Online shopping encompasses more than just buying and selling products online. It includes the whole process from developing, marketing, selling, delivering, paying for, and providing after-sales support for products and services. There are different types of online marketplaces like business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C), and peer-to-peer (P2P). Alibaba facilitates global trade between buyers and suppliers worldwide through an online platform. E-commerce is growing in Asia as online engagement and social networking increases, especially in countries like the Philippines.

1. Virtual Marketplace
Garrick Ang
July 3, 2013

2. Online Shopping is more than just buying and
selling of products online.
Instead it encompasses the whole online process of :
- Developing
- Marketing
- Selling
- Delivering
- Paying
- After Sales
For products and services purchased.

3. Online Shopping is classified as:
● Business to Business (B2B)
● Business to Consumer (B2C)
● Consumer to Consumer (C2C)
● Peer to Peer (P2P)

4. Alibaba.com makes it easy for
millions of buyers and suppliers
around the world to do business
online through a global trade
platform for importers and exporters
An online marketplace that facilitates
global trade between worldwide
buyers and Chinese suppliers. It
helps buyers and suppliers
communicate and do business with
each other effectively and efficiently.
B2B B2C
One of the new online
stores, with a huge
collection of retial products
From clothing, wellness, food,
Electronic and gadgets.
The pioneers of Gifts Online,
this website has revolutionized
the business of sending gifts
online by providing an
exhaustive category listing to
choose from

5. C2C
Posting of local classifieds and forums -
community moderated, and largely
free. One can find Jobs, housing, goods,
services, romance, local activities,
advice -just about anything really.
An online auction and shopping website in
which people and businesses buy and sell a
broad variety of goods and services
worldwide.
One of the biggest peer-to-
peer file sharing network in
the world
P2P

7. Convergence

8. Digital Lifestyle
Video Clip

9. The Rise of e-Commerce in Asia

11. Retail 2022

17. E-Commerce in the Philippines
Overall engagement is on the rise, Social Networking now dominates

21. Key Takeaway
● e-commerce holds great potential and growth will be
dictated by maturity in e-payment platform, trust level and
logistic support.
● Allocate budget to Digital, but measure the impact.
Understand audience and business outcomes to make
online tools work.
● Convergence of Online and Physical Commerce
● Social Media integration changes the rule of engagement

22. Case Study

23. Question and Answer
Garrick Ang
President & CEO
m3dot0 Inc.
www.m3dot0.com
Email: garrick@m3dot0.com
Mobile: +63 917 534-9815
www.bilinah.com
Virtual Marketplace
“To Stay the Brand”
Superbrand Academy
Elks Club Makati
July 3, 2013