E-marketing is becoming an innovative strategy that is appealing to young people in Vietnam. It suits teenagers who love social media and technology. The main tools used in e-marketing include social networks like Facebook, Twitter, and YouTube. While a degree is not required, candidates should be enthusiastic about social media. One company, MCCorp, published a creative job posting for e-marketing positions that emphasized social media skills over qualifications. Their approach was successful in attracting many young applicants. As technology continues to develop, e-marketing is becoming a more popular career choice that allows young people to express their creativity.