a presentation by Dimitris Leonardos

1. ©Econais 2014 -1-
Dimitris Leonardos
Open Coffee – February 27th 2014

2. ©Econais 2014 -2-
Howbigisexpectedtobe?

3. ©Econais 2014 -3-
Howbigisexpectedtobe?

4. ©Econais 2014 -4-
Howbigisexpectedtobe?

5. ©Econais 2014 -5-
Howbigisexpectedtobe?
Even cows will have sensors!!!

6. ©Econais 2014 -6-
Problem#1:IoTisdifficultforthedevelopers
Progress%
Time (months)
3 6 9 12 15 24…….
Actual
Production (?)
Bugs – Bugs – Bugs
/ HW not yet ready
Re-spin / BETA B
SW release
RF optimization /
BETA A SW release
Re-spin of HW /
ALPHA SW release
Working Demo on
EVK
Evaluation and
Selection of Basic
Components
Target
Production
Re-Spin
Pilot Run
First HW
prototype /
BETA release
Working Demo
on EVK
Evaluation and
Selection of
Basic
Components

7. ©Econais 2014 -7-
Main concerns:
Difficult (OOB) Configuration
Insecure
Unreliable
Problem#2:IoTistrickyfortheusers

8. ©Econais 2014 -8-
Problem#3:IoTiscomplexanddiversebyitself

9. ©Econais 2014 -9-
IoTStakeholders?
IoT
Traditional
consumer and
industrial device
vendors
Booming number of
startups with
innovative ideas
Users

10. ©Econais 2014 -10-
MinimumRequirementsfromanIoTDevice
Low Power
Consumption
SmallLow Cost

11. ©Econais 2014 -11-
…andsomemore
Secure
Reliable
Easy to UseUpgradable
Interoperable

12. ©Econais 2014 -12-
Econais Strategic Prospective
Our Mission
Provide connectivity to any network
agnostic electronic device
…in the easiest way

13. ©Econais 2014 -13-
Econais–AddedValue
Timeline:
Selection of Components & Evaluation

14. ©Econais 2014 -14-
Econais–AddedValue
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design

15. ©Econais 2014 -15-
Econais–AddedValue
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design
Production of Engineering Samples

16. ©Econais 2014 -16-
Econais–AddedValue
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design
Production of Engineering Samples
Evaluation / RF Calibration

17. ©Econais 2014 -17-
Econais–AddedValue
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design
Production of Engineering Samples
Evaluation / RF Calibration
1st Re-Spin / Production of Engineering Samples

18. ©Econais 2014 -18-
Econais–AddedValue
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design
Production of Engineering Samples
Evaluation / RF Calibration
1st Re-Spin / Production of Engineering Samples
RF optimization

19. ©Econais 2014 -19-
Econais–AddedValue
Econais
EC19W
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design
Production of Engineering Samples
Evaluation / RF Calibration
1st Re-Spin / Production of Engineering Samples
RF optimization
Design / Production of Custom RF Shield

20. ©Econais 2014 -20-
Econais–AddedValue
Econais
EC19W
Timeline:
Selection of Components & Evaluation
Schematics / Routing -> First Draft Design
Production of Engineering Samples
Evaluation / RF Calibration
1st Re-Spin / Production of Engineering Samples
RF optimization
Design / Production of Custom RF Shield
Certifications (FCC, CE, IC etc)
And this is only the HW point of view….
EC19D
8x8mm
EC19W
14x16mm

21. ©Econais 2014 -21-
Manufacturer:Ok,IhaveEconais’module.Nowwhat?

22. ©Econais 2014 -22-
Manufacturer:Ok,IhaveEconais’module.Nowwhat?

23. ©Econais 2014 -23-
Manufacturer:Ok,IhaveEconais’module.Nowwhat?

24. ©Econais 2014 -24-
Manufacturer:Ok,IhaveEconais’module.Nowwhat?

25. ©Econais 2014 -25-
TypicalApproach

26. ©Econais 2014 -26-
…vsEconaisApproach

27. ©Econais 2014 -27-
IoTMarket–EconaisStrategy
Addressable
Market:
10B by 2020
Target:
Companies that
lack the know-
how
OR
Expected Volume
Focus on
Development of:
First to Market
Advanced SW
Features
Minimize Time to
Market

28. ©Econais 2014 -28-
IoTConnectivityMarketLandscape

29. ©Econais 2014 -29-
WiSmart™Advantages

30. ©Econais 2014 -30-
RealProductshavingEconaismoduleinside

31. ©Econais 2014 -31-
RealProductshavingEconaismoduleinside

32. ©Econais 2014 -32-
RealProductshavingEconaismoduleinside

33. ©Econais 2014 -33-
RealProductshavingEconaismoduleinside

34. ©Econais 2014 -34-
RealProductshavingEconaismoduleinside

35. ©Econais 2014 -35-
Whoarewe?
Athens: (2)
Europe Sales
Europe FAE
Patras: (11)
R&D
Administration
California: (3)
VP Sales
US FAE
Marketing
Hong Kong: (2)
Asia Sales
Asia FAE

36. ©Econais 2014 -36-
Econais European
Design Center
Econais HQ
Global Sales
Office
US Distributors
China
Distributors &
Office
Korea
Distributors
EconaisChannelPartners2014
* Manufacturing with Ampak (member of Gemtek Group)
European
Distributors
Channel
North America: 10 Reps
Europe: 4 Reps/2
Distributors
SE Asia: 8 Reps/Distributors
Global Distributor: Digi-key

37. ©Econais 2014 -37-
What’snext
We are working on the idea of developing:
“An Embedded SW Platform, fully abstract from
HW, that simplifies the IoT App development &
creates a new Market in IoT App distribution”

38. ©Econais 2014 -38-
Thank You!
For any feedback, comments, questions or resume submission
Meet me later
OR
contact me at:
dleonardos@econais.com