Η παρουσίαση του Βαγγέλη Μιχαλόπουλου, ιδρυτή της Yodeck.com

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“… uses technologies such as LCD, LED and Projection to
display content (like digital images, video, and
streaming media) and information.”
Digital Signage

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Retail and Info.

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Professionals & Offices.

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Dashboards & Data

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$23.76 B 2020
8.18% annual growth from 2014

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Compared to the global SaaS market in 2020, it is 18% in size.
SaaS
Digital
Signage
Digital Signage
Software & Players
Addressable
Market
15%
$3.5 B

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The Idea

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$35
…more like $60, but still low-cost!
 Low power consumption
 No mechanical parts
 Highly reliable
 Exceptional video playback
 Available worldwide
 Large community
 Market-proven
 Linux-based

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Advertising
Networks
Large
Retailers
Banking
Menu
Boards
Small
Retail
Health-
care
Venues
Professionals
& SMEs
Corporate
Demand for small scale deployments will grow by 2020.
2x
Customers
Venue
Chains
Screen
Count

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Deploy
Decided to build a Cloud Digital Signage platform for the masses.
Manage
Acquire Affordable, Plug-n-Play Players Incl.
Preconfigured, no tech stuff required
Intuitive UI, Re-use Content
Make it
Easy to

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The Service

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Yodeck
Cloud Service
Player

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Yodeck
Set Content & Layout Schedule Target Screens Store on the Cloud
Fetch Schedule & Media Save Everything Locally Playback on any TV

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A Quick Taste
Check it out yourself at Yodeck.com

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Easy, Visual, Drag-n-Drop Layout Editor

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Drag-n-Drop Content on a Playlist Reel

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Content Scheduling for Humans

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Actual example: What you see…

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…is what you get (on screen).

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+
Wholesale: 110+ “Resellers” and “Whitelabel Partners” in 40+ countries

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Competition

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How many can you evaluate before building?
800+ Vendors
Many Players on a Huge Market
We evaluated exactly ZERO.

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Approach

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• No need to be a new FB – don’t think TOO big
• No need to address a new/hot market
• No need to “burn” cash – instead, be capital-
efficient
• Easy to use
• Affordable (even disruptive) pricing
• Self-serviced, fully automated
• For a growing market
• An MVP and target early profitability
Avoid
Make it
We followed a successful “recipe”

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Development
Started
It works! Pilot
MVP - Nov 2015
Public Beta
2014 2015 2016 2017 2018 2019
You are here
Cashflow
Positive
Content Library
Launch
The Yodeck timeline.
2013
New Plans
Launch
Feb 2016
1st Customer
2 3 4 5 7 8 13 14
2020
28

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Performance

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MRR Growth ( == Screen Count )
Direct
1453 884
Partners
569
120 821Largest Customer
(number of screens)
(all data updated on 2018-11-15)
Lifetime Value
End-Customers

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~50%

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Used at:
(valid as of Nov 2018)

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Future

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2. Content
3. Expand
1. Grow

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Our Secret Sauce

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8 x Software Engineers
2 x Customer Success
1 x Business Development
1 x Digital Content Specialist
1 x Technical Support
1 x CEO

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Hiring:
• Python / Linux Software Engineers
• Designers
• Growth Marketer
• Sales
• Support

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info@yodeck.com
Flipnode LLC – 315 Montgomery Str., 9th Floor,
San Francisco, CA 94104, USA, +1 415 992 6050
http://yodeck.com
R&D Center: Likourgou 1, 1st floor,
Athens 10551, Greece, +30 211 800 3734