The document discusses the history and concepts of digital revolution, e-commerce, and virtual communities. It began in the 1980s with the rise of electronics and digital technology, moving from analog to digital. Virtual communities emerged, consisting of online groups sharing common interests. E-commerce involves buying and selling over the internet, replacing physical stores, and new platforms are emerging for e-commerce. Various e-commerce models and classifications are presented. Web 2.0 enabled a more interactive experience between users and publishers online. In conclusion, e-commerce has impacted businesses, customers, and society through conveniences like access 24/7, global markets, new jobs, and online education.

1. Presented by :
Mriganka Das
Ujjal Gogoi
Gaurav Jyoti Borah
Kunal Sipani
Pawan Pancharya

2. Digital Revolution
 Started during 1980s.
 Industry 3.0
 Rise of electronics & information era.
 From analog electronics and mechanical devices to digital
technology.
 Industry 4.0

3. Virtual Community
 Howard Rheingold’s - "The Virtual Community,"
 Group of people over the internet.
 Sharing common interests, feelings or ideas, or pursue
similar goals
 Communities of buyers and sellers in ebay, uBid,
AucNet.
Online Community
 Members of Virtual community interact with each other
 Family of invisible friends.

4. E-Commerce
 Often confused with E-business.
 E-Commerce : Business model where firms and individuals buy and
sell things over the internet.
 E-business : process necessary to manage an online business.
 Replacing ‘brick and mortar stores’ with ‘Click and mortar stores’

5. Emerging E-Commerce Platforms
 Wix store
 Big commerce
 Shopify

6. Electronic market and network
 Data is interchanged electronically
 Virtual platform
 Example : Nasdaq
 E markets are associated to the sellers and consumers via
internet

7. Contents and Framework
 Information Super Highway
 Multimedia Content & Network Publishing
 Messaging and Information Distribution
 Common Business Service

8. Classifications of E-Commerce
M-COMMERCE
B2B B2C
C2C
B2E
C2B
C2G

9. E-commerce Business Model
 Brokerage Model
 Advertising Model
 Aggregator Model
 Subscription Model
 Manufacturer Model
 Freemium Model
 Rent and Loan Model

10. Market place & Market space
 A Virtual Market place.
 Market space - Bi-directional
 Market place - Uni-directional
 Sellers and Buyers list their Products & needs
 Similarity and needs meet
 Transaction happens. Eg.- Quikr, Ebay
 It is a dual mode of Operation.

11. Web 2.0
 Second generation of WWW.
 Static HTML pages to a more interactive and
dynamic web experience
 Interactive experience between users and
Web publishers
 Rather than the one-way conversation that
had previously existed in Web 1.0

12. Impact of e-commerce
 Impact on business :
• Now open 24*7
• Changed the way of advertising
 Impact on Customers :
• Convenience
• Global markets
 Impact on Society :
• Job opportunities
• Online Education

13. THANK YOU