fix us from within. Those
made from our own DNA will
eventually help cure us from
deadly diseases ranging from
blocked arteries to cancer.

50. Cars

51. Highlights / Q&A
• Wireless Trends
• The Rise of AI / Bots
• Security
• Cloud
• Internet Marketing
• Prepare for the future but don’t buy the hype